Inyanga: Disemba 2020

Uyazi, ukuthi abathengi abaningi banezela izinto ekalishini labo lokuthenga, esikhundleni sokuwathenga? Lokhu kungaholela ekulahlekelweni okukhulu ebhizinisini lakho. Ngezinye izikhathi kudingeka ukulungiswa nokuthuthukiswa okuncane kuphela, lokho kwehlisa ijubane inqubo yokukhokha futhi kwandise ukuthengiswa kwesitolo sakho se-ecommerce.

Fushanisa inqubo yokuphuma

Uziphathe kahle, sengathi uyikhasimende futhi unolwazi, ungeza kanjani umkhiqizo enqoleni yakho bese uhlola. Nquma inombolo yamaphaneli, udinga ukuchofoza ngaphambi kokuthenga. Amakhasi ambalwa adinga ukuchofozwa kuwo, maningi amathuba okuba, ukuthi ukuthengiselana kuzoqedwa

Abathengi ababuyayo kufanele babhalise futhi baqedele ukukhokha- futhi ugcwalise imilando yokuthumela.

Iselula inobungane

Bangase banikeze ulwazi olungcono kakhulu lokuphuma kwedeskithophu. Nokho, lokhu kuyafana nenqubo yakho yokuphuma kweselula? Amazinga okunganakwa kwenqola yokuthenga aphezulu kakhulu kumaselula. Ngakho-ke kubalulekile, Faka imali ekuqinisekiseni inqubo yeselula ebushelelezi.

Sebenzisa isofthiwe efanele

Kunamathuluzi amaningi, zonke izici ezahlukene kanye namanani. Uma uqonda, lokho okulindele kusofthiwe, thola amathuluzi afanele ezidingo zakho ze-ecommerce. Umklami wakho wewebhu kufanele akwazi ukukutshela ngalokhu.

Isevisi yamakhasimende efinyelelekayo

Isevisi yamakhasimende iyingxenye ebalulekile ye-e-commerce, ngakho-ke kubalulekile, ukumenza alunge. Ama-Chatbots angenye yezinto ezibaluleke kakhulu, amakhasimende angasekelwa ngayo, ngaphandle kokuqoka abasebenzi abengeziwe benkonzo yamakhasimende.

Ungakwazi futhi ukutshala imali kumathuluzi engxoxo yesevisi yamakhasimende, ukuze zihlale zikhona phakathi nemizuzwana embalwa uma kudingeka.

Ukungafihli ngezikhathi zokuthumela & Preis

Enye yezinto ezijwayelekile, ukuthi abathengi bayangabaza, yizindleko zokuthumela i-oda kanye nenani lerisidi. Uma ungakwazi ukusho ngokucacile lokhu ngaphambi kokuqala kwenqubo yoku-oda, ube nenani lenqola elahliwe eliphansi, okuholela ekwandeni kokuthengisa.

Lapho izindleko zokuthumela ziyahlukahluka ngendawo, ungakwazi ukwengeza isibali sezindleko zokuthumela ekhasini lomkhiqizo, lapho abasebenzisi bangafaka khona ikhodi ye-zip. Inkampani yakho yokuklama iwebhu idinga ukukwazi, ukukuqondisa endleleni efanele, evumelana nezidingo zakho ze-e-commerce.

Cishe wonke umuntu uyakubona, ukuthi i-WordPress ekuqaleni yaqala njengesayithi lebhulogi. Kodwa eminyakeni yamuva, le platform iye yathuthukisa ubuhle bayo.

Amatimu anikeziwe aguquke ngokudlalwa kwevidiyo, Izilayidi nezinye izici ezigqwayizayo zathuthukiswa ngendlela emangalisayo. Ngokungazelelwe, i-WordPress kufanele ibe enye yezinhlelo zokuphatha okuqukethwe ezisetshenziswa kakhulu (I-CMS) thuthukisa amabhulogi namawebhusayithi.

Lungiselela imethadatha

I-WP ayinikezi nje isifanekiso sewebhusayithi esinekhodi efanele, kodwa futhi ivumela ikhasi ngalinye ukuthi lenzelwe i-SEO. Ungakwazi ukwengeza kalula izincazelo ze-meta, Dala amathegi esihloko noma ama-URL, okungathuthukiswa ngokusekelwe kumagama angukhiye, ukuze ubhekane namakhasimende akho angaba khona.

