Luso lazojambula, Amatchedwanso kulankhulana kowonekera, ndi luso lokopa chidwi ndikukopa anthu potengera kuzindikira kwawo, zokhumba, ndi kukhutitsidwa ndi mtundu, mankhwala, kapena utumiki. Zimaphatikizapo mapulogalamu osiyanasiyana otsegula ndi mapulojekiti otsegula. Bukuli likufotokoza mbiri ya kamangidwe kazithunzi ku West Berlin. M'nkhaniyi, timayang'ana zitsanzo zazikulu za zojambula zojambula m'deralo. Werengani kuti mudziwe zambiri.
Zojambulajambula ndi njira yolumikizirana yowonekera
Kapangidwe kakulumikizana kowoneka ndi mtundu waukadaulo womwe umaphatikiza zaluso zowonera ndiukadaulo kuti athe kulumikizana malingaliro ndi chidziwitso. Zimayamba ndi uthenga ndipo zimatha ndi chinthu chomalizidwa chomwe chimapitilira mawu olembedwa. Kugwiritsa ntchito mtundu, mtundu, kuyenda, zizindikiro, ndi zithunzi, opanga amapanga mauthenga kukhala amoyo ndikukopa omvera. Amagwiritsa ntchito njira zosiyanasiyana kuti atsimikizire kuti mapangidwe awo ndi othandiza, kuwonetsetsa kuti owonera apeza zomwe akufuna pamapeto pake.
Kujambula kwazithunzi ndi gawo lofunikira pakulankhulana kwamakono, popeza zimathandiza anthu kulankhulana maganizo ndi zochitika kudzera mu zowoneka ndi mawu zomwe amasankha. Mapangidwe azithunzi ndi njira yolumikizirana – kutanthauza kuti mlengi ayenera kuphatikiza mawu ndi zithunzi. Pamenepo, kamangidwe kazithunzi nthawi zambiri kamatchedwa 'mawonekedwe olumikizirana.’ Izi zili choncho chifukwa opanga nthawi zambiri amalembedwa ntchito ndi madipatimenti otsatsa kuti agwire ntchito zinazake. Komabe, palinso mitundu yambiri yojambula, kotero ndikofunikira kumvetsetsa magawo osiyanasiyana kuti mudziwe kuti ndi iti yomwe ili yoyenera pazosowa zanu.
Kulankhulana mowonekera ndi njira yamphamvu yofalitsira malingaliro ndi chidziwitso. Kupanga kogwira mtima kumakhala kosavuta kuwerenga komanso kumvetsetsa, ndipo ikhoza kukopa anthu kuchitapo kanthu kapena kuganiza mosiyana. Cholinga cha kuyankhulana kowonekera ndikutumiza uthenga m'njira yogwira mtima, kaya kudzera kusindikiza malonda, pa intaneti, kapena social media. Kuwoneka kopangidwa bwino kumatha kukhudza kwambiri mbiri ya kampani.
Kusintha kwa zojambulajambula kumalumikizidwa kwambiri ndi kusintha kwa chikhalidwe cha anthu komanso ukadaulo. Pali zitsanzo zambiri za mapangidwe oyambirira, kuphatikizapo zojambula zakale za mapanga, ndime ya Trajan, ndi magetsi a neon a Ginza, Tokyo. Zojambulajambula zasintha kwambiri m'zaka mazana ambiri. Ikhoza kuyambika m'zaka za zana la 15, pamene makina osindikizira anapangidwa. Kukula kwa makina osindikizira kunapangitsanso kuti pakhale zojambulajambula. Ma typesetter, kapena amene amaika mtundu, nthawi zambiri amapanga masamba ndi masanjidwe.
Mawu akuti graphic design nthawi zambiri amalakwitsa “kuyankhulana kowonekera.” Ndi njira yapadera yomwe opanga zojambulajambula ndi ena owonetsa zithunzi amagwiritsa ntchito zithunzi kuti afotokoze malingaliro. Ojambula zithunzi amapanga zithunzi zamphamvu ndikuzigwiritsa ntchito pogulitsa malonda. Zolankhula zowoneka bwino zimatha kukhala zojambula zosavuta kapena zithunzi zovuta kuti athe kufotokozera lingaliro. Ndiye wojambula zithunzi amapanga bwanji logo yabwino? Amayamba ndi chojambula choyambirira cha logo ndiyeno amabwerera kuchokera pamenepo.
Kulankhulana kowoneka kumagwiritsidwa ntchito m'njira zosiyanasiyana, kuchokera ku malonda kupita ku mawebusayiti. Kugwiritsa ntchito zithunzi, kalembedwe, mtundu, ndi masanjidwe kuti apereke uthenga ndiye chinsinsi. Zithunzi zogwira mtima zimathandiza anthu kumvetsetsa uthengawo. Cholinga cha kulankhulana kowonekera ndikupangitsa kuti zikhale zosavuta komanso zomveka bwino momwe zingathere kuti anthu amvetse. Pogwiritsa ntchito zithunzi, zizindikiro, ndi mapangidwe, ojambula zithunzi amatha kupanga mapangidwe osaiwalika komanso ogwira mtima a logo, kutsatsa, magazini, kapena webusayiti.
Zimakhudza anthu malinga ndi zomwe akufuna, kuzindikira ndi kukhutira kwa mankhwala, utumiki kapena chizindikiro
Zojambulajambula zimakopa anthu kutengera zomwe akufuna, kuzindikira ndi kukhutitsidwa ndi chinthu kapena ntchito. Kugwiritsa ntchito njira zosiyanasiyana komanso media, Mapangidwe a Grafik amachititsa anthu kutengera kuzindikira kwawo, amafuna, ndi kukhutitsidwa ndi chinthu kapena ntchito. Chitsanzo chimodzi ndi kampani yolemera kwambiri ku Ireland, Guinness. Kampaniyo imathandizira Guinness Six Nations Rugby Cup ndipo imapeza malonda akuwonjezeka kuchokera kwa mafani akugula zakumwa zawo.. Komabe, ngakhale kutchuka kwa Guinness, kokha 6.1 anthu mamiliyoni ambiri amamwa mowa. Chifukwa cha izi, Guinness ikufuna kusiyanitsa zoyesayesa zake zamalonda kuti iwonjezere mwayi wosunga makasitomala awo omwe alipo komanso kubwereza kugula..
Imagwiritsa ntchito mapulogalamu otseguka
Ngati ndinu watsopano ku gawo la zojambulajambula, ndiye mwina mukuganiza ngati ndizotheka kuphunzira lusoli pogwiritsa ntchito pulogalamu yaulere komanso yotseguka. Mwamwayi, ndizotheka! Mapulogalamu otsegula, monga Krita, zingakuthandizeni kuyamba. Wopanga zithunzi za vector wamphamvu uyu adamangidwa ndi akatswiri aluso m'malingaliro, ndipo tsopano ikupezeka mu Windows, Mac, ndi mitundu ya Linux. Mupeza kuti pulogalamuyi ili ndi zida zapamwamba komanso ma templates, kuphatikiza malo osokonekera ndi mawonekedwe osalala. Ilinso ndi masks osanjikiza, zomwe ndi chida chothandiza kwambiri ngati mukugwiritsa ntchito mabuku azithunzithunzi.