Mahina: Iune 2020

Noho mākou i kahi honua kikohoʻe, in der es sehr wichtig ist, Hoʻolaha i kāu ʻoihana ma ka pūnaewele. Die Förderung des Geschäfts hilft Ihnen sehr dabei, eine hohe Sichtbarkeit zu erreichen. Es gibt verschiedene Möglichkeiten, Ihre Website online zu bewerben, indem Sie sowohl kostenlose als auch kostenpflichtige Kampagnen anwenden. Hier sind viele der Punkte, an denen Sie arbeiten können. Ich werde einige bewährte Strategien vorstellen, mit denen Sie Ihre Website bewerben und Ihren Traffic steigern können, sowie genau beschreiben, wie sie ausgeführt werden.

1) Gast-Blogging – Gast-Blogging ist eine großartige All-in-One-Methode, um eine Präsenz in Ihrer Nische aufzubauen, Ihr Backlink-Profil zu erweitern und einige Verbindungen in der Branche herzustellen – all dies trägt dazu bei, Ihre Website langfristig zu bewerben . Kōkua nā leka hoʻokipa e hoʻonui i ka hoʻolaha a me ka noho pūnaewele.

2) SEO (Huli Huli) – ʻenekini huli, SEO no ka pōkole, ʻo ia ke kaʻina hana, kahi e kiʻekiʻe ai kāu pūnaewele i nā ʻenekini huli e like me Google.

ʻO ka mea maikaʻi loa, ʻo kēia hoʻolālā kūlike, lawe mai i nā kaʻa passive i kāu pūnaewele. ʻAʻole wau ma ʻaneʻi hoʻokaʻawale hoʻokahi, i ka'u olelo ana, ʻo ia ke ʻano loea maikaʻi loa no ka Hoʻolaha pūnaewele ma ke ʻano o ka scalable, ʻO nā hopena lōʻihi.

3) ʻO ka hoʻolālā pāʻoihana kaiaulu – ʻO ka hana ʻana i nā pūnaewele media pūnaewele me nā pou hou a me nā nūhou e pili ana i kāu pūnaewele e kōkua i ka hoʻokō ʻana i kēia, e hoʻonui i ka kaulana i waena o ka lehulehu. E hoʻopiha i kāu ʻaoʻao me nā kikoʻī a paipai i nā mea hoʻohana, e "makemake" iā ia. A laila e hana i kahi papa hana maʻiʻo, e hoike aku, he ʻeleu ʻoe a ua lako kāu brand me ka hana. Me kēlā me kēia leka āu e loulou ai i kāu pūnaewele no ka ʻike hou aku.

4) E pane i nā manaʻo a hoʻopili i nā mea hoʻohana i kahi kamaʻilio – ʻO kēia ʻano hana e pili ana i kēlā, e hoʻi i nā kumu. I kekahi manawa ʻo ke ala maʻalahi, kūkulu i kahi pilina me nā kānaka a hoihoi iā lākou i kāu pūnaewele, e hoomaka e kamailio. E loaʻa iā ʻoe nā leka uila, i ka manawa e ʻōlelo ʻia ai kāu mau huaʻōlelo ma ka pūnaewele. Mai laila mai, ʻo kāu mea e hana ai, ʻo ka hahai ʻana i nā loulou i nā ʻatikala a ʻōwili i ka ʻatikala.

Ma waho aʻe o nā hana i helu ʻia ma luna nei, aia kekahi he nui na mea hiki, Hoʻolaha i kāu pūnaewele. ʻO ka papahana hea? ʻo ka hopena ka hopena maikaʻi loa iā ʻoe, hängt weitgehend von Ihrer einzigartigen Wettbewerbslandschaft und den verfügbaren Ressourcen ab: Zeitrahmen, Fähigkeiten, Teamgröße usw.

Ua ʻike mākou, ʻo ka Hāʻawi ka hele ʻana o ka pūnaewele i nā pōmaikaʻi, no ka mea, mālama mākou i ka ʻike a me ka kuleana no nā polokalamu kelepona. ʻO ke kaʻa ma kāu pūnaewele kōkua, hoʻomaikaʻi i kou kūlana, ʻo ia hoʻi ka mea e hoʻonui ai i nā kaʻa. ʻo ia akā, makemake e hōʻoia, o ka mahuahua ana o ke kaa me ka hoʻonui i ka pili. Ke piʻi aʻe kāu huakaʻi, ʻO kāna Eia naʻe, ke emi nei nā kumukūʻai hoʻololi, mai lawe mai i ka holo pono.