Ama-plug-in athuthukisa ukusebenza

Amawebhusayithi e-WordPress angenziwa ngezifiso kalula usebenzisa ama-plugin, ukunweba ukusebenza kwewebhusayithi okuphelele.

SEO amakhasi friendly

Ukukhetha itimu ye-WordPress noma ithempulethi yinto yokuqala, okwenzayo uma usetha. Kukholakala, ukuthi ezinye izingqikithi zinobungani be-SEO kunezinye. Ngokuphindaphindiwe isihloko se-WP, elayisha ngokushesha, kubhekwa njengento enhle njenge-Google, noma ezinye izinjini zokusesha zibheka isivinini sewebhusayithi njengento ebalulekile yezinga.

ukuncika

Awudingi ukuba namakhono aphezulu okuklama iwebhu noma uqashe abathuthukisi be-WordPress. I-WordPress ilungele ngisho nabaqalayo noma abantu abanolwazi oluncane. Ngokungafani nezinye i-CMS, kuhlanganise Drupal noma Joomla, kulula, layisha okuqukethwe futhi uthuthukise iwebhusayithi ngokushesha ku-WordPress.

Finyelela Ochwepheshe be-SEO

Ukuqinisekisa kudlala indima ebalulekile ekunqumeni impumelelo yethuluzi noma ukusebenza. Ukuze ufunde iziqondiso ze-SEO, Yenza inqubekelaphambili futhi uthathe i-SEO uye ezingeni elilandelayo, ungase udinge usizo lukachwepheshe we-SEO.

Kulula ukukhasa amasayithi e-WordPress

Kulula ku-Google, ukusesha amawebhusayithi akho, ukukhasa, ukukhomba noma isikhundla.

Isakhiwo esihleliwe

Isakhiwo sewebhusayithi nokuqukethwe kwayo kudlala indima ebalulekile kukho kokubili izinjini zokusesha nokugcinwa komsebenzisi. Kunqunywa, noma ngabe umsebenzisi angathola okuqukethwe, okuhambisana nalokho, lokho anentshisekelo kukho.

Permalink-Isakhiwo

Thanda okuqukethwe- kanye nesakhiwo sesayithi, i-SEO yekhwalithi ephezulu nayo idinga isakhiwo se-permalink esihlelwe kahle (Ama-URL). Isakhiwo se-permalink esihlanzekile nesicacile kufanele sichazwe kahle, ngaphambi kokuba okuqukethwe kubhalwe ngentshiseko.

Amawebhusayithi e-WordPress avikeleke kakhulu ukusuka phezulu kuye phansi futhi athuthukiswa njalo. Akumangalisi, ukuthi izigidi zabantu emhlabeni wonke ziza kuleli jewel eliyigugu le-CMS.

Iwebhusayithi ye-ecommerce ingeyawo wonke amabhizinisi, ethengisa imikhiqizo kumakhasimende emakethe, kubalulekile. Njengoba sekushiwo, isinyathelo sokuqala sokuthuthukisa ibhizinisi lakho sinokuthile okuvelele, iwebhusayithi eklanywe kahle futhi egcwele, okusekelayo ekusetshenzisweni kwesu elifanele lokumaketha. Kodwa-ke, iwebhusayithi ephendulayo nesezingeni eliphezulu ayanele, ngoba esinye isici esiyisisekelo, "Idizayini yewebhu", ifanele inkampani yakho ukuba khona kwe-inthanethi okuphanayo.

Ukubaluleka kokwakhiwa kwewebhusayithi ye-ecom

Ukusebenza kwewebhusayithi kuncike ezintweni eziningi, kodwa ukukhetha inkampani ye-ecommerce web design ehamba phambili nenolwazi kakhulu kubaluleke kakhulu. Ngaphezu komkhiqizo okhangayo, ukumaketha okufanele kanye nenkonzo yamakhasimende encomekayo, udinga nomklamo wewebhu ophelele.

Ukusetshenziswa kwe-inthanethi kuye kwanda ngaphambi kokukhulelwa okwenza kwabaluleka kuzo zonke izinhlobo zamabhizinisi, ukusebenza ekudaleni ubukhona be-inthanethi. Lesi ngesinye sezizathu ezihlukahlukene, abachazayo, kungani ukuklanywa kwewebhusayithi ye-ecommerce kube umzamo omkhulu kulezi zinsuku. Ukuthuthukisa ibhizinisi lakho nge-inthanethi kubonakala kuyindlela ephelele, ukubona umkhiqizo noma isevisi yakho.

