Yuav Ua Li Cas Tsim Ib Lub Firmenhomepage

Lub firmenhomepage yog txoj hauv kev zoo tshaj plaws los txhawb koj txoj kev lag luam thiab tau txais cov neeg siv khoom. Nrog nws yooj yim thiab intuitive interface, koj tuaj yeem tsim koj tus kheej firmenhomepage tsis muaj sijhawm. Nov yog qee cov lus qhia los ua kom lub homepage zoo tshaj plaws:

Tsis txhob sib cav CTAs

Siv ob peb CTAs tsis sib haum xeeb ntawm koj lub firmenhomepage tuaj yeem ua rau tsis meej pem thiab hloov pauv tsis zoo. Koj CTAs yuav tsum ua haujlwm ua ke los pab koj cov neeg tuaj saib kom ncav cuag koj lub hom phiaj. Lawv yuav tsum tsis txhob sib ntaus sib tua, siv cov lus tsis raug, los yog tsim ib mais-ntev daim ntawv uas koj cov qhua yuav tsis ua kom tiav. Hloov chaw, lawv yuav tsum ntxias koj cov neeg nyeem nrog cov kev nthuav qhia txaus nyiam. Nov yog qee qhov kev coj ua zoo tshaj plaws los pab koj kom tsis txhob muaj teeb meem CTAs ntawm koj lub firmenhomepage.

A great way to make your website work is to use a roundabout metaphor. Imagine that your website visitors are driving through a roundabout. At each exit, they look for a way to get to the destination they want. This roundabout metaphor helps you think about your buyer’s journey and how to use CTAs to drive traffic. The most important page on your firmenhomepage is the homepage.

Using a free trial as your main CTA may not be the best choice. You can make a free trial offer to lure readers to purchase the product. You can also make your CTA more personal by using the name of the company’s founder. You can also personalize your CTA by using a tool like Crazy Egg. You may even want to use your name and phone number on your CTA.

Another way to create a more effective homepage is by using copy that clearly communicates your message. Your copy should explain your value proposition to your audience. If your CTA isn’t clear, people will bounce from your page. Similarly, flowery copy can backfire on rational decisions. Yog li, you should focus on a clear, concise copywriting. In this way, your firmenhomepage can attract the maximum traffic possible.

Incorporate a prominent CTA button. A prominent CTA button can attract more visitors and increase your conversion rate by 62%. A prominent CTA button should stand out from the rest of your page. Kuj, you should avoid using different colors for your CTA. A prominent button will stand out among the other text and make the CTA easier to notice. When done correctly, it will lead to more visitors.

suav nrog ob CTAs saum lub rooj

Boston Globe tsis ntev los no tau khiav qhov kev xeem A / B nrog CTA saum toj no thiab hauv qab lub quav kom pom qhov twg tau tsim ntau qhov kev hloov pauv. Cov lus pom zoo yuav qhia tias CTA saum toj no yuav ua tau zoo dua, tab sis qhov no tsis yog ib txwm muaj. Thaum kev tso kawm yog ib qho tseem ceeb, daim ntawv zoo thiab lwm yam ntsiab lus yuav tsum muaj nyob rau hauv kom ntseeg tau tias qhov siab tshaj plaws hloov dua siab tshiab. Kab lus no yuav tham txog qee qhov kev coj ua zoo tshaj plaws rau kev tso koj CTAs.

Qhov twg tso CTA tsis yog ib txwm ncaj nraim li nws yuav zoo li. Nws tag nrho yog nyob ntawm qhov xwm txheej ntawm koj txoj kev lag luam thiab koj nkag siab zoo npaum li cas koj cov neeg tuaj saib. Qee nplooj ntawv tuaj yeem ua ib daim ntawv tam sim ntawd, thaum lwm tus yuav xav tau kev piav qhia me ntsis ua ntej cov neeg saib yuav npaj muab lawv cov ntaub ntawv. Thaum kawg, Qhov kev tso kawm ntawm CTA nyob ntawm seb koj lub hom phiaj cov neeg tuaj saib thiab cov txiaj ntsig ntawm cov khoom lossis kev pabcuam.