Ma kēia blog mākou e wehewehe i nā ʻano like ʻole Nā Kūlana Kūlana Pūnaewele, e kōkua i ke kūkulu ʻana i kāu ʻoihana.

– Pono ʻoe e komo ma ka pūnaewele – ka He mea nui loa ka ho'ā ʻana i nā loulou media social no kāu pūnaewele. ina kou Loaʻa i nā ʻaoʻao pili pūnaewele kahi loulou i kāu pūnaewele, loaʻa iā ʻoe Hoʻololi ʻia nā loulou i kahi ala ʻē aʻe no ka hele ʻana o ka pūnaewele. Hōʻoiaʻiʻo palekana wale, e hana ʻoe me ka haʻahaʻa a me ka ʻoiaʻiʻo, a pale aku ia, E hoʻokomo i nā loulou i kāu pūnaewele i kāu mau manaʻo – no laila ʻaʻole ʻoe e like Hōʻike ʻia ka Spam a me kāu pūnaewele- a pili i ka inoa ʻoihana. hookiekie ʻAʻole pono ke kalaiwa ka pahuhopu o kāu hoʻopaʻa ʻana, aka, a hopena lua.

– Hoʻolaha SEO pūnaewele – He nui loa ka SEO mea nui no kāu pūnaewele. Kōkua ia, hoʻomaikaʻi i ka ʻike pūnaewele a E loiloi i kāu pūnaewele no nā huaʻōlelo kiʻekiʻe. ʻO ka hoʻonui ʻana no nā pono SEO ma ka ʻaoʻao ʻaʻole lōʻihi a hiki ke kōkua, kāu huakaʻi kūlohelohe mahuahua.

– Hoʻoholo ʻia von Long-Tail-Keywords – A puni e kiʻi i kahi kūpono, pono ʻoe i nā huaʻōlelo lōʻihi hoohana me ka manao, no laila ua kiʻekiʻe ka ʻike. ʻOiai nā huaʻōlelo pōkole huelo ʻimi pinepine ʻia, ʻoi aku ka paʻakikī, iā lākou ma nā ʻenekini huli pū kekahi loiloi. Ma ka ʻaoʻao ʻē aʻe, inā ʻoe e ʻimi nei i nā huaʻōlelo long-tail, Loaʻa iā ʻoe kahi ʻoi aku ka maikaʻi, no na ninau, nā mea no kāu huahana a me nā lawelawe he kiko'ī, e kiʻi i kahi kūlana kiʻekiʻe. ʻO kahi kūlana kiʻekiʻe ke ʻano kaʻa hou aku.

– Gast-Blog – Inā he influencer ʻoihana paʻi i kahi moʻomanaʻo moʻomanaʻo ma kāu pūnaewele a i ʻole nīnauele iā ia lilo i moʻomanaʻo moʻomanaʻo, hiki i kēia ke kōkua, ka holo ana elua ma o ka ʻimi organik a me kēia influencer, ka hoʻolaha i ka ʻike i kona poʻe hoʻolohe. Hiki ke kōkua pū kēia, kou maʻiʻo e hāʻawi i nā ʻano like ʻole a hōʻike i kāu mau malihini, ia oe i kou ʻeleu ka wahi.

Ma ka hoʻohana ʻana iā Google My Business a ʻo nā ala palekana ʻē aʻe i helu ʻia ma luna nei hiki iā ʻoe ke loaʻa nā mea kūpono E lawe mai i nā malihini i kāu pūnaewele a ʻoi aku ka mea nui, e hoʻohuli i nā malihini i mea kūʻai aku hoohuli. ʻO kēia pehea e hiki ai iā Onmascout ke kōkua iā ʻoe, ʻike hou aku e kiʻi i kāu pūnaewele.

