Indlela yokudizayina i-Firmehomepage

I-firmenhomepage yikhasi lewebhu elakhiwe futhi elisingathwa yifemu. It provides businesses of all sizes with a platform for selling their products and services over the Internet. Ukubukeka kwayo kwesimanje kuklanyelwe ukwenza kube lula kumakhasimende angaba khona ukuthi aphequlule futhi athenge kuwebhusayithi. Amabhizinisi ezweni lonke angasebenzisa le nkundla ukuze azuze amakhasimende amasha. Umkhuba ubheke kwezohwebo nge-inthanethi, futhi ukusebenzisa i-firmenhomepage kuzovumela ibhizinisi lakho ukuthi livune lezi zinzuzo futhi lilenze libe ubufakazi besikhathi esizayo.

Designing a homepage

The homepage of your firmen website can make or break the experience of visitors. Iklame ngeso lokuguqula izivakashi zibe amakhasimende akhokhayo. Kufanele kube lula, ngqo, futhi enembile ukuyisebenzisa. Kufanele futhi kube lula kuzivakashi zakho ukuthi zifinyelele esitolo sakho se-inthanethi ngaphandle kokuhixaka.

Ukuthayipha nokukhetha amafonti kubaluleke kakhulu ekwakhiweni kwewebhusayithi yakho. Qiniseka ukuthi amafonti afundeka kalula futhi asebenzisa izisindo ezihlukene. Kufanele futhi uqinisekise ukuthi kunomehluko oqinile phakathi kwamafonti ombhalo womzimba nezihloko. Sebenzisa ifonti yombhalo womzimba omkhulu kumbhalo womzimba.

Imiklamo yekhasi eliyisiqalo ephumelela kakhulu kulula ukuyisebenzisa futhi idonse ukunaka komsebenzisi ngemizuzwana eyishumi noma ngaphansi. Kufanele futhi iqukathe ukubizelwa esenzweni okucacile. Lokhu kuzothuthukisa amazinga akho okuguqulwa. Kufanele futhi igweme ukugwema izinqumo, okuyisenzakalo esingokwengqondo lapho abasebenzisi beshiya khona ikhasi bese bechofoza inkinobho yokubuyela emuva.

Ukwakhiwa kwekhasi eliyisiqalo kuyingxenye ebalulekile yanoma iyiphi iwebhusayithi eqinile. Ikhasi eliyisiqalo eliklanywe kahle lingaba enye indlela ebizayo yokukhangisa ku-TV nephephandaba. Nakuba izikhangiso ze-TV nezamaphephandaba zihloselwe izethameli ezithile, iwebhusayithi yakho iyatholakala kubantu abafuna ukuthenga imikhiqizo nolwazi. Kufanele usebenzise elula, idizayini enembile ekhasini lakho eliyisiqalo lokuqinisa ukuze uhehe amakhasimende alungile.

Using a template

Using a template is a great way to avoid having to write out a bunch of content on your homepage. Ikhasi eliyisiqalo liyingxenye emaphakathi yesayithi lakho futhi kufanele lichaze ukuhamba kwesayithi lakho. Uma unamakhasi amaningana, dala izigaba zekhasi ngalinye, bese usebenzisa ukuzulazula ukuze uwaxhume.

Using a Shop-Widget

If you are looking to create a new product page, i-Shop-Widget iyisinqumo esihle. Ungadala lolu hlobo lwewijethi kuphaneli yokulawula ye-WordPress. Khona-ke, umane ukopishe futhi unamathisele ikhodi ekhasini lakho lewebhu. Lokhu kuzodala ukubuka kuqala kwewijethi futhi kuzokuvumela ukuthi wenze noma yiziphi izinguquko okudingeka zenziwe.

Kunezinhlobo ezimbili zama-Shop-Widgets. Esokuqala, eyaziwa ngokuthi iwijethi Yenkambu Yokucinga Ngomkhiqizo, ibonisa inkambu yokusesha yomkhiqizo obukhoma. Uma ikhasimende lithayipha igama lomkhiqizo endaweni yokusesha, iwijethi ibonisa imiphumela efanayo ngenkathi ikhasimende lithayipha. Izophinda ibonise isihloko somkhiqizo, incazelo emfushane yomkhiqizo, inani layo kanye nenkinobho yokwengeza ikalishi. Iwijethi ingafakwa kunoma yiliphi ikhasi lewebhusayithi.

