Kungani umnikazi wewebhusayithi edinga ukutshala imali ekumaketheni kwedijithali?

digitales Marketing
digitales Marketing

Kubaluleke ngokumangazayo ngamamayela, ukutshala kunoma yini, kungaba ngendawo, endleleni yokumaketha okudijithali kwezentengiselwano noma ngisho namasheya, ukuhlola kahle izimakethe ezikhona noma zesimanjemanje. Ikubonisa ezinye izindlela ezijabulisayo, ukuthi ungafaka imali, kanye nenani lalolu tshalomali.

Okufanayo kusebenza ekumaketheni kwedijithali. Yilokho kuphela, yini ofuna ukuyikhuthaza futhi uyigcinele inkampani yakho yokuhweba, kuze kube yinto eyimpumelelo emakethe. Njalo isenti futhi ngaso sonke isikhathi, usebenzisa indlela yokuthengisa yedijithali, unemali ehlanzekile, okuthinta kakhulu umugqa wakho ongemuva. Uhlobo ngalunye lokuxhumana lusebenza ndawonye futhi imiphumela yalo iyathuthukisana.

1. Ehlelwe kahle, Iwebhusayithi ekhangayo enobuciko enezithombe ezinhle nezinto zokuqukethwe eziphoqayo ngeke yenze lutho ngebhizinisi lakho, uma ungenayo injini yokusesha nokwenza kahle (I-SEO) hlanganisa. Iwebhusayithi yakho ihlala inakiwe imakethe oyiqondise futhi isezingeni eliphansi lemiphumela yenjini yokusesha.

2. Lona omunye wemiklomelo yokuqala yokumaketha okucatshangelwa kahle kokukhangisa kwedijithali: amazinga aphezulu emakhasini wemiphumela yenjini yokusesha. Ungathola amaphuzu amaningi nge-SEO, ngokusebenzisa izici eziningi, yiziphi izinjini zokusesha ezifana ne-Google ezithembele kuzo, ukunquma amazinga akho.

3. Ukulungiselelwa kwenjini yokusesha kunomthelela omkhulu kulokhu, Khomba izethameli ezifanele futhi uzisebenzise kuwebhusayithi yakho ebekwe kahle, ngokukhangisa okubonakalayo okuhlelwe ngokucophelela- kanye nendlela yokuthengisa esetshenzisiwe. Izivakashi ezihlosiwe kakhulu, oyishayelayo kuwebhusayithi yakho, ukuguqulwa okuningi okungenzeka ukuthole.

4. Uma ucabanga mayelana nokwenza kahle kwenjini yokusesha, kulindeleke, ukuthi wenze ukuhlola okuphindaphindiwe kokuthuthukisa injini yokusesha, hlola noma uqhathanise umphumela futhi ukhiqize amasu athile okulungisa amaphutha. Ukusebenzisa izinqubo eziningi zokusebenzisa injini yokusesha kwabaqalayo noma ngisho namabhizinisi asunguliwe kungase kube yinkinga.

5. Awudingi ukugqekeza ibhange ngenxa nje yoxhaso lwe-digital marketing. lokhu kusho, ukuze ukwazi ukulondoloza imithombo eminingana ngenkathi uthuthukisa ikhwalithi ye-ecosystem. Umgomo oyinhloko wanoma iyiphi ibhizinisi, Nika amandla amakhasimende ngokuphawulekayo ukuthi asebenzise uxhaso lwezimali lokumaketha olubonakalayo oluphansi kakhulu

6. Ukwenza ukumaketha kwedijithali kwenza ukuxhumana kube lula namakhasimende. Izimpendulo zinikezwa ngokushesha, ngenkathi ithwebula imibono yamakhasimende. Ukwesekwa okudingekayo kanye nosizo cishe ngokushesha. Izikhalazo ezivela kumakhasimende zingacutshungulwa futhi ukulungiswa okudingekayo kungenziwa.

Inzuzo yezimali zokukhangisa kwedijithali idlula kude enye, okuyinto umuntu angafunda mayelana nokukhangisa ubuhlakani obudala. Ungasebenzisa izindlela zokumaketha ezibonakalayo zokukhangisa, ukuze ufinyelele izethameli ezibanzi kakhulu futhi ubandakanye amakhasimende kuwo wonke umkhakha.

