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    Kuyini ukuba khona kwe-inthanethi?

    iwebhusayithi

    Kuyini ukuba khona kwe-inthanethi? Kuyiqoqo lamakhasi ewebhu anokuqukethwe okuvamile, published on at least one web server. Izibonelo zamawebhusayithi zifaka iWikipedia, I-Amazon, Google, kanye ne-Facebook. Kulesi sihloko, sizochaza igama futhi sixoxe ngezinzuzo ze-inthanethiauftritt. Ukuze uqalise, landa isifanekiso samahhala, Ithuluzi lomphathi wewebhusayithi. Maduze uzokwazi ukudizayina eyakho i-Internetauftritt. Ake siqale!

    Iwebhusayithi

    An internetauftritt is a digital presentation of a product, isevisi, noma okunye okushicilelwe kuseva yewebhu. Iwebhusayithi inamakhasi ewebhu nokuqukethwe okuhlobene, futhi ikhonjwa ngegama lesizinda elivamile. Amawebhusayithi adumile afaka iWikipedia, Google, kanye ne-Amazon. Uma ufuna indlela yokwenza eyakho i-internetauftritt, nanka amathiphu ambalwa angakusiza ukuthi uqalise. Uma ungumnikazi webhizinisi elincane, qala ngegama lesizinda samahhala.

    I-internetauftritt ingaba ikhasi elilodwa noma uchungechunge lwamakhasi axhunyiwe. Ngenkathi izinkampani eziningi zendabuko zisebenzisa leli gama ukubhekisela esizeni esiphelele, igama “iwebhusayithi” isetshenziswa kakhulu ukuchaza ubukhona bewebhu. Leli gama lisho ukwakheka okuphelele kwewebhusayithi, futhi kungase kuhlanganise okuqukethwe okulandekayo. I-webprasenz ivamise ukuba namakhasi ewebhu amaningi axhunywe ukuzulazula kwe-hypertext.

    I-inthanethiauftritt yakho kufanele idlulisele umlayezo wakho ngokucacile. Izivakashi kufanele ziqonde lokho okunikezayo ngokushesha ngangokunokwenzeka. Sebenzisa izithombe, infographics, kanye ne-interüberschriften emfushane ukuze kube lula ukuthathwa kolwazi. Khumbula ukuthi uqondise izethameli ezijwayelekile, futhi uzofuna ukugwema ukusebenzisa amagama obuchwepheshe obuphezulu kanye ne-jargon. Umbhalo ongenamaphutha ubalulekile kumbono wochwepheshe. Ngakho yiziphi izinzuzo ze-internetauftritt?

    Phakathi kwezinzuzo ze-internetauftritt iqiniso lokuthi inikeza ukufinyelela okulula ebhizinisini lakho. Ikhasi lasekhaya lewebhusayithi lenza imisebenzi eminingi, okuhlanganisa ukwamukela izivakashi kanye nokuhlinzeka ngolwazi oluphakathi kwenkampani nemikhiqizo noma amasevisi ayo. Ikhasi eliyisiqalo ngokuvamile liqukethe indawo kanhlokweni nendawo yaphansi. Indawo kanhlokweni ngokuvamile ihlanganisa ulwazi mayelana nenkampani noma umkhiqizo, kuyilapho unyaweni uqukethe izixhumanisi nezici ezinevelu eliphezulu lokubonwa, njengemininingwane yokuxhumana yenkampani.

    Ikhasi eliyisiqalo

    When creating your Internetauftritt Homepage, khumbula izethameli zakho. Namuhla, abantu abaningi basebenzisa i-inthanethi ukuze bathole imikhiqizo namasevisi. Ngakho-ke kubalulekile ukwakha iwebhusayithi okulula ukuyisebenzisa futhi iqukethe umbhalo ocacile kanye nemifanekiso. Izithombe kufanele zisize izivakashi zakho zibone ngeso lengqondo izinzuzo nezici zomkhiqizo noma isevisi yakho. Qiniseka ukuthi ugwema ulimi lobuchwepheshe. Kugcine kulula futhi kungenaphutha. Nawa amanye amathiphu okudala ikhasi eliyisiqalo le-Internetauftritt elikhangayo.