Izinzuzo Zokusebenzisa Izinsizakalo Zokuklama Iwebhusayithi ye-Ecommerce

Noma iyiphi inkampani ye-eCommerce web design enolwazi ingakusiza ngalokhu, Ukuze uqondise inkampani yakho emakethe yamanje. Phrinta ukukhangisa nokunye ukukhangisa kwethelevishini okungokwesiko; sebeqalile, ukulahlekelwa ithonya labo, ukufinyelela umphakathi.

ukuyekwa kokusekela: Lena inzuzo ebaluleke kakhulu phakathi kwazo zonke izinkampani, abakha amawebhusayithi e-commerce, futhi inikeza amakhasimende amaphakheji alingayo. Ukwenza iwebhusayithi yakho ikhange kumakhasimende akho amadala nangase abe khona, kufanele uqinisekise, ukuthi isebenziseka kalula futhi isebenzisa ubuchwepheshe obunobuhlakani.

Umklamo oyingqayizivele: Uyazi, kungani iningi lezinkampani zakamuva nezikhona emakethe zisebenza ngempumelelo? Impendulo ilula kakhulu; kungenxa yemiklamo yabo eyingqayizivele nezakhiwo zamawebhusayithi abo. Ukuvumelana kwesitolo se-ecommerce kungochwepheshe kuphela, imiklamo efanele futhi eyingqayizivele kungenzeka.

amanani entengo: Idlala indima ebalulekile ekukhetheni inkampani ethembekile ye-ecommerce web design. Inkampani, enikeza izinsizakalo ezihamba phambili ngamanani athengekayo kalula, kufanele ithunywe, Khulisa ibhizinisi lakho emhlabeni jikelele. Futhi, intengo yenkampani ye-ecommerce web design kufanele ibe ishibhile uma iqhathaniswa ne-freelancer.

Iwebhusayithi ye-eCommerce idlala indima ebalulekile ekuthuthukiseni ibhizinisi lakho ngemithombo ye-inthanethi. Okwabantu, abanebhizinisi, lapho kuthengiswa khona imikhiqizo, sekubalulekile, ukuba khona ku-inthanethi emhlabeni wanamuhla, ukuze uthole ukuthengisa okwengeziwe. Nokho, ukuze uthole iwebhusayithi eyikhwalithi ukuze ube khona ku-inthanethi okuphumelelayo, iwebhusayithi egcwele ibalulekile.

1. Incazelo yomkhiqizo ingesinye sezici ezibalulekile zekhasi ngalinye lomkhiqizo kuwebhusayithi ye-ecommerce. Kunconywa njalo, incazelo enemininingwane yemikhiqizo yakho njengentengo, imisebenzi, imibala njll. ukusebenzisa.

2. Amavidiyo amayelana nomkhiqizo nawo asiza ukwandisa ukuthengiswa. Ngakho-ke kubalulekile, ukuthi udale ividiyo enemininingwane mayelana nomkhiqizo wakho, ukuthi iyachaza, bese uyilayisha ekhasini lomkhiqizo.

3. Uma uthola izibuyekezo eziyiqiniso ezivela kumakhasimende akho akhona, ungathuthukisa ukwethembeka komkhiqizo wakho. Uma uthole ukubuyekezwa okwanele kwemikhiqizo yakho, maningi amathuba okuba, ukuthi abantu bazithenge.

4. Izinkinobho zokwabelana komphakathi ziyisidingo senkathi, ukuze wengezwe emakhasini wakho womkhiqizo, ukuze abantu abaningi babelane ngazo kunethiwekhi yabo. Ngosizo lwezinkinobho zokwabelana komphakathi, umkhiqizo wakho ungafinyelela izethameli eziningi futhi ngenxa yalokho ufinyelele izethameli eziningi.

5. Uma usebenzisa izithombe ezisezingeni eliphezulu zemikhiqizo yakho, lokhu kushiya imikhondo futhi kuyasiza, ukuheha amakhasimende amaningi. Izithombe zomkhiqizo kufanele zilungele, abe bukhali futhi abe nosayizi ofanele. Uma kwenzeka, cabanga ukusebenzisa isithombe esingaphezu kwesisodwa somkhiqizo wakho.