Iphutha lokuthuthukisa iwebhusayithi, okungase kuthinte isithunzi sakho

Webdesigner-Agentur
Webdesigner-Agentur

Noma yiliphi ibhizinisi elisha noma ibhizinisi elikhona kakade, ukuthuthukisa iwebhusayithi yayo, ngezinye izikhathi angenza amaphutha aqalayo. Phela, abasanda kuzalwa namaphutha bayahambisana. Angaba yini amaphutha, lokho kungagwenywa, ukulondoloza isithunzi sayo emakethe?

Lapho usebenzisa i-inthanethi, ngokuqinisekile uzohlangana namawebhusayithi, okuthandayo. Noma ngabe iwebhusayithi yebhizinisi efana ne-Apple noma iwebhusayithi yolwazi efana ne-Wikipedia, kusobala, zicoceke kangakanani. Futhi, qaphela inhlanganisela yombhalo nombala wangemuva osetshenziswa kulawa mawebhusayithi aphezulu. Lawa mawebhusayithi awanemibala kangako.

iphutha, die Sie vermeiden können

Überdesign vermeiden

Für Webentwickler von Neulingen besteht der grundlegende Fehler darin, ukugwema umklamo. Ungafaki izici ezinemibala eminingi ekhasini eliyisiqalo lewebhusayithi yakho. Kuyize nje. Izivakashi zewebhusayithi zivala iwebhusayithi enezinto zemenyu ezingavamile kanye nezinye izihlabo, abaphuma endleleni, ukudonsa ukugxila kwesivakashi. Izivakashi ziqinisekile ukuthi zishiya isayithi ngokushesha, uma becabanga kanjalo, ukuthi iwebhusayithi ishintshiwe.

Einfachheit

Viele Marken sind für ihre Einfachheit bekannt. Ngakho-ke, vumela iwebhusayithi yakho ukuthi nayo isebenze, finyelela umuzwa wokuba lula, ukukhonza umusa nekilasi. Sebenzisa umbhalo omncane ngangokunokwenzeka bese ukhetha amachashazi.

Vermeiden Sie Usability-Fehler

Bei der Benutzerfreundlichkeit geht es um viele Dinge. Ukusebenziseka kalula kwenza iwebhusayithi ibe mnandi, d. H. Iwebhusayithi, lapho abasebenzisi nabavakashi bewebhusayithi kungenzeka bahlale futhi bachithe isikhathi esithile.

Ladezeit

Eine der wichtigsten Messgrößen ist die Ladezeit der Website. Uphenyo oluningi luye lwabonisa, ukuthi abasebenzisi balinda kuphela kufika kumasekhondi ayisikhombisa ukuze iwebhusayithi ilayishe. Uma lokhu kuthatha isikhathi eside, gxuma. Ngakho qiniseka, ukuthi iwebhusayithi yakho ilayisha ngokushesha.

Farbanordnung

Wir haben ohne Verstand und nicht mit unseren Augen gesehen. Kukhona imibala, okuyimibala eshisayo nepholile. Kukhona imibala, thoba amehlo nengqondo, futhi kukhona imibala, abacasulayo. Ngenkathi uthuthukisa iwebhusayithi yakho, ibalulekile, ukuthi ukhumbula i-psychology yemibala nokuthi, indlela ingqondo yomuntu esabela ngayo emibalabala, ngaphambi kokuzisebenzisa kweyakho.

Yini okufanele ugxile kuyo – kokuqukethwe noma ama-backlink?

I-Website Design Company

Lo mbuzo unamandla amakhulu futhi kufanele ube sezingqondweni zabo bonke ochwepheshe bezentengiso yedijithali endaweni ethile ohambweni. Uma ufuna ukusinda emqhudelwaneni ononya, Izinkampani ze-inthanethi ngeke zishiye lutho futhi akekho ongathatha ingozi, ukwenza amaphutha. Ngaphambi kokuba siqonde, okumele ugxile kukho, asifunde, ukuthi iyini ngayinye yazo nokuthi isebenza kanjani.

Okuqukethwe kuhlobene nanoma iyiphi imidiya, engadlulisela umlayezo wakho kuzithameli zakho. Iwukuqukethwe okuyinhloko komkhiqizo, ngubani onesibopho ngakho, ukuheha ukunaka kwabasebenzisi. Kungaba nganoma yiluphi uhlobo, kuhlanganise namabhulogi, Izivivinyo, izithombe, amavidiyo noma infographics.