    Ikhasi eliyisiqalo lenza izinjongo ezimbalwa. Ngaphandle kokubingelela izivakashi zakho, inikeza ulwazi oluphakathi nendawo mayelana ne-internetauftritt yakho. Ivamise ukuba nenhlokweni nendawo yanyaweni, equkethe amalogo nezinye izici zombhalo ezinenani eliphakeme lokuqashelwa. Izixhumanisi zama-akhawunti enkampani yakho ezinkundla zokuxhumana noma imininingwane yokuxhumana ingatholakala endaweni engaphansi. Ngaphezu kwalokhu, ungabeka izixhumanisi ekhasini lakho eliyisiqalo le-inthanethiauftritt. Ikhasi eliyisiqalo eliklanywe kahle liyindawo okugxilwe kuyo yomkhiqizo wakho.

    I-internetauftritt yiwebhusayithi ehlanganisiwe, noma ubukhona bewebhu. Ukuba khona kwe-inthanethi okuhle kufaka phakathi idizayini ehlangene kanye namakhasi amancane amaningi. Ikhasi eliyisiqalo lisebenza njengekhasi lokuqala le-internetauftritt yakho, ukwamukela izivakashi futhi kuvuse intshisekelo yabo. Amakhasi angaphansi empeleni ayiwo wonke amawebhusayithi akho, kodwa ikhasi eliyisiqalo yilona elibaluleke kakhulu. Empeleni, iwebhusayithi iqoqo lamakhasi amaningi, noma “amakhasi,” kuye ngohlobo lwesayithi.

    Ikhasi eliyisiqalo yikhasi lokuqala lobukhona bakho be-inthanethi, lapho izivakashi zifika zivela ekusesheni. Ngaphezu kwezinga le-Google, ikhasi lakho eliyisiqalo linquma ukuthi isivakashi sikutholile yini ebesikufuna. Ukuthi bayaphequlula amakhasi, hlala ekhasini eliyisiqalo futhi ufunde konke okuqukethwe kuwebhusayithi yakho kuzonquma ukuthi izivakashi zakho zizobuya yini noma cha. Kunezinye izici okufanele uzicabangele lapho udala ikhasi lakho eliyisiqalo, njengokuqukethwe kwakho.

    Umkhiqizo- und Serviceangebote

    Your website is your internet visitenkarte. Lapha ungakwazi ukwethula umkhiqizo noma isevisi yakho futhi udlulisele ulwazi olubalulekile kubantu abangaba amakhasimende akho. Iwebhusayithi yakho idlulisa amanani enkampani yakho, amandla, amasevisi, futhi nokuningi. Izimo ezihlukene zinethonya izivakashi zakho, kuye ngezinhloso zewebhusayithi yakho. Kulinganiselwa ukuthi 80 amaphesenti azo zonke izinqumo zenziwa ngezizathu ezingokomzwelo. Ukudala isimo esilungile sewebhusayithi yakho kuzokusiza ukuthi uguqule izivakashi zibe amakhasimende.

    Pressemitteilungen

    The art and content of press releases should be regarded as massgeblich. Kuyadingeka ukwazisa uhlamvu jikelele lwe-presserzeugnisse namandla abo. Uma kuqhathaniswa nemidiya yokuphrinta, I-inthanethi ayinikezi imingcele yamandla. Ngakho-ke, ubudlelwano besilinganiso phakathi kweminikelo ebekezelelwe kanye nebekezelelwe abusho lutho. Noma kunjalo, kubalulekile ukucabangela umthelela wemikhawulo ebekwe umbuso ku-betrachtung iyonke.

    Ukwethulwa kabusha kwe-TU Clausthal kuyaqhubeka futhi iwebhusayithi entsha izogxila kumaphuzu amane amaphakathi: isakhiwo esicacile, izithombe ezinkulu, amavidiyo kanye nezinye izici ezihlukahlukene. Ukwethulwa kabusha kuzobhekelela nomphakathi obanzi. UJo Hasenau noSteffen Ottow, abasebenzi ababili be-cybercraft GmbH, banesibopho sokuba khona kwewebhu okusha. Ukwethulwa kabusha kokuba khona kwewebhu ye-TU Clausthal kuzohambisana neziteshi ezikhona zokuxhumana.

