Idizayini yekhasi eliyisiqalo lamawebhusayithi omculo

Idizayini yekhasi eliyisiqalo lewebhusayithi yomculo kufanele ikhange kumlaleli kanye nomqambi. It should be a bright and vibrant space, ngokusetshenziswa ngempumelelo kwe-typography. Kufanele futhi iqukathe ividiyo engemuva ukuze usethe isimo sesayithi. Uma ufuna izivakashi zinamathele ukuze uthole okwengeziwe, kufanele ucabange ukusebenzisa ividiyo ekhasini lakho eliyisiqalo.

Video is the most engaging media format for homepage design

One of the best ways to keep visitors engaged on your homepage is to include a video. Ividiyo iyindlela esebenzayo yokuqala ingxoxo nezivakashi, futhi ingasiza ukuwaguqulela ekubeni amakhasimende akhokhayo. Kunezinhlobo eziningi ezahlukene zamavidiyo ekhasi eliyisiqalo. Enye ehamba phambili ividiyo echazayo ebonisa ukuthi uyini umkhiqizo noma isevisi yakho nokuthi kungani kufanele bayithenge.

Nokho, kufanele uqaphele lapho ukhetha ividiyo ozoyibeka ekhasini lakho eliyisiqalo. Uma ingakhiqizwanga kahle, kungaba yingozi kuwebhusayithi yakho. Uma ingasetshenziswa kahle, izosebenza kuphela ukuphazamisa izivakashi futhi ingangezi inani. Amavidiyo angcono kakhulu kufanele abe izinga eliphezulu futhi adonse ukunaka. Kufanele futhi basekele okunye okuqukethwe ekhasini.

Amavidiyo angasebenza noma yikuphi kuwebhusayithi yakho, kodwa asetshenziswa kangcono ekhasini eliyisiqalo ukwenza umthelela. Uhlobo lwevidiyo oyikhethayo luzoncika kubathameli nolwazi lwakho ngevidiyo eku-inthanethi. Ividiyo emfushane yesethulo izokwethula inkampani yakho nemikhiqizo, futhi izobandakanya ababukeli ngokushesha. Uma unokuqukethwe okunemininingwane eyengeziwe, ungasebenzisa ividiyo kwezinye izingxenye zewebhusayithi, kodwa gcina umlayezo oyinhloko ulula.

Kunezinhlobo ezimbalwa zamavidiyo ongazisebenzisa ekhasini eliyisiqalo. Okokuqala, Amavidiyo e-FLV mancane ngokwanele ukuthi alandwe ngokushesha. Nokho, le fomethi inemikhawulo kumadivayisi eselula, njengama-iPhones namafoni we-Android. Ifomethi futhi ayisekeli zonke izinkundla zevidiyo ezinkulu. Ngaphezu kwalokho, ayihambelani ngaso sonke isikhathi nesiphequluli sewebhu, ngakho-ke kufanele ukhethe ngokucophelela.

It provides social proof

One of the most important elements of a strong homepage design is social proof. Kwenza isivakashi sibe nomuzwa wokuthi umkhiqizo noma isevisi yakho ithembekile futhi iyathandwa. Ngaphandle kwalobu bufakazi emphakathini, iwebhusayithi yakho iba yinqwaba yezimangalo zokumaketha. Kodwa kunezindlela eziningi zokufaka ubufakazi bomphakathi ekwakhiweni kwewebhusayithi yakho. Ezibalwe ngezansi ezinye izibonelo.

Isibonelo esisobala kakhulu ubufakazi bamakhasimende. Iningi labathengi lifunda ukubuyekezwa kwemikhiqizo noma amasevisi ngaphambi kokuyithenga. Lobu bufakazi bokuxhumana nabantu bungakusiza ukuthi uhehe amakhasimende amasha. Ukusebenzisa ubufakazi kanye nezifundo zecala kungakusiza futhi ukuthi usungule ukwethemba umkhiqizo wakho. Ucwaningo lubonisa lokho 70 iphesenti labathengi bathemba izincomo ezivela kubantu abangabazi.