6. Qiniseka, ukuthi wethula amakhasimende akho emikhiqizweni ethengiswa kakhulu nefunwa kakhulu, ukuze bazi mayelana namakhasimende angaba khona futhi ngaleyo ndlela andise ukuthengisa.

7. Lesi futhi isinyathelo esibaluleke kakhulu, kusho lokho, ukuthi udinga ukucaca ngenkinobho ukuze ubize izenzo. Qiniseka, ukuthi uyibeke ngendlela efanele futhi ugqanyiswe.

8. Yonke ingosi ye-ecommerce noma enye iwebhusayithi kufanele ivikelwe nge-HTTPS, njengoba amakhasimende ehlala ethanda ukuthenga emthonjeni owodwa, ephephe kakhulu futhi ethembekile.

9. Isivinini sekhasi lewebhusayithi sibaluleke kakhulu ekuthuthukiseni ukuthengisa. Uma isitolo sakho se-ecommerce sihamba kancane futhi sithatha isikhathi eside kune 3 imizuzwana, kungenzeka, ukuthi ulahlekelwa ikhasimende lakho elingase libe yikhasimende, njengoba ikhasimende lakho lishiya iwebhusayithi yakho futhi ligxumele kwenye, mhlawumbe omunye wezimbangi zakho.

I-Multimedia idlala indima ebalulekile ekwakhiweni kwewebhusayithi. I-Multimedia ingenza umsindo, Ividiyo, izithombe njll. kube. Ukusebenzisa le midiya kuwebhusayithi yakho kungathuthukisa ulwazi lomsebenzisi. Nokho, kufanele uqinisekise, ukuthi imidiya equkethwe kuwebhusayithi ihambisana nokulindelwe yiqembu eliqondiwe. Izithombe kufanele zibekwe ngendlela efanele, ukuze uthole ukunakwa komsebenzisi. Kufanele kuqashelwe ngokucophelela, ukuthuthukisa izithombe kuwebhusayithi ukuze zisetshenziswe ngokuyisibopho.

Umklami wewebhu ochwepheshe uzwa ukubaluleka kwesithombe ngezakhiwo eziqinile kanye nomklamo ohlobene, ukudweba nokubandakanya abasebenzisi. Nokho, kufanele unikeze isithombe esifanele ekhasini ngalinye lewebhu.

IMIHLAHLANDLELA YOKUSEBENZISA IZITHOMBE ENDAWENI

1. Uma ufaka isithombe sangemuva ekwakhiweni kwewebhu, khuthaza umkhiqizo wakho, ukuheha izivakashi eziningi. Isithombe sangemuva esisetshenziswa ekwakhiweni kwewebhu ngokuvamile sikhulu futhi sibizwa ngesithombe seqhawe. Lesi sithombe siqukethe umbhalo ongaphezulu kwesithombe. Lesi sithombe sinomthelela omkhulu ezithombeni zewebhusayithi.

2. Uma kusetshenziswe isithombe esifanele, kufanele inqanyulwe. Ukunqampuna izithombe kuyikhono lokuklama. Ikhwalithi yesithombe nokucaca kufanele kugcinwe ngesikhathi sokunqampuna

3. Izithombe zesibhengezo zingadalwa ngokusekelwe ezincazelweni zakho, kuyilapho imidiya ebonakalayo enkulu ekhasini lewebhu, eqinisekisa okuqukethwe, kufanele ivele kumsebenzisi. Izithombe ezinhle kakhulu ze-web design kumele zishuthwe estudiyo, lapho usayizi, Ukukhanyisa nama-engeli kuyahambisana.

4. Isithombe singalondolozwa ngezinhlobo zamafayela amaningi, uhlobo lwefayela ngalunye lunendawo okuyiwa kuyo ehlukile. Kufanele ukhethe uhlobo lwefayela olufanele kakhulu, nakho okuhambisana nokuqukethwe okubonisiwe.

5. Izithombe zokwakheka kwewebhusayithi zidinga ukubukeka zizinhle, uma zonke izithombe zinosayizi ongashintshi kanye nesitayela. Kuyasiza futhi, amakholomu aboniswe ekhasini lewebhu, hlela umbhalo nolunye ulwazi.