Ama-Backlinks ayizixhumanisi zewebhusayithi yakho, ezixhuma ikhasi lewebhu lewebhusayithi yakho kwenye iwebhusayithi efanelekile. Kulindeleke, ukuthi amakhasi anenani eliphakeme lama-backlink anezinga eliphezulu lenjini yokusesha.

Umehluko

1. Okuqukethwe yiyona nto esemqoka, lapho izethameli zizovakashela iwebhusayithi yakho. Nazo ke, yini edala okuvelayo, ngemuva kokukhomba abasebenzisi kusayithi, Abantu baba nentshisekelo kumkhiqizo noma kusevisi yakho futhi ngenxa yalokho bakhiqize ukuthengisa noma ukuguqulwa. Uma kungekho okuqukethwe, awukwazi ukulinda, ukuthi iwebhusayithi yakho ikudonsela ama-backlink.

2. Uma iwebhusayithi yakho ithola izixhumanisi ezivela kwamanye amawebhusayithi, lokhu kusho, ukuthi okuqukethwe okukhona, ngandlela thize, kunabafundi ababalulekile nabakhuthazayo. Ngenxa yalokhu, iwebhusayithi yakho izoba phezulu enjinini yokusesha. Uma okuqukethwe kwakho kungekuhle kangako, amakhono akho okulindela okuhle angasiza. Kodwa kuyinselele impela, uma okuqukethwe kungancomeki.

3. Umongo wekhasi uchazwa ngokusebenzisa okuqukethwe okulungile. Okuqukethwe kubuye kuchaze ikhasi elinamathegi esihloko kanye nesihloko. Uma amagama angukhiye alungile asetshenziswa, ama-backlink anikeza amacebo mayelana nesihloko sekhasi.

4. Iziseshi zosesho zitholakala kalula ngenxa yama-backlink. Ngaphandle kwama-backlink, iziseshi zenjini yokusesha zinenkinga, ukuthola isayithi lakho. Ngakho-ke, amasayithi amasha ayanconywa, ukuze uthole ama-backlink, njengoba lezi zisiza ekutholeni ngokushesha nasekukhombeni.

5. Uma udala ama-backlinks kusuka kumawebhusayithi, abanegunya elanele nokwethembeka futhi abasezingeni eliphezulu, ngcono amakhasi ngokungaqondile- kanye negunya lesizinda sewebhusayithi yakho. Lesi yisici esibalulekile sezinga, okucatshangelwa yi-Google.

Ungayikhetha kanjani inkundla yokubloga engcono kakhulu?

Inkundla yokubhuloga
Inkundla yokubhuloga

Hlela isayithi lakho elisha lokubhuloga? Ingabe usenkingeni, Ukukhetha inkundla yokubhuloga efanelekile? kuba yinto engenakwenzeka, khetha eyodwa ku-plethora? Ungabe usazithwalisa kanzima ubuchopho bakho futhi uqale uhambo olushelelayo lwamabhulogi akho nathi. Sacwaninga sathola, okukusebenzela kangcono. Lesi sihloko sizokusiza ngalokho, indlela yokukhetha ezinenzuzo kakhulu.

Nokho, ngaphambi kokuqhubeka, kufanele ucabange ngakho, hlobo luni lwebhulogi ofuna ukuludala manje nasesikhathini esizayo esizayo.

 I-WordPress.org iphakathi kwezingosi zokubhuloga ezidume kakhulu emhlabeni. I-WordPress yaba 2003 yethulwa futhi namuhla inikeza okungaphezu kwalokho 35% amawebhusayithi ku-inthanethi. I-WordPress.org iyinkundla yomthombo ovulekile, yakhelwe inkundla yokubhuloga, ongathuthukisa ngayo iwebhusayithi yebhulogi yakho ngemizuzu. Ngale ndlela uthola ukufinyelela okuguquguqukayo kokungaphezu kwalokho 58.000 ama-plugin wamahhala okwenza ngokwezifiso. Lawa ma-plugin asebenza njengezinhlelo zokusebenza zamabhulogi akho, lapho ungasebenzisa khona imisebenzi ehlukahlukene njengamafomu okuxhumana, amagalari njll. angangeza. Ungakha kalula ama-URL anobungane we-SEO, Dala izigaba nomaki bokuthunyelwe kwakho. Futhi, inikeza inani elikhulu lama-plugin we-SEO eminye imisebenzi.

