Uma ufuna ukuthola ithrafikhi eyengeziwe kuwebhusayithi yakho, you should consider using homepage design. Lokhu kuzokwenza kube lula kuzivakashi ukuthola iwebhusayithi yakho. Idizayini yekhasi eliyisiqalo nayo izodonsela ukunaka olwazini olubalulekile, njengolwazi lokuxhumana kanye namanani entengo. Ngaphezu kwalokho, kuzokusiza ukwakha ukwethembana nekhasimende. Umklamo wekhasi eliyisiqalo ungenziwa ngendlela oyifisayo ukuze uvumelane nezidingo zamakhasimende akho. Nokho, kufanele uqaphele izingibe zokuklama ikhasi eliyisiqalo. Ngokwesibonelo, kungase kube kuncane kakhulu kukhasimende ukuthola ibhizinisi lakho enjinini yokusesha.
When creating your own homepage, udinga ukucabanga ngezici ezimbalwa ezibalulekile. Abantu abaningi bacabanga ngokuqukethwe kombhalo, kodwa kunezinye izici okufanele zicatshangelwe futhi. Esinye sezici ezibaluleke kakhulu ukusetshenziswa kwezinto ezibonakalayo. Lokhu kuyinto abantu abaningi abangakunaki kuze kube yilapho beyidinga ngempela. Indlela enhle yokudala ikhasi eliyisiqalo elikhangayo ukufaka inhlanganisela yezinto ezibukwayo nezombhalo. Nazi ezinye zezinto ezibaluleke kakhulu okufanele uzicabangele lapho udala ikhasi lakho eliyisiqalo.
Iwebhusayithi yakho kufanele ifinyeleleke kubo bonke abasebenzisi. Lokhu kubalulekile ngoba kuthinta izinga lenjini yakho yokusesha. Kufanele ufake izethameli zakho ezihlosiwe esihlokweni nasencazelweni ye-meta. Ukuklanywa kwewebhusayithi kufanele futhi kukhange. Ungakha imephu yengqondo ukuze ubone kangcono ukuthi ufuna iwebhusayithi yakho ibukeke kanjani. Ngemva kokudala iwebhusayithi, kufanele uyihlole. Futhi, qiniseka ukuthi uyigcina ibuyekeziwe futhi ihambisana nesikhathi. Iwebhusayithi kufanele futhi ilungiselelwe ulwazi lomsebenzisi nokuqukethwe.
Ikhasi lakho lokuqala kufanele likubizele esenzweni. Ufuna abantu babe amakhasimende akho. Isiyalezo esicacile nesiqondile sisebenza kangcono kunosingacacile. Umyalelo olula noqondile njengokuthi “Funda kabanzi” iphumelela kakhulu kunencazelo eyinkimbinkimbi nengacacile. Umbhalo wakho kufanele futhi ulunge ngokohlelo. Lokhu kubalulekile ukuze ukhulise ukwethembeka kwakho kanye nezinga ezinjinini zokusesha. Uma ulandela lawa macebiso, ungakha ikhasi eliyisiqalo lekhwalithi ephezulu.
Ukwakheka kwekhasi lakho eliyisiqalo kungenye into ebalulekile okufanele uyicabangele. Khumbula ukuthi umbono wokuqala wewebhusayithi yakho uzosuselwa kumibala, isakhiwo, nokuqukethwe kuyo. Ngokwalesi sizathu, ikhasi lakho eliyisiqalo kufanele libe lula futhi lingagcwali ngolwazi. Kufanele iqukathe lonke ulwazi olubalulekile, njengemininingwane yakho yokuxhumana, isitatimende sobumfihlo, kanye nenani elincane lombhalo. Uma usuvele usebenzisa iwebhusayithi, ungase ufune ukusebenzisa uphawu lwakho olukhona kanye nesikimu sombala. Lokhu kuzokwenza kube lula ukuthi abantu babone isayithi lakho.
Kufanele ukhethe uhlelo lokubamba oluhlangabezana nezidingo zakho kanye nesabelomali sakho. Kutuswa ukuthi ukhethe uhlelo lokubamba olukuvumela ukuthi ulayishe okuqukethwe okungenamkhawulo futhi uphathe izizinda eziningi. Iwebhusayithi esekela izilimi eziningi izodinga izinsiza ezengeziwe. Uma ufuna ukuhumusha iwebhusayithi yakho, sebenzisa i-plugin ye-WPML. Uma uhlela iphrojekthi enkulu, cabanga ukusebenzisa isevisi ye-Raidbox. Ngo-18EUR ngenyanga, le nketho yokubamba inikeza izici eziningi zewebhusayithi yakho.