Me he mea lā i kēia ao hou hiki ole ke noonoo, ʻo kahi hui me ka ʻole o ke ʻano o ka noho pūnaewele e hana. He mea nui ka hele ʻana ma ka pūnaewele me ka loaʻa ʻana o kahi hui maikaʻi no hoʻokahi Hui. A ʻoiai ua ʻike nā hui he nui i ka mana o ka ʻoihana pūnaewele loaʻa, ma ka hoʻohana ʻana iā ia ma ke ʻano he kahua kūʻai, e pili ana i kā lākou hui e hoike aku i ka honua, ʻaʻole lawa kēia, e hoʻokaʻawale iā ʻoe mai ka hoʻokūkū. ʻo ia ke kumu, ʻaneʻane loaʻa i nā ʻoihana āpau i kēia manawa kahi hui kaiaulu – ʻaʻohe mea liʻiliʻi a nui paha.

ʻO ka hoʻomohala ʻana i kahi maʻamau Hāʻawi pū ka pūnaewele i kekahi mau manaʻo- a i ʻole nā ​​hemahema. Eia naʻe, makemake wau e hele ma ʻaneʻi e kūkākūkā hou e pili ana i nā pono o ka hoʻopilikino.

Palekana

ʻO ka palekana ka manaʻo nui me ka Ke kūkulu ʻana i nā pūnaewele a pono e noʻonoʻo ʻia, e pili ana i ka hacking a i ʻole e pale i ka nalowale ʻikepili. Ma ka hoʻohana ʻana i kahi ʻoihana, kēlā Hana ʻia nā lako polokalamu pūnaewele, Hoʻoponopono ʻia ka nui o kēia mau pilikia ma o nā kaʻina hana maʻalahi ʻelua hoʻopau ʻia.

1. Pono lākou e noʻonoʻo mau e hoʻomohala ʻia e SSL. E alakaʻi ana kēia i nā pilikia liʻiliʻi ma hope, ma laila ka Pono e kūkulu ʻia ka pūnaewele holoʻokoʻa mai ka honua mai me ka hoʻohana ʻana i SSL.

2. He kuleana ko lākou kumu kumu. ʻO ʻoe hiki ke hoʻohana i nā ʻōlelo papahana open source (PHP, Python, Ruby etc.), akā naʻe, ʻaʻole i hoʻokuʻu ʻia kā lākou code i ka lehulehu.

kūʻokoʻa

ʻO ka ʻokoʻa o ka pūnaewele koi ʻia, e hoʻokūpaʻa i kāu pūnaewele mai ka hoʻokūkū. I kekahi paena maʻamau ʻaʻohe kumuhana. ʻO ka hoʻolālā o kāu pūnaewele hoʻokō i kāu mau kikoʻī a ʻaʻole i kau ʻia i nā palena a i ʻole nā palena Kaohi i ke ano o ka punaewele.

ka māmā holo

Ua hōʻoia ka wikiwiki o ka pūnaewele ka helu o nā mea hoʻohana, e hele mai ana i kāu pūnaewele, a e hana lakou hoʻi mai. Hōʻike kēia i kā lākou ʻike mua ma ka pūnaewele.

Ma ka hana maʻamau Hiki ke hoʻopau loa ʻia kāu pūnaewele i nā hiʻohiʻona pono ʻole a me ka bloatware pale aku.

Nui nā pono ʻē aʻe o ka nā mea kūʻai aku, nui hou aku, aʻu e kau ai ma kaʻu blog e hiki mai ana e kūkākūkā. Hiki iā ʻoe ke ʻike i ka ʻike e pili ana iā mākou ma kā mākou hui malalo www.onmascout.de

He mea nui ka pūnaewele mea paahana, ka mea hiki iā ʻoe ke hana i kahi noho pūnaewele o kāu ʻoihana. ʻo ia hiki ke hana i kahi noho kūpono, e hoʻonui i nā alakaʻi a me nā kūʻai mahuahua. ʻO ka wehe ʻana i kahi pūnaewele hou e hāʻawi iā ʻoe i kahi manawa, hiki ke kōkua a lawelawe maikaʻi i kāu ʻoihana. Hiki i kahi pūnaewele e kokua nui, e hoʻohui i ka hilinaʻi a me ka ʻike i kāu hōʻailona hoʻoikaika a hoʻoikaika maikaʻi i kāu ʻoihana i kāu poʻe hālāwai hoʻokō. Hiki i kahi pūnaewele ke kōkua iā ʻoe, he ʻanuʻu ma mua o kāu mau mea hoʻokūkū i mua. Akā naʻe, ʻaʻole i pau kāu mau hana me ka hoʻomaka ʻana o kekahi paena. Nui nā mea ʻē aʻe, kahi e hiki ai iā ʻoe ke nānā ma hope o ka hoʻomaka pono e noonoo.