  • I-Wix isiteji esisingathwayo esidumile, eyathuthukiswa, ukusiza abantu ukuthuthukisa amawebhusayithi. Ukuhudula & Lesi sici sokwehlisa umakhi wewebhusayithi sinikeza ithuba lamabhizinisi amancane, ukudala iwebhusayithi yakho kalula. Ungakwazi futhi ukwengeza isigaba sebhulogi kuwebhusayithi yakho, ngokuhlanganisa uhlelo lokusebenza lwe-Wix Blog. Ukusetha le nkundla kuyashesha futhi kulula.
  • I-WordPress.com ikunikeza okuyisisekelo, isevisi yokubamba ibhulogi yamahhala. Ungaba nezinketho ezengeziwe njengegama lesizinda ngokwezifiso, thenga isitoreji esengeziwe nezinye izinsizakalo ze-premium ezahlukahlukene. Ipulatifomu kulula ukuyisebenzisa nokuphatha.
  • I-Blogger futhi iyisevisi yokubhuloga yamahhala evela kwa-Google. Ikunikeza indlela esheshayo nelula, dala ibhulogi yabasebenzisi abangebona abezobuchwepheshe futhi. okudingayo manje, i-akhawunti ye-Google, ukuqala ibhulogi yamahhala.
  • I-Medium izuza kancane kancane futhi inomphakathi wayo wababhali, ama-blogger, Izintatheli nongoti banda. Ingosi yokubhuloga esebenziseka kalula enezici ezithile ezilinganiselwe zokuxhumana nabantu. Isebenza ngokufana nengosi yokuxhumana nabantu, lapho ungadala khona i-akhawunti futhi uqale ukushicilela izindatshana zakho.

Siyakholwa, ukuthi i-WordPress.org isebenze kahle kakhulu kunawo wonke amanye amasayithi okubhuloga. Inamandla, kulula ukuphatha, ezithengekayo nezivumelana nezimo kakhulu kuzo zonke izinkundla zokubhuloga ezitholakalayo. Nazi zonke izizathu, kungani kufanele usebenzise i-WordPress.

I-WordPress eholayo “Yakhiwe nge-WordPress” a

Abantu bacabanga nge-WordPress njengenkampani, ukuthi lolu hlelo olukhulu lokuphathwa kokuqukethwe komthombo ovulekile (I-CMS) ithuthukiswe ngegama le-WordPress. Kepha i-WordPress akuwona nje umphakathi wonjiniyela ovulekile, isingathwe ku-WordPress.org, kungaphezu kwalokho. Kukhona newebhusayithi eyenza inzuzo, esingethwe kusizinda se-WordPress.com futhi ihlinzeka ngokubamba iwebhusayithi kanye nokubhaliswa kwegama lesizinda, phakathi kwezinye izinsiza ezihlobene.

I-WordPress isiyasebenza manje, ukuthengisa ukuthuthukiswa kwewebhu. Lesi isinyathelo sokukhuphuka ekunikezeni ama-plugin noma ukusingathwa. Le sevisi yakhiwe njenge-WordPress.

Pläne für die Website-Entwicklung

Die “Yakhiwe nge-WordPress-Site” inikeza ezintathu “Izinhlelo Zokuthuthukisa Iwebhusayithi”, okugxile kakhulu ezinhlotsheni ezintathu zamasayithi:

  1. Online-Shops
  2. Bildungsstätten
  3. Professionelle Dienstleistungen

Dies umfasst E-Commerce, izifundo ze-inthanethi, Amawebhusayithi ezemfundo nezobuchwepheshe. Amawebhusayithi ezinsizakalo ezichwepheshile kungenzeka abe amawebhusayithi endawo njenganoma yisiphi isikhungo se-yoga noma inkampani.

Webentwicklungs-Community

Ein wichtiges Thema in der Community ist die Erkenntnis, ukuthi umphakathi wokuthuthukiswa kwewebhu usize ukudala i-WordPress. Ku-WordPress kunjalo, ukujika nokuncintisana nalezo esezivele zikhona, njengokusebenzisa umsebenzi wakho ngokumelene nabo. Omunye uqhathanise i-Automattic ne-WordPress ne-Amazon nokuthi i-Amazon iyenza kanjani imikhiqizo yayo, ukuncintisana nabathengisi, abathengisa ngenkundla yabo yebhizinisi.

Enye inkinga ukubona, ukuthi ubungane bomthombo ovulekile wegama lesizinda se-WordPress.org busetshenziswa i-Automattic isebenzisa i-WordPress, okungase kudide abathengi, okungenzeka ukuthi akazi, ukuthi i-WordPress.com ihlukile ku-WordPress.org.

