Maziko a Corporate Design

Maziko a Corporate Design

kamangidwe kamakampani

If you have never thought about the importance of corporate design, mukuphonya zambiri zamtengo wapatali zomwe zingakuthandizeni kusankha njira yabwino yopangira chizindikiritso cha kampani yanu. Nkhaniyi ifotokoza za maziko a mapangidwe amakampani: Chidziwitso chowoneka, Kugwirizana kwamitundu, Kujambula, Njira zoyankhulirana, ndi zina. Monga mlengi, ntchito yanu iyenera kutengera njira ndi zolinga za kampani yanu. Kutsatira malangizowa kudzakuthandizani kupanga chizindikiritso chambiri.

Chidziwitso chowoneka

The Visual Identity of a corporate design consists of the entire set of visual elements associated with the brand. Zimaphimba phale lamtundu, mafonti, ndi mawonekedwe onse a tsamba la kampani ndi zida zina zotsatsa. Chidziwitso champhamvu chowoneka chingathandize bungwe kuti lizipereka uthenga wolondola kwa omvera omwe akuwafuna komanso kukhudza momwe amaonera mtunduwo. Nazi zina mwa zigawo zofunika kwambiri za kuwonekera. Tiyeni tione aliyense wa iwo.

Chinthu choyamba ndikumvetsetsa omvera omwe mukufuna. Zowoneka zimasonyeza chikhalidwe ndi zochitika za omvera. Kudziwa zosowa za omvera omwe mukufuna kukuthandizani kudzakuthandizani kusankha zinthu ndi mautumiki moyenerera. Momwemonso, zikuthandizani kumvetsetsa momwe mpikisano ulili ndikuwona zomwe omvera anu amakonda. Dziwani zomwe omvera anu amakonda ndi zomwe sakonda, ndikupanga chisankho chabwino kwambiri chopanga mawonekedwe omwe angawakope. Chidziwitso chowoneka bwino chidzapangitsa kuti zikhale zosavuta kutembenuza makasitomala omwe angakhale nawo.

Chidziwitso chowoneka chili ngati kugula njinga yanu yoyamba: mungafune kugula chitsanzo chapamwamba cha ulendo wautali, kapena mutha kusankha yotsika mtengo kwambiri yoti mugwiritse ntchito mzindawo kapena maulendo oyendera kumapeto kwa sabata. Chidziwitso chowoneka si chilemba chimodzi, koma phukusi lathunthu lomwe limabweretsa kuyankha kwamakasitomala. Ndiwo maziko a mtundu wanu ndipo amapuma moyo mu mtundu wanu. Ubwino wa kuwoneka bwino sungathe kufotokozedwa mopambanitsa.

Chidziwitso chowoneka ndi chofunikira pabizinesi iliyonse, mtundu, ndi kampani. Ndi zambiri kuposa chizindikiro. Pamenepo, mawonekedwe owoneka bwino amayamba ndi mitundu yamakampani, mafonti, ndi mawonekedwe oyambira. Kampani yomwe imachita zachitetezo cha IT idzakhala ndi mawonekedwe osiyanasiyana kuposa bungwe lopanda phindu lomwe limayang'ana kwambiri zachilengedwe.. Ndikofunika kukumbukira kuti mawonekedwe owoneka adzasintha pakapita nthawi. Mwachitsanzo, chizindikiro chomwe chimagwiritsa ntchito utoto wamtundu wa buluu ndi woyera sichidziwika ndi aliyense.

Kugwirizana kwamitundu

The concept of color harmony in corporate design is crucial for the development of effective brand identity and customer relationships. Dongosolo lamitundu ndi njira yabwino yokopa malingaliro a anthu, pangani chidwi chowoneka, ndi kukhazikitsa kukhazikika kwa chromatic. Kugwirizana kwamtundu kungapezeke m'njira zosiyanasiyana, kuphatikizapo pogwiritsa ntchito pulayimale, sekondale, kapena mitundu yapamwamba. Chinsinsi chokwaniritsa izi ndikupeza kuphatikiza koyenera kwa mitundu.

Njira ziwiri zazikulu zogwirizanitsa mitundu ndizofanana komanso zowonjezera. Kugwirizana kofanana kumatanthauza kuti mitundu ili pafupi wina ndi mzake pa gudumu lamtundu. Njirayi imagwiritsidwa ntchito pamapangidwe opanda kusiyana pang'ono kapena opanda. Kugwirizana kogwirizana, mbali inayi, amafuna mitundu kuikidwa patsogolo pa wina ndi mzake pa mtundu gudumu, ndipo cholinga chake ndi kupanga kusiyana kwakukulu pakati pa mitundu iwiri. Zotsatira zabwino kwambiri, gwiritsani ntchito njira zonse ziwiri. Komabe, Kugwirizana kwamitundu pamapangidwe amakampani kuyenera kuchitidwa mochepa.

Kuphatikiza kothandiza kwambiri kwa mitundu ndi monochromatic. Njirayi imalola kuti mukhale ndi luso lochulukirapo ndipo imakupatsani mwayi wopanga mapangidwe anu. Komabe, ndikofunikira kuti mugwiritse ntchito kakomedwe kanu kuti muwonetsetse kuti mitundu yomwe mumagwiritsa ntchito imagwirizana. Zophatikizika pamapangidwe anu akampani, mitundu ya monochromatic ndiyo njira yabwino kwambiri yopangira mapangidwe opambana. Choncho, ndi mitundu iti yabwino yomwe mungagwiritse ntchito popanga makampani anu?

