Indlela yokuyila iPhepha leKhaya ukunyusa amaqondo okuguqulwa

Omnye weyona mizekelo ilungileyo yoyilo olusebenzayo lwephepha lasekhaya ngumdlalo wevidiyo. The homepage of the website immerses the user gradually in the game world. Izisombululo zefonti ezisetyenziswe apha zigqwesile, yaye isandi sokungqungqa kwamakrele sisenzo esongezelelekileyo. I-Micro-interactions ilandela umjikelo ongapheliyo kunye namaqhosha ezenzo ezicacileyo. Batyhila iimpawu ze-brand kwaye bakhuthaze ukusebenzisana. Onke amaphepha omdlalo alandela indlela eyodwa yokuqondwa kophawu, kwaye oku kusebenza kuyilo lwephepha lasekhaya ngokunjalo.

Umxholo

There are a few key elements you need to include in the content of your homepage design. Into yokuqala ekufuneka ibe kwiphepha lakho lasekhaya yinkcazo emfutshane yeemveliso kunye neenkonzo zakho, kunye nekhonkco kwimveliso nganye okanye iphepha lenkonzo. Inqaku lesibini elibalulekileyo lubizo lwesenzo, efanele inike umfundi into exabisekileyo. Oku kunokuba kuhlobo lwengxelo ekhutshelwayo, uluhlu lokukhangela, iphepha lomsebenzi, okanye uthotho loqeqesho oluncinci. Unokongeza ukhuphiswano kwiphepha lakho lasekhaya ukuba unalo.

Isihloko sephepha lakho lasekhaya, okanye ithegi yesihloko, kufuneka ihambelane nomxholo wephepha. Oku kuya kuvela kwiphepha leziphumo zenjini yokukhangela. Ukuba ufuna ukuba iphepha lakho libonakale liphezulu kwiinjini zokukhangela, kufuneka uqinisekise ukuba isihloko sakho sichaza into onikezela ngayo. Nangona ungafuni ukuba neentloni, ungaya kukhetho loyilo olukhaliphileyo ukuba ucinga ukuba luya kunceda abaphulaphuli bakho. Uyilo oluncinci lwe-Insurem kunye nomfanekiso omkhulu wegorha yimizekelo yoyilo oluhle lwephepha lasekhaya. Isikimu sombala omnyama wewebhusayithi yabo sibanika imvakalelo yokucokisa.

Visuals

Use visuals on your homepage design to add interest and context to your content. Imifanekiso yindlela entle yokubonisa iikhonsepthi ezintsonkothileyo okanye izibonelelo ezininzi zemveliso okanye inkonzo. Ukusebenzisa izinto ezibonwayo ukubalisa ibali yindlela elungileyo yokunciphisa isicatshulwa kwaye wenze iphepha lakho lasekhaya lingabinzima kakhulu.. Nantsi eminye imizekelo yoyilo olulungileyo lwephepha lasekhaya elisebenzisa iziboniso ukunyusa amazinga okuguqulwa. Apha ngezantsi kukho imizekelo emihlanu yeziza ezisebenzisa iziboniso zokunyusa izinga lokuguqulwa:

Umxholo useyinkosi, kodwa umxholo womgangatho yeyona nto igcina ababukeli benomdla kwaye begxile. Ukusebenzisa imifanekiso kuyilo lwakho lwasekhaya akuyi kwandisa i-SEO kuphela, kodwa ukonyusa izinga loguqulo. Abantu babonwa kakhulu, kwaye ukusebenzisa imifanekiso kunye neevidiyo kuya kutsala ingqalelo yabo kwaye bayibambe ixesha elide ngokwaneleyo ukuba bafunde umyalezo wakho. Izinto ezibonwayo azidlulisi ulwazi kuphela kodwa zivuselela iimvakalelo kwaye zicenge iindwendwe zakho. Ungasebenzisa izinto ezibonwayo ukuze utsale ababukeli bakho kwaye ubenze bafune ukuthenga kuwe.

Sebenzisa imifanekiso efanelekileyo nenxulumeneyo. Imifanekiso yomxholo inceda ukubalisa ibali ngcono kunemifanekiso yeebhayisikile ezingakhweliyo okanye isibhakabhaka sesixeko. Amaphepha eenkcukacha zemveliso kufuneka agxininise kwimveliso, kwaye hayi imifanekiso yendlela yokuphila eqhelekileyo. Ngelixa imifanekiso yabantu abanxibe izigcina-ntloko zebhayisekile iyonwabile kwaye iyahenda, kulula ukuzibona. Kunoko, zama ukusebenzisa imifanekiso ehambelana neemveliso kunye neenkonzo ozinikezelayo. Le ndlela, kusenokwenzeka ukuba bacofelwe ngabaphulaphuli bakho.