Umgomo wokwethula i-WordPress uku, ukugcina amabhizinisi amasha ngaphakathi kwe-WordPress ecosystem, esikhundleni se-Wix- futhi uthenge izimakethe ze-squarespace, lapho kungenakuthengiswa nhlobo kubathuthukisi be-WordPress. Abanye balinde isimemezelo esihle, ukuhlola, noma ngabe i-WordPress.com ingavula uhlelo emsebenzini welebula elimhlophe kusuka kuma-ejensi athembekile.

Umphakathi wonke wawungahambisani nentuthuko. Abanye babonisile, ukuthi lokhu akuwona umncintiswano oshubile nomphakathi wonjiniyela we-WordPress, njengoba igxile kakhulu ezinkampanini ezincintisanayo ezifana ne-Wix futhi igcina i-inthanethi eningi ngaphakathi kwe-WordPress ecosystem.

I-Google Analytics yewebhusayithi ye-WordPress

Lapho uqala ibhulogi yakho, umgomo oyinhloko, ukufeza izinombolo eziphezulu zezivakashi nababhalisile kuwebhusayithi yakho. Le ngxenye yokuhlaziya iphendula indawo yezivakashi zakho, okuxhashazwa ngumsebenzisi wesiphequluli, ukuya kuwebhusayithi yakho, kanye neminye imininingwane ebalulekile njengokulungiswa kwesikrini, ulimi nokunye.

Le datha iwusizo kakhulu futhi ingaba usizo ngezindlela eziningi. Ngenkathi ulungiselela umklamo wangokwezifiso, ungasebenzisa idatha yomsebenzisi, ukuqinisekisa, ukuthi iwebhusayithi yakho ifanele izethameli zakho.

Ungakwazi ukulandelela, lapho abasebenzisi bechitha isikhathi kuwebhusayithi yakho, bahlala isikhathi esingakanani nokuthi lingakanani izinga lokugxuma. Uma le ndawo yesikhathi ingafani neyakho, ungahlela okuthunyelwe kwakho kanje, ukuthi bagcwalise lelihola.

Iphinde ibonise amaphesenti akho ezivakashi, evela emithonjeni ngayinye. I-Google Analytics ikunikeza ngokwezigaba ngayinye yalezi zigaba. Uma kukhulunywa ngezinjini zokusesha, iyavezwa, iyiphi injini yokusesha eletha ithrafikhi eningi. Imibukiso ye-Google Analytics, ukuthi abasebenzisi basebenzisana kanjani nokuqukethwe kuwebhusayithi. Amaphesenti akho omsebenzisi azoboniswa, ochofoze isixhumanisi kuwebhusayithi yakho, nokunye okuningi.

Ngokubona ukusebenzisana komsebenzisi, ungaklama okuqukethwe kwakho eduze kwabasebenzisi bakho.

1. Okokuqala udinga ukuvakashela ukungena ngemvume kwe-Google Analytics.

2. Uma usungene ngemvume nge-akhawunti yakho ye-Gmail ekhona, uzoyiswa esikrinini. Iphuzu leli, lapho ubhalisela khona i-Google Analytics nge-akhawunti yakho ye-Gmail.

3. Manje usunalo ithuba, phakathi kwewebhu, Khetha izinhlelo zokusebenza noma izinhlelo zokusebenza kanye newebhu. Qiniseka, ukuthi wenze lokho “Iwebhu” khetha.

4. Uzonikezwa ikhodi yokulandelela ye-Google Analytics. Ungakopisha ikhodi yokulandelela, ngoba kuzodingeka ukuthi uyifake kuwebhusayithi yakho ye-WordPress ngokuya ngokuyisebenzisa kwakho.

I-Google Analytics isebenza ngokufanele nge-Google Search Console. Emiphumeleni yosesho ongayibona, ukuthi isayithi lakho liziphatha kanjani.

Ukuhlelela ukumaketha kwenkundla yezokuxhumana

Dala idizayini yebhizinisi yebhizinisi lebhizinisi
Dala idizayini yebhizinisi yebhizinisi lebhizinisi

Enye yezindlela ezingcono kakhulu, ukukhuthaza ngokunembile inkampani noma umkhiqizo endaweni yezokuxhumana, ukhetha inkampani ye-SEO efanelekile. Ochwepheshe enkampanini ye-SEO bayakwazi, ukuhlinzeka ngezinsizakalo zedijithali ezisezingeni eliphezulu kumakhasimende abo ahlonishwayo, ngokusekelwe ezimfuneko zokukhuthazwa kwebhizinisi kanye nesabelomali. Uyazi yini? Inkampani noma umkhiqizo unemibuzo eminingana, uma kuziwa ekukhangiseni kubathengi kunoma yiziphi izinkundla zokuqukethwe zezinkampani zangaphandle.