The appearance of an online shop is one of the most important factors of the customer experience. Kufanele kuthandeke ngangokunokwenzeka kumakhasimende, kuyilapho futhi ubenza bazizwe bekhululekile ukuthenga kuwe. Abasebenzisi bancamela ukuthenga esitolo lapho izimpahla zikhanga futhi isevisi inobungane. Yingakho kubalulekile ukusebenzisa idizayini efanele yesitolo esiku-inthanethi. Okubhalwe ngezansi ezinye zezici ezibaluleke kakhulu zokwakheka kwekhasi eliyisiqalo.
Uhlelo lombala kufanele lufanele uhla lomkhiqizo. Iwebhusayithi akufanele ibe nemibala eminingi kakhulu. Imibala kufanele ibe mnandi futhi iqhathaniswe ukuze ibonakale ikhanga kakhulu. Ikhasi eliyisiqalo kufanele libe lula ukulizulazula, futhi okuqukethwe kanye nezakhi kufanele kube lula ukukubona nokuqonda. Ziningi ezinye izici zekhasi eliyisiqalo okufanele uzicabangele, okuhlanganisa nendlela imikhiqizo yethulwa ngayo. Ungaphinda ufake iziqeshana zevidiyo ukuze wenze iwebhusayithi yakho ikhange kakhulu kumakhasimende.
Umklamo omuhle kufanele uhambisane nemikhiqizo enikezwayo. Kufanele futhi ihehe amakhasimende kanye nabasebenzi. Iwebhusayithi ye-eCommerce kumele ikhumbuleke futhi ikhumbuleke kalula. Ungangeza indawo yokuthengisa eyingqayizivele, njengekhwalithi noma ukukhethwa kwemikhiqizo okungekho esinye isitolo esikunikezayo. Kubalulekile ukucabangela umncintiswano futhi. Lapho uklama isitolo esiku-inthanethi, khumbula ukuthi uphikisana nezinye izitolo eziku-inthanethi namawebhusayithi anemikhiqizo noma amasevisi afanayo.
Ukuthuthukisa okuqukethwe kungenye yezici ezibaluleke kakhulu zokwakheka kwekhasi eliyisiqalo. Isikhathi esihle sokulayisha ikhasi singasiza amakhasimende ukuthi athole abakufunayo kalula. I-Google nezinye izinjini zokusesha zikhetha ikhasi elilayisha ngokushesha. Ngakho-ke kubalulekile ukusebenzisa ulimi nokuqukethwe okufanele. Iwebhusayithi yakho kufanele ihlangabezane nezidingo zobuchwepheshe ukuze ihehe amakhasimende. Ngakho, qiniseka ukuthi iwebhusayithi yakho ilungiselelwe ukukhulisa izinga lenjini yakho yokusesha.
Lapho uklama isitolo esiku-inthanethi, kubalulekile ukukhumbula uphawu lwenkampani. Idizayini kufanele ibonise ukwakheka kwenkampani kanye nomkhiqizo. Ngaphezu kwalokho, kufanele ibe nokubukeka okuncane futhi ikwazi ukuhamba kalula. Idizayini encane idumile futhi isetshenziswe ngobuciko bo-1960. Kuyisinqumo esihle kakhulu ukukhombisa umkhiqizo obaluleke kakhulu kukhasimende.
I-SEO, noma Ukuthuthukisa Injini Yokusesha, isu lokumaketha ku-inthanethi eligxile ekuthuthukiseni ukubonakala kwewebhusayithi. Nakuba izikhangiso ezikhokhelwayo nazo ziyingxenye yenqubo, I-SEO iyindlela ephilayo kakhulu. Igxile ekudaleni nasekugcineni iwebhusayithi ekhangayo kuma-algorithms enjini yokusesha. Ngokusebenzisa amasu we-SEO, ungakwazi ukwandisa ukubonakala kwewebhusayithi yakho futhi ukhulise ukuthengisa. Izinhlobo ezimbili eziyinhloko ze-SEO yi-Onpage-SEO kanye ne-Offpage-SEO. Zombili lezi zindlela zihlose ukudala nokugcina iwebhusayithi enokuqukethwe okufundisayo nokuwusizo.