Ngakhale ma triadic color scheme nthawi zambiri amakhala osavuta m'maso kuposa kuphatikiza mitundu, iwo akhoza kukhala ovuta kwambiri kuti akwaniritse malingana ndi maonekedwe. Ngati simukutsimikiza ngati mitundu itatu yamitundu ingagwire ntchito pamtundu wanu, yesani kugwiritsa ntchito mtundu umodzi wokhala ndi mithunzi iwiri yosiyana mu kamvekedwe kake. Ndikwabwinonso kugwiritsa ntchito mitundu ya kamvekedwe kokha kuti musapange chithunzi chamasewera ngati ana. Motsutsana, mitundu ya tetradic imadziwika ndi mitundu inayi, mtundu umodzi kiyi ndi mithunzi itatu equidistant kuchokera pa gudumu mtundu.

Kujambula

There are several factors that should be considered when implementing typegraphy into your corporate design. Anthu ali ndi mayanjano ndi chilichonse chowazungulira ndipo zilembo ndizosiyana. Amaonedwa kuti ndi akale kapena amakono malinga ndi maonekedwe awo. Ngakhale zingakhale zokopa kumamatira ndi sitayilo imodzi, muyenera kuyesa kuphatikiza zonse ziwiri. M'munsimu muli ena mwa mitundu yofunikira yamafonti kuti mugwiritse ntchito pakupanga kwanu. Kusankha font yomwe imasonyeza umunthu wa mtundu wanu kudzakuthandizani kwambiri kuti mukhale ndi maonekedwe anu.

Mapangidwe amakampani anu ndi ofunikira. Pali mitundu iwiri ikuluikulu ya zilembo, zomwe ndi serif ndi sans serif. Ngakhale ma serif angawoneke ngati akusewera, sans serifs ndi zilembo zomwe zimagwiritsidwa ntchito kwambiri pamapangidwe amakampani. Kampani yomwe imagulitsa umisiri wamakompyuta imatha kusankha mawonekedwe achikazi owoneka bwino kapena mawonekedwe osangalatsa. Zonse zimatengera kamvekedwe komwe mukufuna kupanga. Mwachitsanzo, kampani yomwe cholinga chake n’kukopa achinyamata ingagwiritse ntchito zilembo zamasewera.

IBM yakhazikitsanso mtundu wamakampani wotchedwa IBM Plex. Choyimira chamakampani ichi chidapangidwa kuti chiwonetse zomwe mtundu wa IBM umakonda. Ndizosavuta kuwerenga pazithunzi zazing'ono ndipo zimakhala ndi ma glyphs kuposa 100 zilankhulo, kupangitsa kuti zikhale zosavuta kugwiritsa ntchito ogwiritsa ntchito pamtundu uliwonse mosasamala kanthu komwe ali. Ndizosavuta kuwona chifukwa chake IBM idasankha IBM Plex ngati mtundu wawo wosankha. Chizindikiro cha kampaniyo ndi chimodzi mwazinthu zake zodziwika bwino, koma ndizomwe zimasiyanitsa kampaniyo.

typograph ili ndi gawo lofunikira kwambiri pakutsatsa komanso kutsatsa. Sizimangopanga mawonekedwe owoneka bwino komanso zimasunga kukongola kwa zomwe zili. Anthu omwe ali ndi chidziwitso chochepa kapena osadziwa zambiri pakupanga zojambulajambula ayenera kuganizira za kufunikira kwa typograph pamapangidwe amakampani. typography ndi luso losanja zilembo m'njira yopangitsa kuti uthenga wamtunduwo ukhale womveka komanso womveka.. Phatikizani typography yoyenera pamapangidwe anu ndipo mudzakhala ndi mawonekedwe amphamvu.

Njira zoyankhulirana

One of the key factors that determine the effectiveness of a corporate design is how well it can communicate. Imelo, makamaka, ndi chida chosagwira ntchito chogwirizira ntchito zosiyanasiyana. Ngakhale imatha kupangidwa mwachangu ndikusungidwa mubokosi lolowera, ogwira ntchito amalandila maimelo tsiku lililonse, kupangitsa kukhala kovuta kugwira mauthenga ofunika kwambiri. Njira zoyankhulirana zogwira mtima kwambiri zimatsanzira mapulogalamu omwe timagwiritsa ntchito pamoyo wathu wachinsinsi. Kaya mukuyesera kulankhulana ndi antchito padziko lonse lapansi kapena kungodziwa chikhalidwe chamakampani anu, pali njira zopangira imelo ntchito kwa inu.

Posankha njira zoyenera zoyankhulirana zamkati, onetsetsani kuti mwaganizira njira zoyankhulirana zokhazikika komanso zosakhazikika. Simukufuna kuti mupereke zambiri kapena zochepa. Kuwonongeka kwa kulumikizana ndi nkhani yofunika kwambiri pabizinesi iliyonse, ndipo zimatha kukhudza gawo lililonse la bizinesi. Kuonetsetsa kuti kulumikizana kwanu kwamkati kumakhala kothandiza, kumbukirani kuti mabungwe osiyanasiyana ali ndi machitidwe osiyanasiyana olankhulirana. Malangizo ochepa adzakuthandizani kuti muyende bwino m'munda wa migodiwu ndikupanga mapangidwe abwino amakampani.

Dziwani njira zofunika kwambiri zolumikizirana mkati ndi kunja. Imelo ndiye njira yolumikizirana kwambiri mkati. Komabe, ndizofunikanso kuwonetsetsa kuti zimagwiritsidwa ntchito moyenera komanso ndizothandiza momwe zingathere. Pofotokoza njira zoyenera zoyankhulirana, kumbukirani kuti mtundu uliwonse uli ndi mphamvu ndi zofooka zake. Ngati gulu lanu lili ndi mayendedwe ochulukira, kuyankhulana kovutirapo kumakhala kosavuta. Kugwiritsa ntchito njira zoyankhulirana zoyenera kungakuthandizeni kukonza bizinesi yanu ndikukulitsa phindu lanu.