Lapho ukhetha inkampani ehamba phambili ye-SEO, zama ochwepheshe benkampani, ukuhlinzeka ngezinsizakalo ezimangalisayo zedijithali, ukuthi ubukhona bomkhiqizo benkampani yakho buqiniswa ezinkundleni zokuxhumana. Uma uthola izimpendulo zayo, wo, nini futhi kanjani ukubhekana nokuqukethwe, qala ukudala uhlelo lokusebenzisa. Okokuqala udinga ukudala iphethini yamashaneli, lokho kwenza umqondo omkhulu kumkhiqizo wakho, futhi usethe isikhumbuzi sayo yonke imininingwane yomshado, ukuthi ithimba lakho kufanele lilandele ngayinye.

  • Hlola umuntu osebenza kakhulu esiteshini sakho senkundla yezokuxhumana.
  • Gxila kakhulu esiteshini, ukusebenzisa wonke amathuba ayingqayizivele, lokho akunakufinyelelwa kwenye indawo.
  • Zama, ukugxila ezindaweni zezihloko zezingxoxo zakho, ezihambisana nalo mphakathi.
  • Uyaqonda, singakanani isikhathi okufanele usichithe uthumela esiteshini: ukuthi unesikhathi esingakanani sokutshala imali, ukuqapha nokwenza lula ezinye izingxoxo ezihlobene.
  • Zimisele, ukuthi izinhlobo zokuqukethwe kwakho zabelana ngemiklamo, okunganikeza inzuzo enolaka.
  • Naka ngokukhethekile isitayela nezwi lengxoxo, okusebenza kangcono ngezindinganiso ezithile noma ukucabanga.
  • Uma kufika, Heha izethameli ezengeziwe kokuqukethwe kwakho, kunephuzu lakho lokuguqulwa, lapho ithrafikhi ihanjiswa khona.
  • Ukuze wenze izivakashi zazi ngokuqukethwe kwakho, naka amamethrikhi, ukukala ukusebenza kokuqukethwe ngokumelene nezinjongo.

Uma ufuna inkampani ye-SEO ehamba phambili, Ungakhathazeki, njengoba kunezinhlangano eziningana, ongakhetha kuzo. Futhi, Ulindeni? Vakashela inkampani ehamba phambili oyikhethayo.

Bathola, kungani izivakashi zinganaki iwebhusayithi yakho

dala iwebhusayithi
dala iwebhusayithi

Njengonjiniyela wewebhusayithi, kufanele wenze yonke into, ukubhala okuqukethwe okuhle, interface yomsebenzisi enhle / dala i-UX nabanye, ukuthola ithrafikhi enhle. Kodwa noma ngabe wenze okuningi, awukwazi ukufeza izinhloso zakho. Lokhu kungadumaza kakhulu. Kufanele uqale, Naka kakhulu iwebhusayithi yakho nezidingo zayo. Nazi izinketho ezimbalwa, Indlela yokuthola izivakashi ezanele.

1. Langsam ladende Website

 Ein durchschnittlicher Besucher wartet nur 2-3 imizuzwana, kuze kube yilapho ikhasi lewebhu lilayisha. Akekho othanda ukulinda, ukuthi uhlangothi olulodwa lude kune 3 imizuzwana edingekayo, ukuze uthole ulwazi olufunayo kusuka lapho. Uma ungumnikazi wewebhusayithi elayisha kancane, ulahlekelwe inani elibalulekile lethrafikhi yezivakashi. Uma ungakutholi ukubukwa komsebenzisi okwanele kuwebhusayithi, lokhu kuzoba nomthelela omubi kuzinga lekhasi lakho, esikhundleni sokuzibeka phambi kwezithameli zakho ozihlosile. Ngakho-ke, i-Google izoncamela enye iwebhusayithi ukuze ilayishe ngokushesha.