    Umsebenzi wabezindaba weSikhungo nawo uyingxenye ebalulekile yenqubo yokuxhumana nge-inthanethi. Ukusebenzisa i-Twitter ne-Facebook kungasiza ukukhulisa ukubonakala kwenhlangano yomphakathi. Ngokwesibonelo, i-Twitter-Kanale yazisa abasebenzisi mayelana nemisebenzi yamaphoyisa e-Baden-Württemberg. Naphezu kweqiniso lokuthi i-Twitter inomsebenzi wokuphawula, I-Facebook isebenza njengendlela yokuxhumana yamaphoyisa. Ama-akhawunti e-Facebook awazona izinsiza zesikhangiso futhi awanikezi iseluleko sezomthetho.

    I-AEG Haustechnik ihlele i-Produkte yayo ngezigaba nezigatshana. Iwebhusayithi ihlanganisa izincazelo zomkhiqizo, idatha yobuchwepheshe nezithombe. Kuhlanganisa futhi imibhalo. I-AEG Haustechnik iphinde yabuyekeza ukumaketha kwayo. Ukuba khona kwewebhu yenkampani kulula ukukuzulazula. Ukukhishwa kwezindaba zenkampani kufinyeleleka kunoma yikuphi emhlabeni. Uma ungumsebenzisi we-PC ochwepheshe, uzothola ulwazi oludingekayo kusayithi yenkampani.

    Aktualisierungen

    In order to maintain your website’s success, kubalulekile ukuthi wenze izibuyekezo ngezikhathi ezithile. Akukhona nje ukuthi okuqukethwe kuwebhusayithi yakho kunomthelela endleleni abantu abaxhumana ngayo nakho, kodwa kubalulekile futhi izinjini zokusesha. Izivakashi kungenzeka zibuyele kuwebhusayithi enokuqukethwe okusha nokubalulekile. Izibuyekezo ezivamile zingenziwa ngokwakho ngaphandle kwesidingo somklami wewebhu. Okulandelayo ezinye izinzuzo zokunakekelwa kwewebhusayithi. Bazokongela isikhathi, imali, namandla.

    Izibuyekezo kuwebhusayithi yakho. Izibuyekezo ezivamile zizothuthukisa izinga lesayithi lakho ezinjinini zokusesha. Izinguquko zingaba lula njengokwengeza amakhasi amasha noma ukushintsha imenyu. Ezinye izinguquko zingabandakanya ukungeza izithombe ezintsha nokubuyekeza izixhumanisi. Isakhiwo sewebhusayithi yakho singase sibuyekezwe, ukuyenza isebenziseke kalula futhi ihehe kubasebenzisi abasha. Ukubuyekezwa okuvamile kuzoholela ekubekweni okuphezulu kwezinjini zokusesha kanye nolwazi oluhle lomsebenzisi.

    Ukuhambisana nobuchwepheshe bakamuva. Amawebhusayithi namuhla ayinkimbinkimbi kakhulu kunangaphambili, idinga ukubuyekezwa njalo ukuze ihlale ihambisana. Umsebenzisi We-inthanethi Onesibopho, Ngokwesinye isandla, izobheka imininingwane ekuwebhusayithi ukuze ithole ukunemba nokuhambisana. Uma ungumnikazi webhizinisi elincane, ukunakekelwa kwekhasi lakho eliyisiqalo kuzokugcina uqhudelana emakethe. Ngakho, thatha isikhashana ukuhlola ukuthi iwebhusayithi yakho isebenza kanjani ezinjinini zokusesha.

    Inzuzo enkulu yezibuyekezo ezijwayelekile ukuthi zikusiza ukuthi uvikele isitolo sakho se-inthanethi. Izibuyekezo zifaka amapeshi okuvikela, ukulungiswa kweziphazamisi, kanye nokusebenza okuthuthukisiwe. Izibuyekezo eziningi zokuphepha azizenzeki, ngakho udinga ukuzenza mathupha. Kodwa noma zitholakala ngokuzenzakalelayo, kusewumqondo omuhle ukwenza kanjalo. Isitolo sakho se-inthanethi sizohlala sivikelekile ngeziqephu zakamuva zokuphepha, ezivame ukutholakala mahhala ukudawuniloda nokuzifaka. Ukuthuthukiswa okuncane kungenza umehluko emhlabeni!

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