Inqubo yokuthuthukisa iwebhusayithi ibandakanya ukugxila kokuqukethwe kwayo, amagama angukhiye, kanye nesakhiwo sewebhusayithi. Inqubo iyaqhubeka, futhi kubalulekile ukwenza izinguquko njalo. Akufanele isheshe, futhi kufanele ibe yingxenye yesabelomali sonyaka. Uma ungakwazi ukwenza lezi zinguquko ngokushesha, kufanele unikeze isabelomali sokuthuthukisa. Ohambeni olude, izokhokha.
Kubalulekile ukuhambisana nezinguquko zakamuva kuma-algorithms enjini yokusesha, okusho ukuthi uzodinga ukuhlala ezinzwaneni zakho. Kudingeka futhi isikhathi nokuphikelela ukuze wenze iwebhusayithi ibe ngcono. Kungenjalo, ungagxila ekukhangiseni ukuze ugqamise iwebhusayithi futhi uyiphromothe. Nokho, ungakhohlwa ukuthi indlela enjalo ayisebenzi ebusuku. Uma ungenaso isikhathi noma izinsiza zokuthuthukisa iwebhusayithi ngendlela efanele, cabanga ukusebenzisa ezinye izindlela ezinjengokukhangisa ukuze uthole ukunaka kwabasebenzisi.
I-SEO kufakazelwe ukuthi yandisa ithrafikhi yewebhusayithi kuze kufike 50%. Umkhankaso we-SEO ophumelelayo ungase uveze imiphumela okunzima ukuyibikezela, kodwa kufanelekile ukuzama. Ngokwesilinganiso, Imikhankaso ye-SEO ingaphinda kabili ithrafikhi futhi yandise izinombolo zamakhasimende. Kubalulekile ukuqaphela ukuthi imiphumela yemikhankaso ye-SEO ingathatha isikhathi eside. Kubalulekile ukukuqonda lokhu ngaphambi kokuqala umkhankaso we-SEO. Kuyafaneleka, njengoba izinzuzo zibalulekile kunoma yiliphi ibhizinisi.
Okuqukethwe kuwumgogodla wewebhusayithi futhi kufanele kuthuthukiswe ukuze kube lula ukuthi izinjini zokusesha zifundeke. Ngaphezu kokuqinisekisa ukuthi iwebhusayithi ilayisha ngokushesha, I-Google izophinde icabangele ukucaca. Amawebhusayithi angalayishi ngokushesha ajeziswa injini yokusesha. Ngaphezu kwalokho, amawebhusayithi alayisha kancane kufanele asebenzise amazwibela ukuheha izivakashi ngenkathi zisalinde isayithi ukuthi lilayishe. Amathuluzi amaningi angakusiza ukuthi unqume isivinini sesayithi lakho.
If you are looking for a free, uhlelo lokusebenza oluwusizo lokuhlela uhambo lwakho lwezokuthutha zomphakathi, I-Moovit iyisinqumo esifanele wena. Uhlelo lokusebenza luhlanganisa idatha yesikhathi sangempela evela kubahlinzeki bendawo bezokuthutha nabahleli bomzila ukuze likusize ufike endaweni oya kuyo kalula. I-Moovit ingalandwa mahhala ezitolo zezinhlelo zokusebenza, okuhlanganisa i-Apple Watch ne-Android War. Nazi ezinye zezici ozozazisa nge-Moovit:
I-Moovit ifinyeleleka kubasebenzisi be-sehbehindert nabangaboni, futhi. Ungasebenzisa futhi uhlelo lokusebenza ungaxhunyiwe ku-inthanethi, ngamamephu angaxhunyiwe ku-inthanethi nokufinyelela kuzo zonke izinketho zokuhamba. Ngaphezu kwamamephu angaxhunyiwe ku-inthanethi, I-Moovit iyatholakala futhi ku 45 izilimi ezahlukene. Izici zayo zihlanganisa amashejuli amabhasi abukhoma nabambezelekile, ulwazi lwebhasi nesiteshi sesitimela, futhi nokuningi. Ukuze uthole ulwazi olwengeziwe, vakashela Moovit.
Idatha yendawo eqoqwe yi-Moovit ingasetshenziswa ukukhomba amaphethini okuhamba aphakathi kwezifunda. Izikhungo zokugcinwa komthetho e-U.S. unomlando wokuthenga idatha yendawo nokuyisebenzisela izinjongo zokugada. Nakuba i-Moovit ingathengisi idatha yendawo kubantu besithathu, iyahambisana nemiyalelo yezomthetho. Uhlelo lokusebenza futhi ludinga abasebenzisi ukuthi bavume ukulandelela indawo, engahoxiswa noma nini.