6. Qiniseka, Qiniseka ukuthi amagama wefayela lesithombe sakho sewebhusayithi afanele ukulungiselelwa kwenjini yokusesha. Ngaphambi kokulayisha izithombe kuwebhusayithi, hlola igama lefayela bese ulilayisha.

7. Uma usebenzisa izithombe eziku-inthanethi noma kweminye imithombo, kufanele futhi uhlole i-copyright yabo. Uma kungekona okokwabelana, awukwazi ukuyisebenzisa ngokusemthethweni kuwebhusayithi yakho.

8. Khiqiza izithombe, ezikhomba uhlobo lwakho. Gcina umkhiqizo wakho engqondweni lapho uklama isithombe ngasinye.

Ukubeka isithombe kuwebhusayithi kuwumkhuba ovamile, esetshenziswa cishe yibo bonke abaklami bewebhu.

Ukugqamisa inkampani yakho ehamba phambili yokuthuthukisa iwebhu ngokudala okuqukethwe kuthembisa uhlelo olukhiqizayo nolungabizi kakhulu. Lolu hlobo losekelo lungaxhumana ngokushesha ngesenzo kuwebhusayithi yakho. Ngezansi kunezinqubo ezithile, ongayisebenzisa ukuze ubonise ibhizinisi lakho lokuklama iwebhusayithi ngokumaketha okuqukethwe: –

1. Ukukhetha isilulumagama namagama angukhiye ukuze udale ibhizinisi lakho lokuklama iwebhu akufanele kuhlolwe. Vele uye kumshwana wokubamba osabalele, ukuze ufunde kabanzi mayelana nalawa magama angukhiye. Ungenza inombolo encane yezingxenye zokubhala amakhodi, Qaphela ukuthuthukiswa kwewebhusayithi nokusebenziseka kwewebhusayithi.

2. Kodwa-ke udlulisela i-ejensi yakho yokuthuthukisa iwebhusayithi ezinhlobonhlobo zezinkampani, zingadalwa ngendlela efanayo phezu kwazo.

3. Uma kungenzeka, ukuthi ukukhangisa kuwumgomo wakho ngokubhala izindatshana ezihlobene, kufanele uyisebenzise lapho, lapho beheha khona izivakashi ezithintekile. Ukubhalwa kokuqukethwe kugxile kakhulu kumakhathalogi okubhala aziwa kakhulu. Isibonelo, ungaphinda ubeke okuqukethwe kwakho esigabeni sebhulogi namaqembu ezingxoxo, ezihlobene nenkampani yakho. Ukudala idatha ewusizo noma ethakazelisayo nama-athikili kubalulekile ekuthuthukiseni ibhizinisi lakho lokuthuthukisa iwebhu.

4. Uma nje unamathisele amagama angukhiye kukhophi yethu yokuqukethwe, iqembu okuhlosiwe noma abafundi baqondiswa kabusha besuka kuwebhusayithi baye kwenye iwebhusayithi, futhi izinjini zokusesha zizokwehlisa amazinga okusesha.

5. Khumbula, ukuthi inhloso yakho uma ubhala okuqukethwe, okuzonqunywa abantu ngabanye, noma ngabe ukhetha ukwakheka kwakho kwewebhu- kanye nezinsizakalo zentuthuko zifuna ukunquma. Kufanele udale imfuneko kanye nokudidayo ezimpendulweni zakho. Zama, akukho okuqukethwe okumele sikucacise, enikeza ulwazi ngayo, ukuthi izindawo kufanele zihlelwe kanjani. Zama, hhayi mayelana nokwakhiwa kwewebhu, Fundisa amasu okubhala amakhodi kanye ne-automation ebonakalayo, futhi unake indlela enekhono kakhulu, ukufeza lokhu.

6. Ungalokothi udale okuqukethwe, okuvela njengesikhangiso sebhizinisi lewebhusayithi yakho, ngaphandle kwalokhu, ukuthi imininingwane yangaphakathi yokuthuthukiswa kwewebhusayithi ayiculwa. Ochwepheshe bokudala okuqukethwe bayaphakamisa, ukuthi inkampani yakho noma imisebenzi yakho akufanele kukhulunywe ngayo kuso sonke isihloko. Kunalokho, faka isimemo esenzweni futhi uxhume inkampani yokuthuthukisa iwebhusayithi ku-akhawunti yombhali nezinsalela zokuqukethwe.