2. Responsive Website

Mobile Benutzer nehmen im Vergleich zu Desktop-Benutzern zu. Ngakho-ke, zonke izinjini zokusesha zinikezela, okuhlanganisa i-Google ne-Yahoo, den Amawebhusayithi, abasabelayo, ukunakwa okwengeziwe. Inkomba yeselula yokuqala ye-Google ikwenza kube isibopho kubanikazi, ukuthi iwebhusayithi yabo kuwo wonke amadivayisi, ikakhulukazi ama-smartphone, asabele.

3. Zu viele Popups

Siyazi, ukuthi izigelekeqe ziyisici, esiza ukukhulisa izinga lokuguqulwa. Nokho, uma kukhona izigelekeqe eziningi kuwebhusayithi, abasebenzisi bayacasuka, njengoba lokhu kuzophazamisa futhi kuphumele ekusebenzeni okuvamile komsebenzisi kuwebhusayithi, ukuthi akayithandi iwebhusayithi yakho noma uyayikhipha.

  • Einfache Option zum Entlassen
  • Nicht für wiederkehrende Besucher

4. Mehrere Anzeigen

Während Sie eine erfolgreiche, dala iwebhusayithi ebushelelezi, thola okuqukethwe, ihluzo nokuthi yini engekho. Bangeza izici eziningi ezibalulekile, ukushayela abasebenzisi kuwebhusayithi yakho futhi unikeze izikhangiso endaweni, ukuze uthole ukuthengisa okwengeziwe. Nokho, kufanele uqaphe lapho ubeka izikhangiso, njengoba lokhu akufanele kuvimbele abasebenzisi ekwenzeni kanjalo, bamba okuqukethwe kwakho. Ngakho beka izikhangiso ezincane, ukuze uzuze kangcono.

5. Nicht viel gesichert

 Eine HTTP-Website ist eine nicht sichere Website. Ngenkathi amawebhusayithi e-HTTPS evikeleke kakhulu uma kuqhathaniswa namawebhusayithi e-HTTP. Inikeza abasebenzisi ukuzethemba, Vakashela futhi ubuyekeze iwebhusayithi yakho. Uma ungakahlanganisi isitifiketi se-SSL kusayithi lakho, kudingeka ukuyisebenzise maduze.

Ukusebenziseka-Inkinga ibem I-Website-Design

I-Website Design
I-Website Design

Ngokuzimele, noma ngabe unewebhusayithi noma ufuna ukwakha ubukhona be-inthanethi bomhlaba wonke, müssen Sie die folgenden Probleme bei der Benutzerfreundlichkeit des Designs berücksichtigen:

Gute Eindrücke

Ihr Besucher muss einen guten ersten Eindruck bekommen, Misa ukwethembeka futhi wethembe iwebhusayithi yakho. Idizayini yakho yewebhu akufanele iphazamise okuqukethwe kwesayithi noma ukufaka uphawu kwanoma yiliphi ikhasi noma ikhasi lasekhaya.

Saubere und konsistente Navigation

Die beste Methode ist eine konsistente und einstimmige Navigation auf Ihrer Website. Kulula kubabukeli, thola ulwazi oludingayo. Lokhu kugcina ukuthembela kwabasebenzisi enkampanini yakho.

Einfach zu kontaktieren

Erleichtern Sie Ihren Kunden die Kontaktaufnahme, ngokuhlinzeka ngendawo yehhovisi noma inombolo yokuxhumana kuwo wonke amawebhusayithi. Nawe udinga eyodwa “ikhasi lokuxhumana” nemininingwane efana noxhumene nabo abakhulu kanye nefomu lokuxhumana. Ungakwazi futhi ukwengeza izinketho zengxoxo ebukhoma, ukuze isivakashi sikwazi ukuxhumana nabasebenzi bakho.

Aufruf zum Handeln

Selbst wenn ein Besucher nur angewiesen werden soll, shayela ihhovisi lakho, ingabe iwebhusayithi idinga "ubizo esenzweni". Lesi senzo sitholwa ngokuzulazula kusayithi, ukukhiqizwa kokuqukethwe kanye nokusebenza kwewebhusayithi. Ufisani, ukuthi izivakashi zakho zisebenza kuwebhusayithi yakho? Ufuna ukuzithumela kuphi?

 Bhala ucingo olusebenzayo esenzweni, ukusiza amakhasimende akho, ukuthenga impahla noma amasevisi akho.