Mtundu wa mayendedwe omwe bizinesi yanu imagwiritsa ntchito zimadalira mtundu wa mauthenga omwe mukufuna kuti omvera anu apereke. Ganizirani njira zonse ziwiri zoyankhulirana ngati mukufuna kufikira omvera anu. Kafukufuku waposachedwapa anasonyeza zimenezo 86% ya ogula adzalipira mtengo wokwera kwambiri kuti mukhale ndi kasitomala wabwino kwambiri, zomwe zimakhazikika kwambiri pakulankhulana mwachangu komanso kothandiza. Mapangidwe anu amakampani ayenera kuganizira njira zanu zoyankhulirana, kuphatikiza omwe mumagwiritsa ntchito kuti mulumikizane nawo, komanso ziyembekezo zawo.

Business philosophy

A well-defined business philosophy is vital for any business. Imakhazikitsa kamvekedwe kakuyanjana kulikonse ndipo imayenda mbali zonse zabizinesi. Filosofi iyenera kukhala yaifupi, momveka bwino komanso mwachidule, ndipo m'mene ilili yachidule, chabwino. Nthawi zambiri, zosavuta ndi bwino. Nawa maupangiri opangitsa filosofi yabizinesi yanu kukhala yosaiwalika:

Choyamba, onetsetsani kuti filosofi yabizinesi yanu si yayitali kapena yovuta kwambiri. Kumbukirani kuti sikuyenera kupitirira masentensi atatu. Pachifukwa ichi, mutha kuyamba ndikuwunikanso filosofi yazamalonda. Izi zikupatsani lingaliro la zomwe mfundozo ndi momwe mungaphatikizire mubizinesi yanu. Ndiye, kambiranani mawu ndi malingaliro omwe angafotokoze bwino gulu lanu. Ndibwino kufunsa makasitomala anu kuti afotokoze zomwe akupereka. Kumbukirani, filosofi iyenera kukhala yaifupi komanso yolunjika. Iyenera kukhala ndi mfundo zazikuluzikulu zosaposa zitatu.

Filosofi ya bizinesi imachokera pa lingaliro lakuti anthu ali oganiza bwino. Lingaliro ili likugwirizana ndi atomu, zomwe zimatsutsa kuti anthu amadzilamulira okha. Makhalidwe abwino anganene kuti ogwira ntchito ndi makasitomala ayenera kulemekezedwa ndi kukhulupirika. Malingaliro abizinesi anganenenso kuti kampaniyo ipanga zinthu zomwe agogo anganyadira kugwiritsa ntchito, ndipo adzayichirikiza ndi chitsimikizo cha ironclad. Lingaliro labizinesi liyenera kuwonetsa zofunikira zamakampani.

Filosofi yamakampani ndi kapangidwe kake ziyenera kugwirizana. Chitsanzo chabwino ndi Apple, zomwe zidatsogolera kampeni ya Think Different kuchokera 1997 ku 2002. Think Different imayimira malingaliro akunja, ndipo zimagwirizanitsidwa ndi njira zopangira komanso zanzeru zogwirira ntchito. Think Different yakhala gawo la mtundu wa Apple ndipo ikuwoneka mu sitolo yonse komanso ku Steve Jobs., woyambitsa nawo kampaniyo. Ndi luso losweka pansi.

Momwe mungasinthire nthawi yotsegula patsamba?

malo kuti awongoleredwe
malo kuti awongoleredwe

Ngati tiwonetsa nthawi yotsegulira tsamba, tiyeni tiwone nthawi, zomwe webusaiti imafuna, kuti azidzadza kwathunthu kuyambira pachiyambi mpaka kumapeto. Nthawi yotsegula mawebusayiti ndi yotani? Zachidziwikire, kuthamanga kwamasamba ndi kosiyana pazida zosiyanasiyana monga pakompyuta- ndi zida zam'manja ndizosiyana kwambiri. Aliyense akuwoneka kuti ali m'chipwirikiti, kukhathamiritsa tsamba lake ndikuchepetsa nthawi, momwe tsambalo lidayikidwa. Koma bwanji muyenera kusamala? Izi ndichifukwa, kuti nthawi yotsegula tsamba ndiyomwe imapangitsa izi, kaya mlendo wa webusayiti amafufuza mopitilira apo kapena kudumphira ku wina.

Nthawi yocheperako masamba imakhudzanso SEO, chidziwitso cha ogwiritsa ntchito ndi chithunzi cha kampani yanu. Onani ziwerengero, zomwe zili ndi chidziwitso chomwecho. Nthawi yotsegula masamba othamanga sikuti imangopangitsa ogwiritsa ntchito anu kukhala okhutira, komanso amachepetsa kuchuluka kwa mabizinesi ndikuwongolera kutembenuka kambirimbiri.

Kodi ndingachepetse bwanji nthawi yotsegula masamba?

Kukhathamiritsa kukula kwazithunzi – Imodzi mwa njira zosavuta, kwaniritsani liwiro labwino latsamba, imakhala mu, Tsitsani zithunzi patsamba lanu. Tikanena za kukula kwa chithunzi, palibe malo, imatenga chophimba. Tikutanthauza kukula kwa fayilo mu byte, zomwe zimakhudza kwambiri liwiro la tsamba lanu. Zithunzi zapamwamba zimakhala zovuta, nthawi zambiri amajambula ma bandwidth ochulukirapo ndipo amatenga nthawi yayitali kuti asinthe.

cache memory – Onetsetsa, kuti msakatuli wanu wam'manja amagwiritsa ntchito malo osungira kwanuko, kuti musunge zomwe zilipo ndikupewa zopempha zosafunikira za seva.