I-Professional Web Design Company idinga ukusebenzisana, ukuze bafinyelele iqembu eliqondiwe futhi bakhuphule izinga labo lokuguqulwa.

Oh kunjalo! Inkinga enkulu leyo. Ngenhlanhla, amathiphu angenhla azokuholela kukho, ukuze udale ulwazi lomsebenzisi olukhethekile, okukhuthaza ababukeli ukuthi benze njalo, ukushintsha ukukhangisa komkhiqizo okuthembekile.

Chaza umgomo wakho kanye neqembu eliqondiwe

Umklamo, ukuzulazula kwewebhusayithi yakho kanye nokuqukethwe kufanele kukhuthazwe umgomo, ehambisana nababukeli nemigomo yakho.

Igcine isabela ngeselula

Amadivayisi eselula ayaqhubeka nokukhula, ukuthi abasebenzisi abaningi bayasesha ekuhambeni. Isayithi lakho lidinga ukuphendula ngeselula noma liphoqelelwe ngemiphumela yosesho ephansi.

Isikhathi siwutshalomali olubalulekile

Izindleko zakho zesikhathi kufanele zihambisane nesabelomali sakho sezezimali. Akukaze kusheshe kakhulu, ukuthola inkampani yewebhu ehamba phambili.

Thola ubuciko

Iwebhusayithi yakho iyisikhangiso sakho emhlabeni. Kungani ungenzi okuthile, lokho kugqama esixukwini?

Iminqamulajuqu enengqondo

Khumbula, ukuthi uzoqhuba iphrojekthi ngezigaba, lapho wenza khona amalungiselelo okugcina, Dala okuqukethwe futhi usebenzise isiqondiso jikelele sethimba lakho lokuthuthukisa iwebhusayithi. Kufanele uhlakaniphe, vumelana nezimo futhi ube ngokoqobo, uma ufuna ukubika kumphathi wakho, noma ezigabeni ezinzima zokwahlulela, ungakhuluma ne-ejensi yobungcweti bewebhu

ukuguquguquka

Iwebhusayithi enhle ithuthukiswa njalo futhi ibuyekezwa. Okuqukethwe okusha kukhokhiswa ngokusekelwe kumpendulo yomsebenzisi, ukuvusa izingxoxo ezintsha. Uyaqonda, ukuthi ukuklama amawebhusayithi akudalwanga kanye bese kukhohlakala. noma kuyinqubo eqhubekayo yokuqhakaza. Lapho usenkingeni, ukuqasha izinsiza zokuklama iwebhu kuzoba yisinqumo esikhiqiza kakhulu kuwe.

Bizela esenzweni

Ukufaka ucingo esenzweni kuwebhusayithi yakho kuvumela amakhasimende ukuthi azibandakanye nebhizinisi lakho. Indlela enobungane iyabonisa, ukuthi ibhizinisi lakho lidinga ukwakha ukuxhumana okuthembekile nabathengi balo. Ukubizelwa esenzweni kufanele kuhambisane nokusebenzelana kwesivakashi nebhizinisi lakho. Lapho bethola umkhiqizo wakho, mbuza, bhalisela i-newsletter ye-imeyili.

Amahora amade ngokudabukisayo okuklama okuhle nokuhlela okubaliwe ekugcineni akuholele emkhiqizweni ofanele womkhiqizo wakho..

manje, ngoba usebenzise amandla amaningi uthuthukisa indalo ebaluleke kakhulu empilweni yakho, kufanele uchithe kancane. Ukwakha iwebhusayithi ehamba phambili kubaluleke kakhulu njengomkhiqizo ngokwawo. Ungalibali isithombe sakho somkhiqizo.

Bathola, indlela yokwenza ikhasi elikhanyayo “Mayelana NATHI” thuthukisa iwebhusayithi yakho.

1. Xhuma kubafundi

Abantu beza kuwebhusayithi yakho befuna, tshala imali kumkhiqizo wakho. Ikhasi elikhuthazayo elithi Mayelana lidinga ukunikeza ababukeli umbono, ukuthi umkhiqizo wakho waziwa ngani nokuthi yimiphi imizwa engemuva kokudalwa kwawo.

Abantu bancamela ukutshala imali kumkhiqizo, oziphatha ngendlela enobungane nehlobene, njengokusongelayo noma okwangempela.