Webinhalte zum Aufbau einer Beziehung

Eine Beziehung bedeutet ständige Loyalität von beiden Seiten; Akuwona umgwaqo oya endleleni eyodwa. Ngenkathi isivakashi sifuna umkhiqizo noma ulwazi, ibhizinisi lakho lilwela lokho kuhola okungenzeka kanye nokudayiswa okuhlobene, futhi kulula kakhulu, ukuthengisela umuntu oyedwa, osevele uthenge umkhiqizo.

Inhaltslayout löschen

Organisieren Sie Ihre Inhalte so, ukuthi umbukeli wakho angashintsha asuke kwelinye ikhasi lewebhu aye kwelinye. Qiniseka, ukuthi iwebhusayithi ngayinye ilandela isakhiwo esivumelanisiwe sokuzulazula nokufaka uphawu. Manje hlola, ukuthi okuqukethwe kuhlelwe kahle yini. Ngakho-ke, izici zokuklama zewebhusayithi azivimbeli ukulethwa kokuqukethwe.

Njengoba ubuchwepheshe buthuthuka, kufanele sikulungele, ukubuyekeza lezi, ukuthuthukisa noma ukwandisa. Ngokwenza amaphutha alula njengezixhumanisi eziphukile, iphutha lesipelingi, izithombe ezimbi njll. ikhambi, ungakwazi ukwethula izivakashi zakho nge interface yomsebenzisi epholishwe kahle.

Kungani ibhulogi ye-WordPress idinga i-CDN?

Web-Redesign

I-CDN isho inethiwekhi yokulethwa kokuqukethwe, d. H. Inethiwekhi yamaseva amaningi, okunikeza abasebenzisi okuqukethwe okumile okufakwe kunqolobane kwamawebhusayithi kuye ngendawo abakuyo. Uma usebenzisa i-CDN, okuqukethwe okumile kwesayithi lakho kugcinwe kunqolobane futhi kugcinwe kumaseva. Okuqukethwe okumile kungaba isithombe, I-JavaScript, Amashidi wesitayela usw. kuqondwe. Uma izwe livakashela isayithi lakho, Ngakho-ke i-CDN iwadlulisela kuseva eseduze. Usebenzisa i-CDN nge-akhawunti yakho yokubamba iwebhu, ngoba kuyasiza, ukusheshisa izinto eziningana. Nokho, i-CDN ayithathi indawo ye-akhawunti yokubamba iwebhu. I-CDN isebenza njengenye iseva, okukuvumela ukuthi ulande amawebhusayithi alondoloziwe.

Kungani udinga i-CDN?

I-CDN ingaba nomthelela omkhulu kuwebhusayithi. Futhi kunezizathu eziningi, Ukusebenzisa i-CDN kusayithi lebhulogi le-WordPress –

1. Uma usebenzisa i-CDN kubhulogi yakho, ijubane lewebhusayithi yakho lizokwengezwa izikhathi eziningi.

2. Ukusebenzisa i-CDN kusayithi lebhulogi kuyasiza, hlinzeka izivakashi ngolwazi lomsebenzisi oluthuthukisiwe nonobungane. Lokhu kuholela ekwandeni kokubuka kanye nenani lamakhasi, ezibukwa izivakashi zewebhusayithi.

3. sonke siyazi, ukuthi injini yokusesha ilinganisa iwebhusayithi enesivinini esiphezulu sokulayisha. Ukuthuthukisa isivinini sewebhusayithi kuyisici esibalulekile sokuthuthukisa injini yokusesha. Ngakho-ke, ukusebenzisa i-CDN kunenzuzo.

4. Uma usebenzisa i-CDN kusayithi lakho lokubhuloga, kuyasiza lokhu, nciphisa umthwalo kule webhusayithi. Lokhu kuholela ekutholakaleni, noma ngabe iwebhusayithi yakho inethrafikhi ephezulu kakhulu. Kuzokwenza izinto zibe ngcono kuphela.

5. Ukuze unikeze okuqukethwe kuwebhusayithi yakho, udinga ukubuyekeza njalo izinsiza zakho zewebhu. I-CDN ikuvumela ukuthi ugcine ubuqotho bedatha, lapho izinguquko ezinjalo zenziwa kuyo.

6. Awudingi ukusetha okwengeziwe kwesayithi lakho le-WordPress, njengoba abahlinzeki be-CDN benikeza eyodwa. Ngakho-ke i-CDN iyasiza, thuthukisa ukusebenza okuphelele kwewebhusayithi yakho, futhi ikusindise ekuthengeni izinsiza ezengeziwe.