Kugwiritsa Ntchito Redirects – Kulozera kwina nthawi zambiri kumafuna nthawi yowonjezerapo. Pangani tsamba lamafoni kuti lizipezeka kwa ogwiritsa ntchito mwachindunji. Mukachotsa tsamba patsamba lanu, muyenera kutsimikiza, kuti palibe masamba ena olumikizidwa kwa icho. Ngati ndi choncho, ogwiritsa amapeza skrini yolakwika, ngati ayesa, kukaona tsamba lomwe silinakhalepo.

Msakatuli-Caching – Kusungitsa msakatuli ndi mtundu winanso wa caching, zomwe mungathe kupititsa patsogolo kuthamanga kwamasamba. Ndi njira iyi, msakatuli amatha kuwonetsa zambiri pogwiritsa ntchito mapepala amtundu, Sungani zithunzi ndi mafayilo a JavaScript, kotero kuti tsamba lonse siliyenera kukwezedwanso nthawi iliyonse wogwiritsa ntchito akalichezera.

Ambiri mwa mapulagini – Ngati muli ndi mapulagini angapo patsamba lanu, izi zingayambitse kukulitsa kosafunikira, kuchepetsa malo. Kuphatikiza apo, mapulagini akale kapena osasamalidwa bwino amatha kuyambitsa chiwopsezo komanso kuyambitsa zovuta zofananira., zomwe zimakhudza magwiridwe antchito.

kuchepetsa kodi – Google ikatsegula tsamba, zonse zakwezedwa patsamba ili. Chovuta kwambiri komanso chotalikirapo code ndi, zimatenga nthawi yayitali kuti mutsegule tsamba.

Mfundo zopangira tsamba lanu

Mapangidwe a Webusaiti
Mapangidwe a Webusaiti

Ndizodabwitsa, momwe opanga mawebusayiti osiyanasiyana amagwirira ntchito ndikukwaniritsa zambiri, mosasamala kanthu za kukula kwa ntchito zawo poyerekeza ndi osadziwa zambiri. Zikuwoneka ngati arcanum, zobisika whoops ndipo mwina kukhala ndi zina zachinsinsi mkati, bwino kutali ndi anthu. Izi zimathandiza zaka zambiri zakuchitikira. Kodi akatswiri opanga mawebusayiti amafulumizitsa bwanji ntchito yanu ndikupulumutsa nthawi? Tiyeni timvetse zinsinsi, kotero inunso mukhoza kuzigwiritsa ntchito.

1. Pewani izo, Kugwiritsa ntchito zilembo zochulukira kapena zochepa pamzere uliwonse wazolemba zanu. Mutha kukhala wapakati 45 bis 75 kudyera masuku pamutu zilembo, zomwe zimaonedwa kuti ndizoyenera komanso zimalola kubwereza kosavuta komanso komasuka. Kukhala mkati mwa malirewa kudzakuthandizani pakupanga kwanu kumvera.

2. Yambani pokonzekera mosamala masitepe ndi zomwe zili, zomwe mukufuna kuti wosuta wanu azitsatira, musanayambe ntchito yopanga ukonde. Mwanjira iyi mutha kupeza mayendedwe abwino kwambiri komanso kulekanitsa masamba. Mudzadziwanso mosalakwitsa, komwe mungayike kuyitana kwanu kuchitapo kanthu.

3. Ngati mukufuna kutumiza chithunzi chosawoneka bwino kuchokera ku Photoshop kupita ku PNG, muyenera kuitanitsa ngati 8-bit png. Izi zidzatsimikizira, kuti khalidwe la fano silinataye, komabe, kukula kwa chithunzi kumachepetsedwa kwambiri. Chithunzi choterocho chidzatsegula mwamsanga pa webusaiti yanu. Kulemba ntchito katswiri wojambula zithunzi kudzakuthandizani kuthana ndi vutoli.

4. Palibe chomwe chimaposa kugwira ntchito molimbika pa projekiti yopanga masamba, kokha kuti ikanidwe ndi makasitomala anu. Kupewa izi, onetsetsa, kuti mumawaphatikiza pakupanga mapangidwe komanso pa sitepe iliyonse, mumathamanga, pezani mayankho awo.

5. Gwirani ntchito ndi akatswiri okha pa intaneti yanu ndi ma projekiti ena ofananira nawo. Izi zimapulumutsa nthawi ndi ndalama ndikuwonetsetsa, kuti mupeze tsamba lothandiza, zomwe zingathe kutembenuzidwa mosavuta.

 Ngati mukufuna kukwaniritsa zolinga zapakatikati ndi mapangidwe anu a intaneti, gwiritsani ntchito malangizo omwe ali pamwambawa mwachangu. Mudzakhala opindulitsa komanso ogwira mtima. Komabe, lembani ntchito zamakampani opanga mawebusayiti potsatira malangizo omwe ali pamwambapa, kukuthandizani mu polojekiti.

Zapadera zimapangitsa Shopify kukhala nsanja yotsogola ya e-commerce

Wothandizira Webusaiti
Wothandizira Webusaiti

Shopify ndi imodzi mwamapulatifomu odziwika kwambiri, yomwe imapereka ntchito zachitukuko cha webusayiti ya ecommerce pamtengo wocheperako. Ndi chitukuko cha webusayiti yowoneka bwino, kukopa makasitomala ndi kuchotsera ndi zotsatsa, Shopify imakupatsani mwayi wochita chilichonse kuchokera pamalo amodzi popanda kukangana.

1. Shopify imathandizira ogwiritsa ntchito kupanga tsamba lathunthu, ngakhale alibe chidziwitso chokhudza chitukuko cha webusaiti. Shopify imasamalira malo abwino kwambiri m'malo mwanu. Ndi Shopify, mutha kufulumizitsa njira yonse yopangira tsamba, kuti mupeze bizinesi yanu pa intaneti mwachangu. Shopify imapereka mwayi wopeza ntchito zamawebusayiti a ecommerce. Izi zikuphatikizapo kusankha kuchokera pamwamba 70 mitu ndi za 50 Zinenero popanga tsamba.