2. Sebenzisa amagama alula

Dala indaba, ochazayo, lokho okwenziwa umkhiqizo wakho kanye nalokho elifuna ukukufeza. Thembeka ungazami, ukwakha indaba. Iyabonakala ngokushesha futhi inomthelela omubi kumfundi.

Ihlelekile, uma indaba yakho ingaphawuleki. Okubalulekile, ukuthi utshela abantu kancane ngawe nokuthi umeleni.

3. Ungawuthengisi umkhiqizo wakho

Ikhasi “Mayelana NATHI” kufanele uveze umgomo wakho olula. Kufanele kube mayelana nesithombe sakho nesitayela. Ungazami, ukuthengisa umkhiqizo wakho, kodwa ukuhluka komkhiqizo wakho. Kungani umkhiqizo wakho uhlukile kwezinye?

Lapho uhlangabezana njengento elula futhi egxilile, abantu bazokuthanda kakhulu.

4. Engeza ubufakazi

Abantu bayakuthanda ukuhlola, ukuthi abanye amakhasimende bathini mayelana nomkhiqizo wakho. Lokhu kukunikeza umbono, indlela umkhiqizo wakho ube nomthelela ngayo ezimpilweni zabanye. Ubufakazi obugunyazwe kahle bunikeza isayithi lakho ukwethembeka.

5. Khomba izethameli oziqondise

Qaphela abantu, ukuthi umkhiqizo wakho uyasebenza, bese ubhala ikhasi, lokho okumkhanga kakhulu.

Isici esibaluleke kakhulu somthelela ohlala njalo siwukuqinisekisa, ukuthi ukubonakaliswa komkhiqizo wakho kuyacatshangelwa futhi kuyathakazelisa. Oyisicefe, incithakalo, Ikhasi langaphambili elimnyama noma elingenalutho lichaza umkhiqizo wakho kubabukeli ngokufanayo. Muva nje, ababukeli bakho bafuna izizathu, ukunamathela kumasevisi akho, futhi kumelwe ubakhonze ngayo kanye leyo nto.

Enye yamamethrikhi abaluleke kakhulu ku-Google, okuthinta izinga lenjini yokusesha yewebhusayithi, yijubane lewebhusayithi. Yize kunezinye izinto eziningi, ezisiza ukwandisa ukubonakala kwesayithi, isayithi linencazelo yalo. Uyisebenziselani yonke imizamo yakho, uyathembisa, lapho abasebenzisi bengaboni, yini ekuwebhusayithi yakho? Futhi, Ijubane lewebhusayithi libaluleke kakhulu ngokombono wabaseshi nezinjini zokusesha. Noma yimuphi umsebenzisi, eza kuwebhusayithi yakho, ayihlali lapho isikhathi eside, lapho ukushaja kuthatha isikhathi eside.

Ungahlaziya ijubane lewebhusayithi yakho ngamathuluzi atholakalayo njenge-Pingdom ne-Google PageSpeed ​​Insights. Lapho uvivinya isivinini sekhasi, kunezinto ezimbili: isikhathi sokulayisha (ngePingdom) nesikhathi sokusebenzisana (yeGoogle PageSpeed).

Kepha umbuzo uwukuthi, yimuphi kulaba ababili ongcono? Ake sijule kancane, ukuqonda lokhu.

Pingdom

I-Pingdom iyithuluzi elikhulu, lokho kunikeza inani elihle ledatha nokubonisa ngale. Izilinganiso zejubane lekhasi zigcinwa njenge- “Isikhathi sePing” futhi leli gama livame ukusetshenziselwa ukuchaza isikhathi sokulinda. Amanye amathuluzi awasivumeli ukuthi sikhombe umthombo wangempela, kepha uPingdom uyasitshela. Nakhu kuchaziwe, lapho amaseva angempela atholakala khona. Kusobala, ukuthi iwebhusayithi, lelo ngamamayela kude nomsebenzisi, ungaba nesikhathi eside se-ping. Awufundi nje kuphela, lapho iseva ikhona, kepha futhi ungakhetha, iyiphi iseva ofuna ukuyisebenzisa esivivinyweni sejubane.

