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    Uyilo lweWebhusayithi yeB2B eNgaphaya kokuJonga

    Uyilo lwewebhusayithi

    Ukutyhubela iminyaka, iinkampani zeB2B zenze konke okusemandleni azo, ukuseta ngokugqibeleleyo uyilo lwewebhu umgangatho ophezulu. amaxesha aphelile, apho umxholo olungileyo wawufuneka kwi-B2B engenamsebenzi yamava okuthenga.

    Ngoku zilindele zombini iB2B- ngokunjalo nabathengi beB2C uyilo olukwisiphelo esiphezulu, nakwiindawo ezingalindelekanga. Akukho nto, oko kuya kuba kuhle ngokwaneleyo kwi-B2B. Kubalulekile, ukuba indawo yakho ye-B2B ibonisa isazisi sophawu lwakho kunye nexabiso. Uyilo lwewebhusayithi alukho malunga neepalethi zemibala okanye uyilo, oko kubenza bakhazimle. Usabalulekile, kodwa ubukhulu becala imalunga nomxholo, SEO, social networks, Ukusetyenziswa ngokulula kunye nokuhamba. Imalunga kwiphepha- kunye nezinto ezingekho kwiphepha.

    Ukuvavanya umgangatho wewebhusayithi yakho

    Ukufezekisa umgangatho, iwebhusayithi yakho kufuneka ifezekise oku kulandelayo:

    1. Ngaba unetrafikhi eyaneleyo?:

    Iresiphi yokhokelo olusemgangathweni kukuqokelela iitrafikhi ezininzi. Iwebhusayithi yakho kufuneka ibonakale kukhangelo lwezinto eziphilayo kwaye igcine intsingiselo kwezinye imidiya.

    • zibandakanya iindwendwe:

    Awunakukwazi nokukhokela enye, ukuba iwebhusayithi yakho ayibambi ingqalelo yeendwendwe zakho.

    • Guqula iindwendwe zibe ngabathengi:

    Iwebhusayithi yakho ayinamsebenzi, ngaphandle kokuba, uthatha undwendwe olungachazwanga ngagama kwaye luphembelela inkqubo yakhe yokwenza izigqibo kakuhle, ukuba ulungile, ukuba ngumthengi. Basenokujonga ulwazi okanye baye ngqo ekuthengeni.

    Nazi ezinye izinto, Ukuqwalasela xa uvavanya iwebhusayithi yakho ye-B2B:

    • Indawo yakho kufuneka ikwazi, Finyelela kubathengi bakho abanokubakho kwimizuzwana embalwa yokuqala emva kokungena kwiwebhusayithi yakho. Kwaye ukuba iwebhusayithi yakho yehlisiwe kulo mba, ngokuqinisekileyo ubaphosile xa kuthelekiswa nabantu okhuphisana nabo, kwaye kufuneka ucinge kwakhona okanye wenze isicwangciso esitsha.
    • Xa ufuna ukwenza kube lula kubathengi bakho abanokuthi bafumane ulwazi abalufunayo kwiwebhusayithi yakho, akufanele udibanise iwebhusayithi yakho kunye namaphepha okufika kunye neethebhu ezahlukeneyo.

    Iwebhusayithi yakho esemthethweni kufuneka izalisekise le misebenzi:

    1. Ukuphawula: Oku kudala ulwazi, Ukuzibophelela kunye nokunyaniseka phakathi kwabathengi
    2. imixholo: uya kukunceda, ukuphucula ukubandakanyeka komsebenzisi, khuthaza iindwendwe ukuba zityelele rhoqo, njl.
    3. isizukulwana esikhokelayo: Ikunceda ukuba ubambe iidilesi ze-imeyile zentengiso ezinokubakho.
    4. Ulwazi olufanelekileyo: Unceda abathengi, fumana ulwazi olufanelekileyo nolufanelekileyo olufunekayo kwi-intanethi.
    ividiyo yethu
    IINKCUKACHA ZOQHAKAMSHELWANO