Momwe Mungapangire Tsamba Lanyumba Lomwe Limasintha Mwachangu

Pali zinthu zingapo zomwe muyenera kukumbukira popanga tsamba lanu loyamba. Choyamba, yambani ndi zoyambira: provide easy access to your top content. Komanso, kuphatikiza kuyitana kuchitapo kanthu. Pomaliza, zithandizeni. Masitepewa adzakuthandizani kupanga tsamba loyamba lomwe lidzakhala losavuta kuyendamo kwa alendo anu. Nazi zitsanzo za mapangidwe apamwamba a tsamba lofikira. Mwachiyembekezo, malangizo awa adzakuthandizani kupanga tsamba lofikira la maloto anu! Sangalalani! Nawa ochepa omwe ndimakonda:

Start with the basics

Homepage design can be complex. Ndi bwino kuyamba ndi zoyambira, ndi kumvetsetsa zomwe omvera anu amayembekezera. Mutha kudziwa zomwe muyenera kuziyika patsogolo ndikuziphatikiza. Chilichonse patsamba lanu lofikira chiyenera kukhala ndi cholinga china. Izi zili choncho, tsamba lanu loyamba ndi malo oyamba alendo ambiri adzafika. Mapangidwe atsamba lanu lofikira ayenera kupangitsa kuti zikhale zosavuta kuti apeze zomwe akufuna. Nawa maupangiri ochepa opangira tsamba loyambira lowoneka bwino.

Masamba ogwira mtima kwambiri amayang'ana pazinthu zazikulu zisanu. Ayenera kukuwonetsani bwino zomwe mwapereka popanda kudodometsa. Mapangidwe abwino kwambiri atsamba loyambira amagwiritsa ntchito mawu amphamvu kuti akokere owerenga ndikupanga kulumikizana nawo. Yesani kugwiritsa ntchito mawu ngati ulamuliro, zogwira mtima, ndi wamphamvu. Onetsetsani kuti mukudziwa mawu oyenera omvera anu. Pangani mapangidwe anu atsamba lofikira kukhala apadera momwe mungathere. Mukakhala ndi zoyambira pansi, mukhoza kuyamba kuyesa molimba mtima, zinthu zokopa maso.

Mapangidwe a tsamba lanu lofikira ayenera kufotokozera USP ya kampani yanu, makhalidwe abwino, ndi cholinga. Kufotokozera momveka bwino mbali za bizinesi yanu patsamba lofikira kudzakopa makasitomala ambiri. Kumbukirani kuti ogula akuchezera tsamba lanu ndi cholinga china, monga kuyang'ana mzere wa malonda, kuwerenga zolemba zanu zamabulogu, kapena kuphunzira ngati mumapereka chithandizo. Kuonetsetsa kuti alendo anu asintha kuchokera patsamba lanu kupita kutsamba lanu lonse, tsatirani mfundo zitatu zoyambira.

Provide easy access to top content

You should always provide easy access to the top content of your homepage design. Opanga masamba ambiri amakuwuzani kuti palibe kutalika kwa pixel kwa gawo ili la kapangidwe kake. Mosasamala kanthu, ndikofunikira kuwonetsetsa kuti zinthu zofunika kupanga zitha kuwonedwa ndi alendo ambiri popanda kusuntha. Komanso, muyenera kugwiritsa ntchito mawu a ALT pazithunzi zanu. Mawuwa awerengedwa ndi akangaude osaka ndipo athandizira SEO.

Include a call-to-action

The best way to get people to take action is to include a call-to-action on your website. Batani loyitanira kuchitapo kanthu patsamba lanu liyenera kuwoneka kwa alendo anu, ndipo ziyenera kukhala zazifupi komanso zokoma. Mabatani ambiri oyitanitsa kuchitapo kanthu amakhala ndi mawu asanu mpaka asanu ndi awiri. Anthu amasokonezedwa mosavuta akayang'ana pa intaneti, kotero kupanga chidziwitso chachangu ndi lingaliro labwino. Omvera aliyense ayankha kuyitanidwa kosiyanasiyana, koma pali njira yodziwikiratu yomwe mungagwiritse ntchito kudziwa momwe yanu ilili yothandiza.

Mwachitsanzo, kapangidwe ka tsamba loyambira la Patagonia akuwonetsa mndandanda wazowongolera. Wogula akhoza kudumphira ku gulu lofunika kwambiri mofulumira komanso mosavuta. Patagonia ikuwonetsanso ntchito zake zachilengedwe ndikulimbikitsa anthu kuti alowe m'mabungwe akuluakulu. The “chitanipo kanthu” batani ili ndi buluu ndipo limapezeka mosavuta. Mapangidwe ofananawo atha kupezedwa pogwiritsa ntchito mtundu wosiyana pa batani lanu loyitanira kuchitapo kanthu.