Enye Iwijethi Yesitolo yiwijethi ye-Shop by Brand. Lesi sakamuva sivela kuwo wonke amakhasi e-ecommerce. Nokho, uma umkhiqizo utholakala kuphela ukuze uthengiswe esitolo sakho, iwijethi yokuthenga ngomkhiqizo ngeke ivele. Uma ufuna iwijethi yakho yokuthenga ngebhrendi ivele ekhasini lakho eliyisiqalo kuphela, khetha inketho yokuyibonisa emakhasini emininingwane yomkhiqizo. Nokho, awukwazi ukusebenzisa zombili lezi zinketho.

Ungakwazi futhi ukubeka Iwijethi Yesitolo kokuthunyelwe kwakho. Ungakwazi ukufaka ikhodi kokuthunyelwe kwakho ngokusebenzisa imodi ye-Blogger ye-HTML noma i-WordPress’ Imodi yombhalo. Nokho, kufanele uqaphele ukuthi iwijethi ye-Shopstyle idinga ukubekwa kokuthunyelwe okunobubanzi okungenani obungu-600px.

Adding a CTA

When deciding where to put your CTA, qiniseka ukuthi ihambisana nesayithi lakho lonke. Lokhu kusho ukusebenzisa amafonti afanayo nosonhlamvukazi asetshenziswa kumenyu yokuzulazula nako konke okuqukethwe. Uma kwenzeka, beka i-CTA ekugcineni kwekhasi noma ngemva kokuqukethwe. Uma ubeka i-CTA phezulu ekhasini, maningi amathuba okuthi izivakashi zizoskrola zidlule kuyo futhi zingathathi sinyathelo.

Enye indlela yokwandisa ukuguqulwa ukusebenzisa umbhalo ongezansi. Ngokufaka umlayezo owengeziwe, ungakholisa izivakashi zakho ukuthi zithathe isinyathelo, noma unikeze ulwazi olwengeziwe ngomkhiqizo. Ngokwesibonelo, inkampani ye-B2B ingase ifune ukufaka isicelo sesivivinyo esingenazinkinga kulabo abathanda ukufunda okwengeziwe ngemikhiqizo noma amasevisi abo.. Lolu hlobo lolimi luvame ukuvusa imizwa eminingi ezivakashini kunojenene “Funda kabanzi” isitatimende. Nokho, lapho ukhetha i-CTA, kubalulekile ukucabanga ngezethameli zakho futhi uhlole inhlanganisela yamagama ehlukene.

I-CTA enhle kufanele ikhuthaze isenzo. Yenza kube lula kumsebenzisi ukuchofoza inkinobho. Sebenzisa amagama asebenzayo njenge “bhalisa manje” noma “yenza iwebhusayithi yakho yokuqala.”

Using a Google Analytics-Widget

Using a Google Analytics-Wizget on your firmenhomepage will allow you to see what content is attracting the most visitors. Ungabona ukuthi zingaki izivakashi ezintsha eziza enkampanini yakho usuku ngalunye, yiziphi iziphequluli zewebhu ezizisebenzisayo, nokuthi ingakanani ithrafikhi oyitholayo kulokhu ngakunye. Ungabona futhi ukuthi zingaki izivakashi ezivela ezindaweni ezithile zezwe.

Uma usudale iwijethi, uzodinga ukucacisa igama layo kanye nencazelo oyikhethayo. Olandelayo, uzodinga ukungena ngemvume nge-akhawunti yakho ye-Google Analytics. Ungaphinda ukhethe isilinganiso sokuvuselela. Ngephutha, uzofuna ukukhetha 180 imizuzwana. Ungaphinda uthayiphe i-URL ye-Analytic yakho futhi ucacise isikhathi ongathanda ukuthi uhlu lwadlalwayo lusebenze.

Ungenza ngokwezifiso iwijethi ukuze ubonise isikhathi esiqondile nobude bezivakashi zakho. Ngaphezu kwalokho, ungakhetha ukuthi ubonise iwijethi inyanga, unyaka, noma phakade. Iwijethi futhi ingenziwa ngendlela oyifisayo ukuze ibonise amamethrikhi nobukhulu obuhambisana nenkampani yakho.