Nā mea, pono ʻoe e noʻonoʻo

• Hoʻokumu maʻiʻo –

Ke hoʻohana nei i ka ʻike ma a Hiki iā ʻoe ke hana i kahi pilina ma waena o kāu pūnaewele a me ka poʻe i manaʻo ʻia hana ʻana. Hāʻawi ka ʻike i ka leka, iā ʻoe ma o kāu pūnaewele makemake e hoʻouna. E kōkua pū ka ʻike maikaʻi iā ʻoe me kēlā, i ka e piʻi i nā ʻaoʻao hulina Google. Hiki iā ia ke hana i nā alakaʻi, kaʻa hou aku e hooulu, E kiʻi i nā hoʻololi a hāʻawi i kāu hōʻailona i ka leo ikaika.

• palapala 'āina- a me ka faila Robots.txt

Sitemap.xml- a He mea koʻikoʻi nā faila Robots.txt no nā ʻenekini huli. ʻO kēia nā nā faila mai kēia mau mea 5, e kōkua i ka hoʻomaikaʻi ʻana i kahi pūnaewele. Sitemap.xml pili i kahi protocol maʻamau, me nā URL āpau o kahi pūnaewele e papa inoa. He waihona kikokikona ka faila Robots.txt, ka ʻike i nā ʻāpana o kahi pūnaewele i loaʻa, kahi e kipa aku ai kahi enekini a ʻaʻole pono e kipa.

• Ka nānā 'ana mesh

Hiki ke hana ʻia ka ʻikepili pūnaewele ma ka Hiki ke kōkua ka ʻike ʻana i ke kaʻa ma kāu pūnaewele. Inā 'aʻole loaʻa, paʻakikī paha iā ʻoe, ka nui o na malihini e ʻike i kāu pūnaewele, a pilikia paha ʻoe, ka ʻIke i nā wahi e hoʻomaikaʻi ai.

• E nānā i nā rakings ma ka ʻenekini huli

Ke makemake nei kēlā me kēia ʻoihana kūlana kiʻekiʻe o ka ʻenekini huli, ʻo ia hoʻi, ʻo ia ka nui o ke kaʻa kuhikuhi ʻia i kāu pūnaewele. ʻOi aku ka helu Google, ʻoi aku kēlā ʻO ke kaʻa a me nā mea hou aku ka hoʻololi ʻana i kahi ʻoihana. ma o ka Ke nānā nei i nā papa alakaʻi āu i ʻike ai, i ka manawa e hana hou ai pono e hoʻomaikaʻi. Hiki iā ʻoe ke hana i kēia me ka lima a i ʻole me kahi hana kekahi polokalamu a i ʻole plugin.

• E nānā i ka manawa hoʻouka o ka pūnaewele

Hoʻomaka ka māmā hoʻouka mea nui no nā kūlana kiʻekiʻe ma Google a me nā ʻenekini huli ʻē aʻe. ʻAʻohe mea makemake i kahi pūnaewele, he nui ka manawa e hoʻouka ai. Ina pela ʻO ka hoʻouka ʻana i kahi pūnaewele he nui ka manawa, liʻiliʻi paha, pale i nā mea hoʻohana mai ke kipa hou ʻana i kāu pūnaewele. Hiki iā ʻoe ke hoʻohana i kekahi mau mea hana hoʻohana, e nānā i ka wikiwiki o kāu pūnaewele a i hoʻonui.

Inā ʻae ʻoe i ka mea i ʻōlelo ʻia hana me na pilikia, kiʻi i kahi pūnaewele, ka pono maoli a ʻoi aku ka maikaʻi a i ʻole e hoʻolilo i ka nui o ke kālā. Inā ʻoe hoʻololi i ka wā i hana ʻia ai kāu pūnaewele a ma hope koke o ka hoʻomaka ʻana mālama i ia mau pilikia, e loaʻa kāu pūnaewele i nā ʻenekini huli e like me google hana maikaʻi loa. No laila e hoʻomanaʻo i kēlā, e hoomaka ana ʻaʻole lawa ka pūnaewele wale nō.