2. Mumapeza mwayi wofikira patsamba lanu la HTML ndi CSS. Izi zimakuthandizani kuti musinthe tsambalo mpaka zing'onozing'ono. Kuwerengera kokha kwa ndalama zotumizira kungathe kuchitika kutengera zinthu monga malo. Mutha kutsata madongosolo ndi kuchuluka kwa magalimoto patsamba lanu ndikupeza zambiri, zomwe zimagwirizana ndi zomwe zikuchitika komanso zogulitsa.

3. Makasitomala amathanso kupanga mbiri patsamba lanu. Mbiri yamakasitomala ikhoza kukuthandizani, Makasitomala anu payekhapayekha ali ndi zotsatsa, Pezani zidziwitso za zinthu zatsopano ndi zina. Izi zimawonjezera malonda anu. Mutha kukhazikitsa, kuti Shopify kukhutitsidwa ndi maoda anu kuphatikiza kusungirako, kulongedza katundu ndi kutumiza, ndiyeno chitani nokha.

4. Shopify imatha kusamalira zobwerera / Samalirani kubwezeredwa kwa zinthu zanu ndikusintha zokha zomwe mwasungira ndi maakaunti anu zikatero.

5. Shopify imapereka SEO- kapena ntchito zokhathamiritsa injini zosaka monga kupatsa masamba anu mitu yoyenera ndi ma meta tag. Palinso mapulagini angapo monga Plugin SEO, SEO Plus ndi SEO Booster, zomwe mungathe kuwonjezera malonda anu, pofotokoza ndi kukonza zovuta patsamba lanu.

6. Shopify imapereka chithandizo cha 24/7 kwa ogwiritsa ntchito. Mutha kuyimba nthawi iliyonse, tumizani imelo kapena cheza ndi gulu lothandizira. Shopify Help Center ilinso ndi maupangiri amomwe mungachitire, maphunziro osiyanasiyana komanso mafunso omwe amafunsidwa pafupipafupi.

Ntchito zambiri zoperekedwa ndi Shopify ndi zaulere. Ngakhale zina zitha kukhala zolipitsidwa, ndalama zambiri zimakhala zotsika. Ngati mukukonzekera, kupanga shopu yapaintaneti, Shopify ndiye njira yabwino kwambiri, makamaka ngati simukutsimikiza, ngati mukudziwa zambiri zaukadaulo.

Tsegulani masamba otsikira a AMP

pangani tsamba
pangani tsamba

Ndizosadabwitsa, kuti otsatsa padziko lonse lapansi akusakatula masamba awo ofikira am'manja, monga Google idalengeza kuwulula kwa masamba otsetsereka a AMP omwe amatsitsa mwachangu pazotsatsa padziko lonse lapansi.

Kusintha kulikonse komwe kungatheke pamasamba ofikira kuyenera kutengedwa mozama. Kutulutsidwa kwa Google ndi nthawi yosangalatsa kwa otsatsa mafoni. Koma zimabisanso zinthu. M'pofunikanso kuzindikira, kuti malonda ndi mitengo zimakhudzidwa ndi zinthu zosiyanasiyana. Ngati mumasunga omvera kukhala osangalala, sangalatsani Google.

Udindo wa masamba otsikira a AMP

tonse tikudziwa, kuti Google imatenga zinthu zitatu mozama, d. H. Kufunika kwa tsamba lofikira, liwiro la tsambalo ndi chowonadi, kuti ogwiritsa ntchito a Google akuchulukirachulukira. Chinyengo chanzeru, kuti mudziwe kuthamanga kwa mtundu wanu wam'manja watsambalo, ndi kugwiritsa ntchito chida chaulere cha Google.

Mutha kulowa patsamba lililonse pamenepo, ndipo Google imapanga buku losavuta kuwerenga, momwe kusanja kwa tsamba lanu malinga ndi nthawi yotsegula, kuchuluka kwa ogwiritsa ntchito omwe atayika chifukwa cha nthawi yotsegula ndi zina zambiri.

AMP amatanthauza “masamba othamanga” ndipo imakhala ndi 3 zigawo zikuluzikulu:

  • AMP HTML
  • AMP JS
  • Google AMP-Cache

Kupanga ndi kutsimikizira masamba a AMP

Kuti muwone mwachidule pakumanga masamba a AMP, choyamba, phunzirani maphunziro ovomerezeka a polojekiti ya AMP. Pali masitepe opitilira sikisi, kuti muyenera kuthamanga, pansi:

  • Pangani tsamba la AMP HTML
  • Gwiritsani ntchito chithunzi
  • Sinthani mawonekedwe ndi mawonekedwe ake
  • Yang'anani mwachangu ndikutsimikizira
  • Konzani tsamba lanu kuti lipezeke ndikugawidwa
  • Masitepe omaliza asanatulutsidwe
  • Mutha kugwiritsanso ntchito zoyambira za AMP ndi malingaliro a AMP kuti muwongolere mwadongosolo.
  • Pezani zitsanzo zama code ndi ziwonetsero za zigawo za AMP, kapena yesani AMP Start.

Kuthamanga kwa tsamba lawebusayiti nthawi zonse kwakhala chinthu chofunikira kwambiri momwe Google imayika masamba. Zomwezo zimagwiranso ntchito pazokonda zanu za Google kutengera zomwe wogwiritsa ntchito amasaka. Ngakhale pali njira zosiyanasiyana, palibe chomwe chingasinthire liwiro lamasamba chomwe chingachepetse zotsatira zakusintha masamba anu am'manja kukhala masamba othamanga.

