Uyilo lwephepha lasekhaya leWebhusayithi yoMculo

Uyilo lwekhasi lasekhaya lewebhusayithi yomculo kufuneka lubhenele kubo bobabini umphulaphuli kunye nomqambi. It should be a bright and vibrant space, ngokusetyenziswa okusebenzayo kochwethezo. Kufuneka kwakhona iqulathe ividiyo yangasemva ukuseta umoya wesiza. Ukuba ufuna iindwendwe zinamathele ngakumbi, Kuya kufuneka ucinge ngokusebenzisa ividiyo kwiphepha lakho lasekhaya.

Video is the most engaging media format for homepage design

One of the best ways to keep visitors engaged on your homepage is to include a video. Ividiyo yindlela esebenzayo yokuqalisa incoko neendwendwe, kwaye inokunceda ukuyiguqula ibe ngabathengi abahlawulayo. Kukho iintlobo ezininzi ezahlukeneyo zeevidiyo zekhasi lasekhaya. Enye yezona zinto zibalaseleyo yividiyo echazayo ebonisa ukuba yintoni imveliso okanye inkonzo yakho kwaye kutheni kufuneka bayithenge.

Nangona kunjalo, Kuya kufuneka ulumke xa ukhetha ividiyo oza kuyibeka kwiphepha lakho lasekhaya. Ukuba ayiveliswanga kakuhle, kunokuba yingozi kwiwebhusayithi yakho. Ukuba isetyenziswe kakubi, iya kunceda kuphela ukuphazamisa iindwendwe kwaye ingongezi ixabiso. Ezona vidiyo zibalaseleyo kufuneka zibe zikumgangatho ophezulu kwaye zitsale ingqalelo. Kufuneka baxhase neminye imixholo ekwiphepha.

Iividiyo zinokusebenza naphi na kwiwebhusayithi yakho, kodwa zisetyenziswa ngcono kwiphepha lasekhaya ukwenza impembelelo. Uhlobo lwevidiyo oyikhethayo luya kuxhomekeka kubaphulaphuli kunye namava akho ngevidiyo ye-intanethi. Ividiyo emfutshane yentshayelelo iya kwazisa inkampani yakho kunye neemveliso, kwaye iyakubandakanya ababukeli kwangoko. Ukuba unomxholo othe kratya, ungasebenzisa ividiyo kwezinye iindawo zewebhusayithi, kodwa gcina umyalezo ongundoqo ulula.

Kukho iintlobo ezininzi zeevidiyo ezinokusetyenziswa kwiphepha lasekhaya. Ekuqaleni, Iividiyo zeFLV zincinci ngokwaneleyo ukuba zingakhutshelwa ngokukhawuleza. Nangona kunjalo, le fomati inemida kwizixhobo eziphathwayo, njengee-iPhones kunye neefowuni ze-Android. Ifomathi nayo ayiwaxhasi onke amaqonga evidiyo amakhulu. Ngaphaya koko, ayisoloko ihambelana nesikhangeli sewebhu ngasinye, ngoko kuya kufuneka ukhethe ngononophelo.

It provides social proof

One of the most important elements of a strong homepage design is social proof. Yenza ukuba undwendwe luzive ngathi imveliso okanye inkonzo yakho ithembekile kwaye iyathandwa. Ngaphandle kobu bungqina bentlalo, iwebhusayithi yakho iba yimfumba nje yamabango okuthengisa. Kodwa zininzi iindlela zokubandakanya ubungqina bentlalontle kuyilo lwewebhusayithi yakho. Apha ngezantsi kukho imizekelo ethile.

Owona mzekelo ucacileyo bubungqina babathengi. Uninzi lwabathengi bafunda uphononongo lweemveliso okanye iinkonzo phambi kokuba bazithenge. Obu bungqina bentlalo bunokukunceda ukutsala abathengi abatsha. Ukusebenzisa ubungqina kunye nezifundo zamatyala kunokukunceda ukuseka ukuthembela kwi-brand yakho. Uphando lubonisa ukuba 70 ipesenti yabathengi bathemba iingcebiso ezivela kubantu abangabaziyo.