Ukukhangela

When designing a website, khumbula ukuba iphepha lakho lasekhaya ayilophepha lokuqala undwendwe oluya kufika kulo. Uninzi lwabatyeleli bewebhusayithi bafika kwindawo yakho ngeziphumo zenjini yokukhangela okanye ikhonkco elivela kwenye iwebhusayithi. Ngenxa yoko, Kubalulekile ukuba uyilo lwakho lokukhangela luhambelane neemfuno zabaphulaphuli bakho abaninzi. Kuya kufuneka uqwalasele apho abaphulaphuli bakho ojolise kubo bahlala bechitha ixesha elininzi, kwaye udale isakhiwo semenyu esihambelana neemfuno zabo. Nanga amanye amacebiso okuyila iphepha lasekhaya eliyimpumelelo:

Gcina ukukhangela kwakho kulula kwaye kungaguquguquki kuwo onke amaphepha esayithi yakho. Ukukhangela kuluhlu luphawu olulindelekileyo kubatyeleli bewebhusayithi, ngoko ke qiniseka ukuba imenyu yakho iboniswe ngokubonakalayo. Ungabandakanya kwakhona ifooter enamakhonkco amancinci, njengolwazi lokuthumela ngenqanawa, Imibuzo ebuzwa qho, okanye amathuba emisebenzi. Oku kuya kusindisa ixesha labasebenzisi kwaye kunciphise izinga labo lokuqhawula. Kwakhona kubalulekile ukufaka ifom yoqhagamshelwano kwiphepha ngalinye. Ukuthintela ukubhidanisa abasebenzisi, qinisekisa ukuba iilinki zakho zokukhangela zicacile kwaye zichongeka lula.

Dibanisa ikhonkco lokukhangela elilula. Iiwebhusayithi ezininzi zibonisa uphawu phezulu kumaphepha abo, elidityaniswe umva kwiphepha lasekhaya. Nangona abantu abaninzi bengazi ukuba eli khonkco likhonkco elingasemva, kuluncedo ukubonelela ngendlela eqikelelwayo yokubuyela kwindawo yokuqala eqhelekileyo. Ikwasebenza njenge “hlehlisa” iqhosha kulawulo. Le ndlela, abatyeleli banokuhamba phakathi kwamacandelo ngaphandle kokuphulukana nomxholo wendawo abayijongileyo.

Ekugqibeleni, qwalasela ukusetyenziswa kokukhangela. Iziqwenga zokukhangela ezingeyiyo inxalenye yoluhlu lwesihloko esiphambili zaziwa njengokujonga okuluncedo. La maphepha aquka ifom yokukhangela, amaphepha oncedo, kunye neegalari. Ngamaxesha athile, ezi azidityaniswanga namaphepha; ziyimisebenzi nje yewebhusayithi. Kwiimeko ezininzi, iziqwenga zokukhangela zinokusebenza imisebenzi emininzi kwaye kufuneka zohlulwe ngokweendidi ezahlukeneyo. Kukho iintlobo ezininzi zamaphepha okukhangela. Ezinye iiwebhusayithi zineentlobo ezimbini: amaphepha asebenzayo kunye namaphepha omxholo.

Testimonials

Testimonials on a homepage design are a proven way to boost sales. Banceda abaza kuba ngabathengi bakhe ukuthembela kwimveliso okanye inkonzo yakho ngokwabelana ngamava abathengi abadlulileyo. Ngelixa uphononongo lwemveliso kunye nezinye iindlela zomxholo wobungqina zinokwenza iwebhusayithi izive ingenabuntu, ubungqina yindlela esebenzayo yokubenza babe ngabantu abaninzi. Ukuba ufuna ukusebenzisa ubungqina ukuthengisa iimveliso kunye neenkonzo zakho, nanga iingcebiso ezimbalwa:

Sebenzisa indibaniselwano yemifanekiso kunye neevidiyo ukwenza ubungqina bakho bobuqu kwaye bunyaniseke. Ubungqina bevidiyo busebenza ngokukodwa. Iphepha lobungqina linokuba yindlela yokubonisa ubungqina babathengi ngaphandle kwemifanekiso. Nokuba ukhetha uyilo olugcwele iphepha okanye uyilo olucocekileyo, ubungqina kufuneka kube lula ukufunda nokubonisa. Ukusebenzisa umxube wezinto ezibonakalayo kunokongeza kuyilo lwephepha lobungqina.

