I-Bounce rate yitemu lokumaketha lokuhlaziya ithrafikhi yosesho lwewebhu. Dies bezieht sich auf den Prozentsatz der Besucher, abangenayo bese beshiya iwebhusayithi (“Buyela emiphumeleni yosesho”) futhi uqhubeke nokuvakashela amanye amakhasi ewebhusayithi efanayo.
Lokhu kungenzeka ngezinye izikhathi, uma umsebenzisi eside kune 25 bis 30 imizuzu ngokuqhubekayo ehlezi endaweni engenzi lutho.
Uma iwebhusayithi inezinga eliphezulu lokugxuma, akusho njalo lokhu, ukuthi kunenkinga. Kungaba noma, ukuthi othile afike ekhasini lakho, kothintana naye- futhi uthole imininingwane yekheli, nokuthi uyabhampa, ngemva kokuwathola. Inkinga yangempela, lapho abantu beza, gxuma futhi ungaguqulwa. Kufanele uthole isizathu, kungani abantu begxuma benyuka bebaningi kangaka.
Statistik der Absprungrate
- Unter 25% Uthi kukhona okumele kulungiswe.
- 26-40% ukusho, ukuthi kuhle.
- 41-55% ukusho, ukuthi unesilinganiso esimaphakathi.
- 56-70% ukusho, ukuthi ungaphezu kwesilinganiso.
- Ngenhla 70% ukusho, ukuthi kukhona okungalungile noma okuphukile.
Gründe für eine hohe Absprungrate
- Langsam ladende Seite – Iwebhusayithi, isikhathi eside kune 3-5 imizuzwana, kungaba yisizathu sezinga eliphezulu lokugxuma. I-Google ifuna ukunikeza izivakashi zayo umuzwa omuhle, ukuze babone amakhasi, ezilayisha kancane futhi zingasebenzi kahle. Ungahlola isivinini usebenzisa amathuluzi afana ne-Pingdom, Thola i-GTmetrix ne-Google PageSpeed Insights.
- Okuqukethwe Okuzimele – Kwesinye isikhathi okuqukethwe, oyisebenzisayo kuwebhusayithi yakho, ukuzithiba, ukuthi izethameli zikuthole ngokushesha lokho, elikufunayo, bese uvele ugxumele emuva. Lokhu kungaba kuhle, ngoba udale okuqukethwe okuhle, lokho kufeza umgomo, ukuze udlulise umlayezo ngendlela elula nesheshayo.
- Omaka be-meta abadukisayo – Uma izihloko ze-meta ozisebenzisayo- kanye namathegi encazelo awahambisani nesayithi lakho, isivakashi sakho singakuthola lokhu, lokho akufunayo, futhi uma engayitholi, uzophindela emuva. Ungakwazi ukulungisa inkinga kalula, ngemva kokuhlola okuqukethwe kuwebhusayithi yakho.
- Izixhumanisi ezimbi noma ezimbi ezivela kwamanye amawebhusayithi – Ungenza noma yini, ukuze uzuze isilinganiso esivamile se-ounce, kodwa usenezinga eliphezulu lokugxuma kusuka kuthrafikhi yewebhusayithi exhunyiwe. Lokhu kungase kube ngenxa yezixhumanisi ezimbi, oxhumeke ngayo futhi othumela izivakashi ezingabalulekile, okubangela izinga eliphezulu lokugxuma.
- Okuqukethwe kwekhwalithi ephansi – Esinye isizathu sezinga eliphezulu lokugxuma kungaba okuqukethwe okulula, okuthatha isikhathi eside ukuthi izivakashi zakho zikuqonde.
Izinga lokugxuma linganquma, ukuthi isayithi lakho lisebenza kahle kangakanani. Nokho, uma ungabaphathi ngobuqili, zingaba yingozi.