Ubufakazi bomphakathi bungadiliza imigoqo yokuthenga futhi busize ukuguqula ithrafikhi yewebhusayithi ibe abathengi. Nokho, kubalulekile ukukhumbula ukuthi ubufakazi bomphakathi kufanele busetshenziswe ngokucophelela. Okuningi kakhulu kuzothathwa njengogaxekile futhi okungathembekile. Ngokwalesi sizathu, kufanele uzame ngezindlela ezahlukene zobufakazi bomphakathi ukuze unqume ukuthi yiziphi ezizosebenza kangcono kuwebhusayithi yakho.

Ubufakazi bomphakathi yigama elisha lomlomo lamawebhusayithi e-e-commerce. Ngokwesiko, ukumaketha kwamagama kwakuphelela ezitolo zasendaweni. Nokho, ku-inthanethi, lolu hlobo lobufakazi kunzima ukuluthola. Ubufakazi bomphakathi buvumela abasebenzisi ukuthi babone ukuthi abanye abantu bajabule ngemikhiqizo noma amasevisi kusayithi lakho. Ngobufakazi bomphakathi, ungamiselela ukukhangisa kwamagama omlomo okujwayelekile ngokubuyekezwa kwamakhasimende okuhle. Lena indlela enhle yokwandisa ukuguqulwa.

It encourages conversion

The design of your homepage can influence whether or not visitors stay on your website, nokuthi bayasithatha yini isenzo sokuguqula. Ikhasi eliyisiqalo elihle lizoba nokubizelwa ezenzweni okucacile, umugqa wethegi osebenzayo nencazelo, kanye nendlela ecacile yokuthola ulwazi olwengeziwe. Ngaphezu kwalokho, ikhasi lakho eliyisiqalo kufanele livumele izivakashi ukuthi zikhethe izinketho zazo ngaphandle kokuthi ziskrole ngokungapheli.

Umklamo omuhle wekhasi eliyisiqalo kufanele wenze isivakashi sakho sikhumbule umkhiqizo wakho. Lokhu kungenxa yokuthi ikhasi eliyisiqalo yindawo yokuqala izivakashi ezizosebenzisana nomkhiqizo wakho, futhi 75% wabasebenzisi bahlulela ukwethembeka kwewebhusayithi ngokusekelwe ekwakhiweni kwayo. Qiniseka ukuthi usebenzisa idizayini engaguquki kuyo yonke isayithi ukuze uqiniseke ukuthi izivakashi zakho azilahleki olwazini lwewebhusayithi yakho.

Idizayini yekhasi eliyisiqalo ehlanganisa izithombe zamaqhawe amakhulu nokuqondanisa okumaphakathi iwusizo ikakhulukazi ezinjinini zokusesha. Kungenjalo, ungakhetha isakhiwo esijwayelekile sekhasi lakho eliyisiqalo. Nakuba izakhiwo ezijwayelekile zingase zibonakale zifiphele ekuqaleni, ungazenza zijabulise ngokusebenzisa imibala egqamile noma izithombe. Ngokwesibonelo, ikhasi eliyisiqalo le-Launch Psychology lisebenzisa ingemuva elimibalabala esigabeni ngasinye.

It facilitates the transition from your website to your sales process

Designing the homepage is an important step in the web development process. Isiza uguquko olusuka kuwebhusayithi yakho luye kwinqubo yokuthengisa yebhizinisi lakho ngokwakha indawo yokwamukela izivakashi. Isiza isayithi lakho ukuthi lihlale lihambisana nezithameli zakho. Ngaphezu kwalokho, kusiza ithimba lakho lokuthengisa ukuguqula izivakashi zibe umkhondo. Ukwakha ikhasi eliyisiqalo eliwinayo, qala ngokuthumela imiyalezo nokuthuthukisa okuqukethwe. Uma usuwuqedile umlayezo wakho, kufanele uqhubekele ekuklameni yonke iwebhusayithi yakho, kuhlanganise namakhasi amancane.