Hui hana i nā polokalamu kelepona, e hoʻokaʻawale i ke kālā hou aku iā lākou, e kou e hana i kahi hoʻolimalima liʻiliʻi. Akā ʻaʻole pono nā polokalamu kelepona āpau i kēia kālā, manuahi kekahi o nā polokalamu. Akā, ua noʻonoʻo paha ʻoe, Pehea e loaʻa ai ke kālā i ke kumu open source a i ʻole nā ​​polokalamu kelepona hiki ke loaʻa?

ʻIke nā kānaka āpau, kēlā Hiki ke hoʻoiho ʻia ka code open source me ka manuahi a pono ʻoe e hoʻohana iā ia i manawa kūpono no ka ʻoihana hou aku, ma mua o ka hoʻohana ʻana ma ke ʻano he palena noonoo. E nānā kākou i nā polokalamu, kahi i wehe ʻia ai ke kālā ʻo ia.

• WordPress, he kahua pūnaewele blogging

• Magento, kahua e-kālepa

• MySQL, ʻikepili pili a me nā mea hou aku.

Pehea e loaʻa ai lākou kālā?

1. Aia kekahi Moʻo o nā polokalamu, e loaʻa kālā mai nā lawelawe ʻē aʻe a he kumu wehe, e like me Zimbra, he polokalamu paʻakikī, kahi mea hoʻohana e kākoʻo ai pono, e komo i ka lako polokalamu. Loaʻa kālā ia mau polokalamu, ma ka hāʻawi ʻana i nā mea hoʻohana i ke kākoʻo ma ke ʻano he alakaʻi no ka hoʻohana ʻana i kā lākou Hāʻawi nā polokalamu. Hāʻawi lākou i ke kākoʻo ma o ke kelepona a me ka leka uila ma nā pae kiʻekiʻe a kiʻekiʻe paha. uku haʻahaʻa.

2. Ka Wehe Hiki i nā kahua kumu a me nā polokalamu ke loaʻa kālā, me ka hoʻohana ʻana i nā mea hoʻohui kūʻai aku, pono e holo i keia lako polokalamu. ʻO ka hiki i nā mea hoʻomohala kumu o ka lako polokalamu a me nā ʻaoʻao ʻekolu ma o ke kūʻai ʻana o Ke hoʻomaikaʻi nei iā ʻoe iho.

3. ʻO kekahi o nā ʻAʻole hiki ke loaʻa nā polokalamu lako polokalamu me ka ʻole o nā manual mea hoʻohana a i ʻole nā kuhikuhi hiki ke loaa. Me ka palapala ʻole ʻaʻole hiki iā ʻoe ke code iā ʻoe iho komo. ʻOi aku ka lōʻihi o ka hoʻomaopopo ʻana a ʻaʻole hiki iā ʻoe ke hoʻohana i nā hana āpau o ka lako polokalamu me ka palapala ole. Hiki iā Open source software loaʻa kālā hoʻi, ma ka hāʻawi ʻana i nā palapala ma ke ʻano he alakaʻi hoʻohana no ka Ka hana o ka lako polokalamu kuaiia.

4. Inā kāu polokalamu a i ʻole lako polokalamu he open source, hiki iā ʻoe ke hoʻohana i kekahi mau hiʻohiʻona holomua hoolako, hiki iā ʻoe ke komo, ma ka loaa ana o kekahi E uku i ka nui o ke kālā a hoʻonui ʻia e like me ke komo premium. Hiki kēia kōkua iā ʻoe, e loaʻa kālā, ma ka lilo ʻana i mea lawelawe manuahi.

Inā loaʻa iā ʻoe kāu Makemake ʻoe e hāʻawi i nā polokalamu no ka loaʻa manuahi i nā mea āpau a me ka pilikia ʻo ka loaʻa kālā e hopohopo iā ʻoe, hiki iā ʻoe ke koho i kekahi o kēia mau ana. ʻAʻole kēia wale nō nā ʻanuʻu, hiki iā ʻoe ke hana, no ke kala e like me Open source app e loaʻa kālā. Nui nā koho ʻē aʻe. Hiki i kēia mau mea Eia naʻe, e kōkua iā lākou, ka poe noonoo ole ia mea a makemake e koho i ke ana maʻalahi.