Ukongeza ubungqina kuyilo lwakho lwasekhaya kulula. Njengomnye umxholo, ubungqina kufuneka bulandele imigaqo elungileyo yokuchwetheza. Ukuqinisekisa uyilo olukhulu, funda amanqaku anika iingcebiso zokuphucula i-typography. Ubungqina bakho kufuneka bubonakale kuyo yonke iwebhusayithi yakho, ukubamba ingqalelo yombukeli. Oku kuya kunceda ukunyusa intengiso yakho. Unokubandakanya ibha yokukhangela kunye neskimu sombala ukwenza ubungqina bakho bubonakale.

Xa unesithuba esaneleyo kwiphepha lakho lasekhaya, ubungqina yindlela ebalaseleyo yokuqinisekisa abathengi abanokubakho. Abantu banokuthemba iimbono zabanye abathengi, kunye nobungqina yindlela enkulu yokwenza oko. Ubungqina kufuneka bunyaniseke kangangoko kunokwenzeka, ngoko yenza umthengi abe inkwenkwezi. Bandakanya oko umthengi akwenzileyo ngemveliso okanye ngenkonzo yakho. Kuya kuvumela iindwendwe zakho ukuba zigwebe izakhono zakho kunye nokuthembeka. Xa usenza umthengi wakho inkwenkwezi, baya kuthembela ngakumbi kwi-brand yakho.

Social proof

There are many benefits of using social proof in the homepage design of your website. Ngomnye, inokunyusa ukuguqulwa. Nangona kunjalo, kubalulekile ukuqonda ukuba ukubekwa kakubi kobungqina boluntu kunokunciphisa ukuguqulwa. Zama uvavanyo lwe-A/B ukumisela eyona ndawo yobungqina boluntu kuyilo lwephepha lakho lasekhaya. Kwakhona, musa ukudibanisa ubungqina obuninzi bentlalo kwiphepha lakho, kuba inokongamela abasebenzisi okanye ifihle ubizo lokuya esenzweni. Dibanisa ubungqina boluntu ngokweqhinga, ukuze yongeze ixabiso kwiphepha ngelixa igcina uyilo olucocekileyo.

Uphononongo lwabathengi yindlela entle yokusebenzisa ubungqina boluntu kwiphepha lakho lasekhaya. Ukucela abathengi abanelisekile ukuba bashiye ingxelo kwiwebhusayithi yakho yindlela enhle yokutsala abathengi abaninzi. Uhlolisiso lwakutshanje luye lwabonisa ukuba 72% yabathengi abayi kwenza ukuthenga ngaphandle kokuba babone uphononongo oluhle. Ngokuquka olu hlaziyo, iindwendwe ziyakwazi ukuthenga iimveliso kunye neenkonzo zakho. Oku kuya kwandisa ukuthengisa ngokunyuka 46%. Kwaye inxalenye engcono, olu phononongo lwabathengi lukhululekile ngokupheleleyo!

Enye yezona ndawo zibalulekileyo zoyilo olulungileyo lwephepha lasekhaya kubukho bobungqina boluntu. Ibha yobungqina bentlalo eyilwe kakuhle iya kuqinisekisa iindwendwe ukuba imveliso yakho iyathandwa kwaye ithembekile. Khumbula, nangona kunjalo, ukubandakanya ubungqina bentlalo kuyilo lwendawo yakho, kodwa unyaniseke ngayo. Ukuba unabalandeli bakaFacebook abahlanu, umzekelo, ibha yobungqina bentlalo iya kujongeka ingaqinisekanga kunomnye othi unamawaka abalandeli. Oko kungamandla obungqina boluntu!

Enye indlela yokuphucula ubungqina boluntu kukubonisa izatifikethi ezifanelekileyo. Umzekelo, ukuba inkonzo yakho isekelwe ekwakhiweni kweepaki zangaphandle, Kuya kufuneka ubonise izatifikethi ezifanelekileyo kumazantsi ewebhusayithi yakho. Ngokubonisa ezi zatifikethi kwiphepha lakho lasekhaya, abathengi abanokubona ukuba ishishini lakho lithembekile kwaye lithembekile. Ukuba awunazo ezi zatifikethi, kusenokwenzeka ukuba baya kuphepha ukufikelela kuwe.