Kodi mungasankhire bwanji wopanga mawebusayiti odziwa zambiri?

tsamba loyankha
tsamba loyankha

Pezani wojambula wodziwa zambiri, kupanga tsamba lokongola komanso lomvera? Kodi mukukhudzidwa ndi izi?, momwe mungasankhire chimodzi? Msika wamasiku ano wadzaza ndi zikwizikwi za opanga odzipangira okha, opanga ndi makampani, omwe amapereka ntchito yofananira. Vuto lenileni ndi, zomwe muyenera kuziganizira, freelancer kapena kampani yaukadaulo. Ndi chisankho chovuta, chifukwa simudziwa, momwe amagwirira ntchito komanso ubwino wa ntchito yawo. Komabe, pali njira zina, zomwe mutha kusankha mosavuta wokonza tsamba lawebusayiti pantchito yanu.

Musanayang'ane wopanga ukonde, mwasankha, zomwe mukufuna kwenikweni. Kodi bajeti yanu yopangira tsamba lanu ndi yotani, zomwe mukukonzekera? Choyamba, ganizirani za bajeti, inu za chitukuko cha intaneti, malonda awo, Kutsatsa, kufuna kuwononga zomwe zili ndi kukonza kwina.

Njira Zosankha Wopanga Webusaiti

kupezeka kwa mbiri

Kusankha mlengi wabwino wapaintaneti, muyenera kuganizira mokwanira mbiri yake. Ndi ntchito yanji yomwe adagwirapo kale, ndemanga zomwe katswiriyu walandira kuchokera kwa makasitomala awo, ndi ma projekiti omwe adagwirapo. Mbiriyi imakuuzani zambiri kuposa katswiriyo. Yang'anani maulalo mumainjini osakira zithunzi kapena lankhulani ndi makasitomala ake, kupewa, kuti mlengi akubera ntchito ya munthu wina.

Kusankha mafonti

ndi zabwino, ngati mbiri mlengi mu ntchito zake zosaposa 2-3 mafonti ndi 5 mitundu yogwiritsidwa ntchito. Apo ayi, mukhoza kupeza mwachidule za izo, momwe ntchito yake ingawonongere.

kusankha zithunzi

Wopanga wabwino sangagwiritse ntchito zithunzi zamasheya, ndipo anthu otchulidwa pazithunzi akuimira omvera ake.

Ndemanga kuchokera kwa makasitomala akale

Mfundoyi ikuwonetseratu luso la akatswiri ndikutsimikizira, kuti ntchito zonse zotchulidwa mu mbiri ndi ntchito yake. Kuchita bwino kwa ntchito yake sikungodalira wopanga, komanso kuchokera kwa kasitomala, cha izo, waluso bwanji, mosakayikira ndi ndendende mlengi adayika ntchitoyo.

Kuti mupeze wopanga mawebusayiti wabwino pantchito yanu, mufunseni iye, Gawani masanjidwewo mu gridi yosanjikiza. Umu ndi momwe katswiri amakokera mapangidwe a malo amtsogolo. Nun, ngati wopanga akumvetsetsa, momwe mungapangire tsamba, komabe, izi sizomwe zimafunikira kuti mupeze katswiri.

Kusunga kuwonekera pamapangidwe awebusayiti

Homepage Programming
Kukulitsa Webusaiti

Kugwiritsa ntchito kuwonekera kokwanira pamapangidwe anu apa intaneti ndikodabwitsa koma mwachinyengo. Transparency amatanthauza kuwonongeka kwa mitundu, kuwonetsa kapena kuwonetsa, zomwe zili kuseri kwa fano. Zotsatira zowonekera sizokakamizidwa. Ngati mwachita bwino, wokonza intaneti amatha kuwonetsa zolemba kapena chithunzi bwino, kuyang'ana makamaka. Komabe, ngati kuwonekera sikukugwiritsidwa ntchito moyenera, zimawasokoneza kapena zitha kuwononga mapangidwe onse awebusayiti.

Choncho, apa pali mfundo zofunika, kukhazikitsa kuwonekera pamawonekedwe a intaneti m'njira yabwino kwambiri.

1. M'malo ang'onoang'ono

Mukamapanga tsamba lanu, mutha kugwiritsa ntchito mawonekedwe owonekera m'malo ang'onoang'ono, m'malo mobisa malo onse. Pamene ntchito mandala tingati m'madera ang'onoang'ono, Imapangitsa tsamba lanu kuwoneka ngati lokopa kwa alendo anu kapena omvera omwe mukufuna. Komabe, kumbukirani izi, kuti zotsatira zake ziyenera kugwiritsidwanso ntchito moyenera m'zipinda zazing'ono, kusonyeza izo, zomwe mukufuna.

2. Transparent background effect

Mawonekedwe amtundu wapaintaneti amatha kukhazikitsidwa pazithunzi zakumbuyo, kukonza mapangidwe atsamba lawebusayiti. Ngakhale maziko owonekera amatha kugwiritsa ntchito zigawo kuti ziwoneke bwino. Itha kukhala njira yabwino yopangira ma multidimensional web design.

4. kuwonekera ndi zithunzi

Kuwonekera kutha kugwiritsidwanso ntchito ndi zithunzi zozungulira zapamwamba kapena zithunzi zosasunthika. Inde, kugwiritsa ntchito njirayi ndikovuta komanso kumatenga nthawi. Komabe, ndi njira yochititsa chidwi yopangira intaneti, zikagwiritsidwa ntchito moyenera. Kuchita kwa mawonekedwe owonekera ndi zithunzi zozungulira ziyenera kuchitidwa mosamala, zomwe zikutanthauza ______________, kuti mapepala amapepala ayenera kusankhidwa malinga ndi mtundu wa mtundu. Kuphatikiza apo, wopanga mawebusayiti ayenera kukhalabe ndi luso lachithunzi chilichonse.