Thaum nws tuaj yeem ua rau CTA pom ntau dua li nws tus khub hauv qab lub tais, koj yuav tsum xaiv. Nco ntsoov tias tib neeg kev saib xyuas ncua luv dua li qhov qub. Cov kev tshawb fawb tau qhia tias 55 feem pua ​​​​ntawm cov neeg tuaj xyuas lub vev xaib yuav nyob hauv koj lub vev xaib tsawg dua 15 vib nas this. Qhov tshwm sim no tau yuam kom cov neeg lag luam hloov pauv thiab nce lawv cov ntsiab lus hauv lub vev xaib kom ntes lawv cov neeg siv khoom’ saib xyuas. Ib txoj hauv kev ua qhov no yog los ntawm kev saib xyuas cov ntsiab lus. Yog tias tus qhua yuav tsum tau nqes mus nyeem ib nplooj ntawv tag nrho, nws nyob hauv qab lub fold.

Niaj hnub nimno desktop browsers muaj cov qauv tsim qauv uas tso cai rau cov neeg siv pom tias koj lub xaib zoo li cas ntawm cov khoom siv sib txawv. Qhov no tuaj yeem pab koj kom tsis txhob muaj teeb meem hloov pauv ntawm cov khoom siv me me. Tseem, neeg yuav scroll. Xyuas kom koj tus CTA tseem ceeb pom tau yooj yim los ntawm kev siv cov xim sib txawv. Thaum kawg, lub vev xaib zoo yuav tsum muaj peev xwm hloov cov neeg tuaj saib. Yog li, Koj CTA yuav tsum zoo li cas? Cia peb saib qee qhov piv txwv ntawm lwm qhov chaw.

Qhov zoo, koj yuav tsum suav nrog ob CTAs saum lub rooj. Txhua tus ntawm cov nyees khawm no yuav tsum muaj qhov sib txawv rau tus tswv. Nyem rau ntawm qhov “Kev pabcuam” khawm muaj nuj nqis ntau dua li nyeem ntawv blog nkaus xwb. Kev nqis peev ntau dua yuav tsum muaj kev cog lus ntau dua los ntawm cov neeg tuaj xyuas. CTAs yuav tsum sib npaug sib npaug. Kom tau txais txiaj ntsig zoo dua, xim-code koj CTAs kom phim lawv tus nqi.

Kho koj lub homepage rau koj lub tuam txhab

Kho koj lub firmenhomepage rau koj lub lag luam. Cov tsos ntawm koj lub khw hauv online muaj txiaj ntsig zoo rau koj qhov muag. Koj lub homepage yuav tsum muaj qhov tseeb, unambiguous navigation, tso cai rau koj cov neeg tuaj saib xaiv txoj hauv kev yam tsis tau nkim sijhawm nyeem cov ntsiab lus tsis cuam tshuam. Raws li psychology xibfwb George Miller, tib neeg lub sijhawm luv luv tuaj yeem tuav tau xya yam khoom ib zaug xwb. Nco ntsoov qhov no, koj lub homepage yuav tsum tsom rau kev muab cov ntaub ntawv koj cov neeg siv khoom xav tau tam sim ntawd thiab pab lawv txiav txim siab.

Tsis txhob pom kev cuam tshuam

Txoj hauv kev zoo tshaj plaws kom tsis txhob pom kev cuam tshuam ntawm koj lub firmenhomepage yog ua kom yooj yim. Ua ntej, nug koj tus kheej vim li cas koj muaj txhua yam hauv koj nplooj ntawv. Nws lub hom phiaj yog dab tsi? Koj puas xav tau tiag tiag? Yog koj teb tsis tau, tshem nws los yog hloov nws. Lwm txoj hauv kev los txo qhov pom kev tsis pom kev yog siv cov kab zoo thiab qhov chaw dawb rau nplooj ntawv faib. Cov neeg muaj feem xyuam xim rau cov kab ntau dua li lwm cov ntsiab lus. Minimalism yog qhov kev coj ua zoo tshaj plaws rau cov neeg tsim qauv thiab yog txoj hauv kev zoo kom koj tus qauv tsim yooj yim.