I-Google PageSpeed ​​Insights

Wonke umuntu ufuna ukusebenzisa ithuluzi elinikezwe i-Google, ngoba umgomo wokugcina nobaluleke kakhulu yilokho, Izinga eliphezulu kuGoogle. Kukholakala, ukuthi ithuluzi le-Google linikela ngemininingwane eqonde kakhulu kunanoma iyiphi enye, njengoba iqonda kangcono amamethrikhi abalulekile we-Google.

Lapho sikhuluma ngakho, imaphi kulawa mathuluzi amabili angcono kuwebhusayithi, impendulo ihlale ikhona kokubili. Akukho kulokhu okungcono kunenye. Wonke umuntu uyazi, ukuthi iGoogle PageSpeed ​​isetshenziswa kakhulu, ngoba ngumkhiqizo ohlinzekwa yiGoogle futhi iPingdom isetshenziselwa lokhu, Izikhala zokuvala.

Eminyakeni edlule, izinkampani ze-B2B zenze konke okusemandleni azo, ukuze usethe ngokungenasici idizayini yewebhu ibe phezulu. izikhathi ziphelile, lapho okuqukethwe okuhle bekudingeka khona ukuze uthole ulwazi lokuthenga lwe-B2B olulula.

Okwamanje lindela kokubili i-B2B- kanye nabathengi be-B2C umklamo osezingeni eliphezulu, nasezindaweni ezingalindelekile. Akunalutho, okungaba kuhle ngokwanele ku-B2B. Okubalulekile, ukuthi isayithi lakho le-B2B libonisa ubunikazi bomkhiqizo wakho kanye namagugu. Isakhiwo sewebhusayithi akukhona nje mayelana namaphalethi emibala noma imiklamo, lokho kubenza bakhazimule. Usabalulekile, kodwa imayelana nokuqukethwe, I-SEO, amanethiwekhi omphakathi, Ukusebenziseka kalula nokuzulazula. Imayelana nekhasi- kanye nezici ezingekho ekhasini.

Ukuhlola ikhwalithi yewebhusayithi yakho

Ukuze kuzuzwe izinga, iwebhusayithi yakho kufanele ifeze lokhu okulandelayo:

1. Ingabe unethrafikhi eyanele?:

Iresiphi yemikhondo yekhwalithi iqoqa ithrafikhi eningi. Iwebhusayithi yakho kufanele ibonakale ekusesheni kwezinto eziphilayo futhi igcine incazelo kweminye imidiya.

• bandakanya izivakashi:

Awukwazi ngisho nokuhola okukodwa, uma iwebhusayithi yakho ingabambi ukunaka kwabavakashi bakho.

• Guqula izivakashi zibe amakhasimende:

Iwebhusayithi yakho ayinamsebenzi, ngaphandle uma, uthatha isivakashi esingashiwongo ngegama futhi sibe nomthelela ezinhlelweni zakhe zokuthatha izinqumo, ukuthi uselungile, ukuba ikhasimende. Bangase bafune ulwazi noma baqonde ngqo ekuthengeni.

Nazi ezinye izici, okufanele ucabangele lapho uhlola iwebhusayithi yakho ye-B2B:

• Isayithi lakho kufanele likwazi, Finyelela okungenzeka kumakhasimende akho phakathi nemizuzwana embalwa yokuqala ngemva kokungena kuwebhusayithi yakho. Futhi uma iwebhusayithi yakho yehlisiwe mayelana nalokhu, ngokuqinisekile ubageje uma kuqhathaniswa nezimbangi zakho, futhi udinga ukucabanga kabusha noma udale isu elisha.
• Lapho ufuna ukwenza kube lula kumakhasimende akho okungenzeka ukuthi athole ulwazi abalufunayo kuwebhusayithi yakho, akufanele udide iwebhusayithi yakho ngamakhasi okufika namathebhu ahlukene.

Iwebhusayithi yakho esemthethweni kufanele nakanjani ifeze le misebenzi:

1. Ukubhrenda: Lokhu kudala ukuqwashisa, Ukuzibophezela nokwethembeka phakathi kwamakhasimende
2. okuqukethwe: izokusiza, thuthukisa ukusebenzisana komsebenzisi, khuthaza izivakashi ukuthi zivakashe njalo, njll.
3. isizukulwane esiholayo: Ikusiza ukuthi uthwebule amakheli e-imeyili abaholi abangaba khona abathengisiwe.
4. Ulwazi Olufanele: Isiza amakhasimende, thola ulwazi oludingekayo nolufanele ku-inthanethi.