Awa anali ena mwa malangizo ofunikira, zomwe mungagwiritse ntchito poyera pamapangidwe awebusayiti. Ngati mukufuna kudziwa, momwe mungagwiritsire ntchito chinthu chamakono komanso chodabwitsa chowonekera patsamba lanu, mutha kulumikizana nafe, yomwe imapereka chithandizo chabwino kwambiri cha chitukuko cha intaneti. Ndife kampani yayikulu yopanga mawebusayiti- ndi chitukuko kampani, komwe akatswiri opanga mawebusayiti ndi akatswiri amatha kupanga mapangidwe okongola a tsamba la mtundu wanu.

Chogwira ndi chiyani, kuti WordPress ndi yaulere?

web designer Agency
web designer Agency

Anthu ambiri, omwe amayamba kupanga WordPress, muli ndi mafunso ofunikira m'maganizo: “Ndi nsanja ya WordPress yaulere?”, “Kodi tiyenera kulipira fizi pambuyo pake?” “Chifukwa chiyani WordPress ndi yaulere?” Kuwerenga nkhaniyi kungakuthandizeni, kumvetsa lingaliro lenileni, kumbuyo kwake, kuti WordPress ndi yaulere. tonse tikudziwa, kuti WordPress ndi nsanja yotseguka. Mawu aulere mu WordPress amatanthauza ufulu, osati mwayi. izi zikutanthauza, kuti WordPress ndi nsanja yotseguka, momwe mungamangire nsanja momwe mukufunira, kusintha kapena kugwiritsa ntchito. Komabe, m’madera ena mungafunike kulipira mtengo winawake.

Nthawi zambiri anthu amaganiza, pamene WordPress ndi yabwino ngati wina aliyense, omwe amapereka webusayiti, amati, chifukwa chiyani samagulitsa ngati ena. Mwachiwonekere, akhoza kupanga ndalama zambiri mwanjira imeneyi. Pali zikwi za anthu, kugwira ntchito usana ndi usiku, kupanga WordPress kuti, zomwe ziri lero. Pali gulu lodzipereka lachitukuko, amene amayang'anira chitukuko cha polojekiti, koma aliyense akhoza kutenga nawo mbali pazigamba, konza zolakwika, kupanga ntchito, Limbikitsani mawonekedwe, ndi zina.

Kuonjezera apo, oyang'anira polojekiti amasuntha kuchoka ku nkhani imodzi kupita ku ina. Ngati mumakhudzidwa kwambiri ndi anthu ammudzi, mutha kutumikiranso WordPress ngati wopindula.

Kukopera kwa WordPress sikwaulere. Izo zimatsimikiziridwa monga choncho, kuti aliyense agwiritse ntchito, koma mbali zonse za pulogalamu ya WordPress ndizovomerezeka. Opanga WordPress odziwa bwino komanso alangizi amapeza ndalama zokhutiritsa, popanga mawebusayiti osinthidwa makonda, Pangani mapulogalamu a WordPress ndi mapulagini kwa makasitomala awo. Ena amapeza phindu loposa ndalama zisanu ndi chimodzi pachaka yekha.

WordPress imatulutsidwa pansi pa GPL, ndiye mumagwiritsa ntchito code, kusintha ndikugawanso. Muli ndi ufulu wosintha, zomwe mumapanga mu pulogalamuyi, osati code yonse.

WordPress monga pulogalamu yaulere kutsitsa ndikugwiritsa ntchito. Kuti mutha kugwiritsa ntchito WordPress pa intaneti, Komabe, muyenera kuchititsa WordPress. Anthu nthawi zambiri amagwiritsa ntchito mapulagini amalonda, koma izi siziyenera kugwiritsidwa ntchito, kuyambira kuposa 54.000 Mapulagini aulere a WordPress akupezeka, zomwe mungagwiritse ntchito patsamba lanu.

Mtengo wapatali wa magawo PHP

PHP mapulogalamu
PHP mapulogalamu

PHP ndi imodzi mwazilankhulo zabwino kwambiri zomwe zilipo popanga tsamba lawebusayiti. Limapereka mwayi wosawerengeka, kukwaniritsa zosowa za chitukuko cha intaneti ndikupanga chinthu chodziwika bwino. Pezani wopanga mawebusayiti a PHP, zomwe zimapangitsa ntchito yanu kukhala yosavuta ndikusintha lingaliro lanu kukhala tsamba lamphamvu.

PHP ndi yamphamvu, nsanja yotetezeka kwambiri komanso yofikirika. Kufunika kwa PHP ngati nsanja yachitukuko padziko lonse lapansi kwakolola opanga. Ena mwa masamba otchuka kwambiri ngati Yahoo, Zithunzi za Flickr, WordPress, Facebook, MailChimp etc. ntchito ndi yosavuta, koma PHP chimango chothandiza. Kupanga tsamba lawebusayiti kumatha kubweretsa zopindulitsa komanso zothandiza. Komanso, tsambalo limakhala losavuta kugwiritsa ntchito kwa omvera ndipo limatha kuyendetsedwa mosavuta ndi zida zapamwamba. Chinthucho ndi, kuti tiyenera kupanga kukhalapo kwakukulu pa intaneti, zomwe zimapatsa ogwiritsa ntchito bwino kwambiri.

Ubwino wogwiritsa ntchito PHP

1. PHP chimango ndi chaulere kutsitsa ndikutsegula gwero. PHP imapangitsa chitukuko mwachangu, zosavuta komanso zosavuta. Kulankhula za opanga ma PHP ammudzi: Mammut, kodi library, nthawi zonse kukweza wamba ndi zina zambiri.