Kuyitanidwa kuchitapo kanthu pamapangidwe anu atsamba loyambira kuyenera kulimbikitsa wowonera kuchitapo kanthu. Zoyitanira zabwino kwambiri zimakhala ndi chikoka champhamvu chamalingaliro. Onetsetsani kuti chilankhulo chanu choyitanira kuchitapo kanthu ndichokopa mokwanira kuti chilimbikitse anthu kuchitapo kanthu. Zoyitanira zabwino kwambiri zimagwiritsanso ntchito mawu ochitapo kanthu. Amadziwitsa alendo zomwe angayembekezere akadina ulalo.

Pangani mabatani anu a CTA kukhala osavuta kuwerenga ndi kugwiritsa ntchito. Batani la CTA liyenera kukhala losavuta kudina ndipo liyenera kukhala losavuta kulipeza. Kupanga chithunzi cha ngwazi pakati pa tsamba lanu lofikira kudzakuthandizani kukwaniritsa izi. Onetsetsani kuti mwayiyika pamwamba pa tsamba lanu loyamba. Zipangitsa kuti alendo anu azitha kupeza ndikuwongolera zomwe muli nazo. Ngati alendo sakuwona kufunika kodina ulalo, adzapita ku webusayiti ina.

Make it usable

Your homepage is the first impression your audience has of your brand. Makampani ambiri amadzaza ndi generic, zidziwitso zachidule kapena mawonekedwe aposachedwa kwambiri. Komabe, kuphatikizapo zonse “mwachizolowezi” zambiri sizokwanira kupanga chithunzi chabwino. Kuti mupange tsamba lofikira losinthika kwambiri, ganizirani mayankho a mafunsowa ndi kuwaphatikiza mu kapangidwe kanu. M'munsimu muli njira zina zowonetsetsa kuti tsamba lanu lofikira likugwiritsidwa ntchito ndipo limasintha mwachangu.

Kumbukirani kuti kugwiritsa ntchito kumayendera limodzi ndi kuphweka. Mwachitsanzo, wopanga magalimoto adzayika zowongolera pamalo amodzi pamtundu uliwonse, kaya ndi galimoto yachikale kapena yatsopano. Zomwezo zimapitanso pamakina opangira makompyuta – chithunzi chokhala ndi chosindikizira ndi chizindikiro chabwino kuti tsamba lanu lisindikiza zikalata. Tsamba loyambira lomwe lingagwiritsidwe ntchito lidzakhala ndi kapangidwe kake komwe wogwiritsa ntchito angayendere popanda kuphunzira miyambo yachilendo.

Include power words

Using power words can help your readers identify with you. Mawu amphamvu amagwiritsidwa ntchito pamitu, nkhani za imelo, ndi masamba otsetsereka kuti mupange zodina zambiri. Kudina kochulukirapo kumatanthauza phindu lochulukirapo. Kugwiritsa ntchito mawu amphamvu patsamba lanu lofikira kudzakuthandizani kupeza magalimoto ambiri ndi malonda. Zotsatirazi ndi zitsanzo za mawu amphamvu omwe mungagwiritse ntchito patsamba lanu loyamba. Agwiritseni ntchito mwanzeru:

Mawu amphamvu ndi mawu okopa omwe angayambitse kutengeka kwakukulu kwamalingaliro. Akhoza kuchititsa anthu kuchita mantha, kulimbikitsidwa, kudzutsidwa, wadyera, kapena kukwiya. Mwachidule, angasonkhezere anthu kuchitapo kanthu. Zimenezi zingakhale zothandiza kwambiri zikagwiritsidwa ntchito moyenera. Mwamwayi, mawu amphamvu ndi osavuta kugwiritsa ntchito. Mutha kuzigwiritsa ntchito kulikonse patsamba lanu kuti muwonjezere kutembenuka kwanu ndikupanga otsatira okhulupirika. Nazi zitsanzo za momwe mawu amphamvu angakuthandizireni kukulitsa matembenuzidwe anu:

Chidwi ndi chilakolako chachibadwa. Iyenera kukhutitsidwa ndi chakudya ndi madzi. Chidwi ndiye chifukwa chachikulu chomwe anthu amadina pamitu, ndipo ikhoza kukhala njira yamphamvu yokopa chidwi chawo. Ulesi, mbali inayi, ndizosiyana ndi chidwi ndipo ndichifukwa chake anthu amapewa kugwira ntchito. Salimbikitsidwa kuchita zambiri kuposa zochepa, koma amafuna kumva kanthu.