Ubungqina boluntu bunokwaphula imiqobo yokuthenga kunye nokunceda ukuguqula i-website traffic ibe ngabathengi. Nangona kunjalo, kubalulekile ukukhumbula ukuba ubungqina bentlalo kufuneka busetyenziswe ngononophelo. Ubuninzi bayo buya kubonwa njengogaxekile kwaye ungathembeki. Ngesi sizathu, kufuneka ulinge ngeendlela ezahlukeneyo zobungqina boluntu ukuze ubone ukuba yeyiphi eya kusebenza kakuhle kwiwebhusayithi yakho.

Ubungqina bezentlalo lilizwi elitsha lomlomo kwiiwebhusayithi ze-e-commerce. Ngokwemveli, ukuthengisa ngomlomo kwakupheleliselwe kwiivenkile zasekuhlaleni. Nangona kunjalo, kwi-intanethi, olu hlobo lobungqina kunzima ukufumana. Ubungqina boluntu buvumela abasebenzisi ukuba babone ukuba abanye abantu bonwabile ngeemveliso okanye iinkonzo kwisayithi yakho. Ngobungqina bentlalo, ungathatha indawo yentengiso yelizwi-lomlomo kunye nophononongo oluhle lwabathengi. Le yindlela entle yokwandisa iinguqulelo.

It encourages conversion

The design of your homepage can influence whether or not visitors stay on your website, nokuba bayalithatha na inyathelo lokuguqula. Iphepha lasekhaya elilungileyo liya kuba nokubizelwa kwizenzo ezicacileyo, umgca wethegi osebenzayo kunye nenkcazo, kunye nendlela ecacileyo yolwazi olongezelelweyo. Ukwengeza, iphepha lakho lasekhaya kufuneka livumele iindwendwe ukuba zikhethe iinketho zazo ngaphandle kokuskrola ngokungenasiphelo.

Uyilo olukhulu lwephepha lasekhaya kufuneka lenze undwendwe lwakho lukhumbule uphawu lwakho. Oku kungenxa yokuba iphepha lasekhaya yindawo yokuqala abatyeleli baya kusebenzisana nebhrendi yakho, kwaye 75% yabasebenzisi bagweba ukuthembeka kwewebhusayithi ngokusekelwe kuyilo lwayo. Qinisekisa ukuba usebenzisa uyilo olungaguqukiyo kuyo yonke indawo ukuze uqiniseke ukuba iindwendwe zakho azilahleki kulwazi lwewebhusayithi yakho..

Uyilo lwephepha lasekhaya olubandakanya imifanekiso yeqhawe elikhulu kunye nokulungelelaniswa okuphakathi luncedo kakhulu kwiinjini zokukhangela. Kungenjalo, ungakhetha ubeko olusezantsi lwephepha lakho lasekhaya. Ngelixa uyilo olusemgangathweni lunokubonakala lungekho ngqiqweni ekuqaleni, ungabenza babe nomdla ngokusebenzisa imibala engqindilili okanye umfanekiso. Njengokuba, Iphepha lasekhaya le-Launch Psychology isebenzisa imvelaphi enemibala yecandelo ngalinye.

It facilitates the transition from your website to your sales process

Designing the homepage is an important step in the web development process. Iququzelela inguqu esuka kwiwebhusayithi yakho ukuya kwinkqubo yokuthengisa ishishini lakho ngokwenza indawo yokwamkela iindwendwe.. Inceda indawo yakho ukuba ihlale ifanelekile kubaphulaphuli bakho. Ukwengeza, inceda iqela lakho lokuthengisa ukuguqula iindwendwe zibe zikhokelo. Ukwenza iphepha lasekhaya eliphumelelayo, qala ngokuthumela imiyalezo kunye nophuhliso lomxholo. Nje ukuba wenze umyalezo wakho, kuya kufuneka uqhubekele ekuyileni iwebhusayithi yakho yonke, kuquka namaphepha amancinci.