2. Ngati mukupanga tsamba la PHP, ndalama zachitukuko ndizochepa ndipo njira zambiri zophatikizira zimaperekedwa. Izo sikutanthauza koyambirira ndalama monga m'zinenero zina.

3. Apa ndipamene masamba ngati Yahoo amabwera, Facebook ndi Wikipedia, zomwe zimathandizira kulimbikitsa bizinesi. Zimathandiza, sinthani scalability ndi kusinthasintha kwa PHP.

4. Kodi, mumakulitsa ndi PHP, imayendetsa pamapulatifomu onse akuluakulu ndipo imagwira ntchito molimbika ndi Linux, MacOS, Windows ndi UNIX. Imathandiziranso ma seva oyambira ngati Apache ndi Microsoft Internet Information Server imayenda mwachangu kwambiri.

Ndalama zolipirira pa intaneti za PHP zimadalira kwambiri zomwe wakumana nazo, luso, ukatswiri, chidziwitso, zothandizira zomangamanga ndi zinthu zina mu polojekiti yanu, ngati nthawi, Kuvuta komanso kudziyimira pawokha kwantchito inayake.

Ife tikudziwa, kuti PHP ikadali ndi njira yayitali. Chifukwa chake, gwiritsani ntchito wopanga tsamba la PHP, m'malo moyendetsa ma templates. Koma musanalembe ntchito wopanga PHP pa projekiti yanu, muyenera kumvetsetsa mtengo wolemba ntchito wopanga mapulogalamu ndi zovuta zina zomwe zikukhudzidwa. Pomaliza, muyenera kudziwa, kuti ndalama za pulogalamu yanu zikufanana mwachindunji ndi ntchito za pulogalamu yanu yapa intaneti. Osayiwala, kuti mtengo wobwereketsa wopanga zimadalira milingo ya luso, zimadalira ukatswiri ndi luso.

Ubwino wa Experienced Web Development Company

tsamba lawebusayiti
tsamba lawebusayiti

Kawirikawiri, mapangidwe a webusaiti amapangidwa ndi makampani, amene sanayese, kuzindikira kukula kwa malonda a pa intaneti, amaonedwa ngati ntchito wamba. Mabungwewa adangopanga tsamba lawebusayiti chifukwa chokomera mtima, monga omenyera nkhondo awo ambiri ndi omwe amalumikizana nawo ali ndi masamba. Ndizopambana, ngati mungadalire sitolo yanu yakuthupi, koma musaphonye kukula kowonjezereka, kuti kupezeka kwamphamvu komanso kopindulitsa pa intaneti kungabweretse kubizinesi yanu.

Komabe, pali malo ena, ku, mukalemba ntchito bungwe lopanga mawebusayiti, njira yopangira tsamba lanu, akhoza kuonetsetsa, kuti mulibenso luso lokha, komanso kukhala ndi chidziwitso chokwanira, kuti achite izi.

Ukatswiri wa opanga mawebusayiti

Mukalemba ntchito bungwe lothandizira mawebusayiti, njira akatswiri akhoza intrusive kuyambira pachiyambi. Ali ndi njira yosankhidwa yolumikizirana ndi wogwiritsa ntchito, komwe amawona kukula ndi kuyeza kwa kampani kuti ipititse patsogolo tsambalo. Chofunika kwambiri ndi, kuti amayesa, kukwaniritsa zolinga, akuyembekezeka kuchokera patsamba, ndi zochitika zazikulu, zomwe zingathandize bungwe lazamalonda kuchita izi. Kutengera zotsatira za kuyanjana uku, amapanga mapu osavuta, kuphimba magawo onse a magwiridwe antchito a webusayiti, kuthandizira kukwaniritsa zolinga zawo. Amalandilanso malangizo a ogula.

Ndi tsamba lanu mutha kukonza kampani yotsatsa

Magulu ochepa omwe ali ndi makampani akuluakulu opanda intaneti ali ndi masamba, zomwe mwina zimagwira ntchito pang'ono kapena zosagwiritsidwa ntchito. Angakhalenso ndi mafunso ambiri okhudza ntchito zawo ndi zinthu zawo, kuwunjika pamasamba awo azinthu. Komabe, simukudziwa izi, chifukwa sagwiritsa ntchito kwambiri tsamba lawo. Choncho ndikofunikira kwambiri, Kudziwa kuthekera kwa tsamba lanu komanso zomwe zingakhudze kampani yanu yogulitsa. Sikuti nthawi zonse tsamba lanu limangokhala zenera lanu lapaintaneti pamsika wanu, komanso likulu la masewera onse apa intaneti a kampani yanu. Kampani iliyonse yopanga mawebusayiti imatha kukuthandizani pa izi, kufikira ambiri mwa makasitomalawa, amene ali ndi chidwi ndi katundu wanu.

Onani kufunikira kwa wogwiritsa ntchito

Kupambana kwa tsamba lanu kumadalira pamlingo waukulu, ndi chisangalalo chotani chomwe muli nacho pagulu lomwe mukufuna, ikafika patsamba lanu. Bungwe labwino kwambiri lothandizira mawebusayiti lingazindikire, kutsimikizira bwanji, kuti ogula odziwika adzasangalala ndi tsamba lanu. Apa ndipamene kufufuza kulikonse koyambirira ndi kuyanjana ndi inu kudzakhala kothandiza, momwe angapangire mapu omwe angakhalepo a alendo omwe akuchezera tsamba lanu. Iwo ali ndi luso ndipo amasangalala nawo, kuzindikira izi, ndipo ndi zimenezo, zomwe zimawasiyanitsa kukhala akatswiri mderali. Ndikofunikira, Pezani kapangidwe katsamba katsamba koyambira, kupewa zovuta zamtsogolo. Ichi ndiye chinthu chophweka chomwe kampani yodziwa kupanga intaneti ingakuchitireni.