هڪ firmenhomepage توهان جي ڪاروبار کي فروغ ڏيڻ ۽ گراهڪ حاصل ڪرڻ جو مثالي طريقو آهي. ان جي سادي ۽ وجداني انٽرفيس سان, توھان ڪجھ وقت ۾ پنھنجو فرم ھوم پيج ٺاھي سگھو ٿا. ھتي ڪجھ مشورا آھن گھر جي صفحي کي بھترين ڏسڻ لاءِ:
تڪراري CTAs کان پاسو ڪريو
توهان جي فرمن هوم پيج تي ڪيترائي تڪراري CTA استعمال ڪرڻ مونجهاري ۽ غير موثر تبديليءَ جو سبب بڻجي سگهي ٿو. توهان جي CTAs کي گڏجي ڪم ڪرڻ گهرجي توهان جي سامعين کي توهان جي مقصد تائين پهچڻ ۾ مدد ڏيڻ لاءِ. انهن کي ڌيان لاء جنگ نه ڪرڻ گهرجي, غلط لفظ استعمال ڪريو, يا هڪ ميل ڊگھو فارم ٺاهيو جيڪو توهان جا سياح مڪمل نه ڪندا. بدران, انهن کي توهان جي پڙهندڙن کي پرڪشش آڇون ڏيڻ گهرجي. ھتي ڪجھ بھترين طريقا آھن توھان جي مدد ڪرڻ لاءِ توھان جي فرمن ھوم پيج تي تڪراري CTAs کان بچڻ لاءِ.
توهان جي ويب سائيٽ کي ڪم ڪرڻ جو هڪ بهترين طريقو آهي استعمال ڪرڻ هڪ گول ابڙو استعارا. Imagine that your website visitors are driving through a roundabout. At each exit, they look for a way to get to the destination they want. This roundabout metaphor helps you think about your buyer’s journey and how to use CTAs to drive traffic. The most important page on your firmenhomepage is the homepage.
Using a free trial as your main CTA may not be the best choice. You can make a free trial offer to lure readers to purchase the product. You can also make your CTA more personal by using the name of the company’s founder. You can also personalize your CTA by using a tool like Crazy Egg. You may even want to use your name and phone number on your CTA.
Another way to create a more effective homepage is by using copy that clearly communicates your message. Your copy should explain your value proposition to your audience. If your CTA isn’t clear, people will bounce from your page. ساڳي طرح, flowery copy can backfire on rational decisions. سو, you should focus on a clear, concise copywriting. هن طريقي سان, your firmenhomepage can attract the maximum traffic possible.
Incorporate a prominent CTA button. A prominent CTA button can attract more visitors and increase your conversion rate by 62%. A prominent CTA button should stand out from the rest of your page. پڻ, you should avoid using different colors for your CTA. A prominent button will stand out among the other text and make the CTA easier to notice. جڏهن صحيح طريقي سان ڪيو وڃي, it will lead to more visitors.
Include two CTAs above the fold
بوسٽن گلوب تازو ئي CTA سان A/B ٽيسٽ ڪئي فولڊ جي مٿان ۽ هيٺان ڏسڻ لاءِ ته ڪهڙي هڪ وڌيڪ تبديليون ٺاهي. روايتي منطق اهو مشورو ڏئي ٿو ته فولڊ کان مٿي هڪ CTA وڌيڪ اثرائتو هوندو, پر اهو هميشه نه آهي. جڏهن ته مقرري هڪ اهم عنصر آهي, وڏي ڪاپي ۽ ٻيا عنصر موجود هجڻ گهرجن وڌ کان وڌ تبديلين کي يقيني بڻائڻ لاءِ. هي آرٽيڪل توهان جي CTAs کي رکڻ لاءِ ڪجهه بهترين طريقن تي بحث ڪندو.
ڪٿي رکڻ لاءِ هڪ CTA هميشه ايترو سڌو نه هوندو آهي جيترو اهو لڳي سگهي ٿو. اهو سڀ ڪجهه توهان جي صنعت جي نوعيت تي منحصر آهي ۽ توهان پنهنجي حدف ٿيل سامعين کي ڪيئن سمجهندا آهيو. ڪجھ صفحا فوري طور تي ھڪڙي فارم جي خصوصيت ڪري سگھن ٿا, جڏهن ته ٻين کي ڪجهه وڌيڪ وضاحت جي ضرورت ٿي سگھي ٿي ان کان اڳ جو ناظرین انهن جي معلومات مهيا ڪرڻ لاءِ تيار هجن. آخرڪار, the placement of a CTA depends on the nature of your target audience and the benefits of the product or service.
While it’s possible to make a CTA more visible than its counterpart below the fold, you should be selective. Keep in mind that the human attention span is shorter than ever. Studies have shown that 55 percent of web visitors will stay on your website for less than 15 سيڪنڊ. This phenomenon has forced marketers to adapt and increase their website content to capture their consumers’ attention. One way to do this is by monitoring the content. If a visitor needs to scroll down to read a full page, it’s below the fold.
Modern desktop browsers have responsive design modes that let users see how your site looks on different devices. This can help you avoid conversion problems on smaller devices. اڃان, people will scroll. Ensure your key CTA is easily visible by using contrasting colors. آخرڪار, a good website should be able to convert visitors. سو, what should your CTA look like? Let’s look at some examples from other sites.
مثالي طور, you should include two CTAs above the fold. Each of these buttons should have a different value to the owner. A click on the “Services” button is more valuable than a read-only blog post. Higher-value actions require more commitment from visitors. The CTAs should be equally attractive. For better results, color-code your CTAs to match their value.
Adapt your homepage to your company
Adapt your firmenhomepage to your business. The appearance of your online store has a profound effect on your sales. Your homepage should have a clear, unambiguous navigation, allowing your visitors to choose a path without wasting time reading irrelevant details. According to psychology professor George Miller, people’s short-term memory can hold only seven items at a time. Keeping this in mind, your homepage should focus on providing the information your customers want right away and help them make a decision.
Avoid visual clutter
The best way to avoid visual clutter on your firmenhomepage is to keep it simple. پهريون, ask yourself why you have every element in your page. What is its purpose? Do you really need it? If you answer no, remove it or replace it. Another way to reduce visual clutter is to use fine lines and white space for page division. People are more likely to pay attention to lines than to other elements. Minimalism is a best practice for designers and is a great way to keep your design simple.




