Iziseko zoYilo lweShishini

Iziseko zoYilo lweShishini

Ukuba awuzange ucinge ngokubaluleka koyilo lwenkampani, uphoswa lulwazi oluxabisekileyo olunokukunceda wenze isigqibo ngeyona ndlela ilungileyo yokudala isazisi senkampani yakho. Eli nqaku liza kuxubusha iziseko zoyilo lwenkampani: Isazisi esibonakalayo, Ukuhambelana kombala, Ukuchwetheza, Amajelo onxibelelwano, kunye nokuninzi. Njengomyili, umsebenzi wakho kufuneka usekwe kwisicwangciso kunye neenjongo zenkampani yakho. Ukulandela ezi zikhokelo kuya kukunceda wenze uphawu lophawu olunomtsalane.

Isazisi esibonakalayo

Isazisi esiBonakalayo soyilo lweshishini siqulathe iseti yonke yezinto ezibonakalayo ezinxulumene nophawu.. Igubungela i-palette yombala, iifonti, kunye nesakhiwo esipheleleyo sewebhusayithi yenkampani kunye nezinye izinto zokuthengisa. Isazisi esibonakalayo esinamandla sinokunceda umbutho unxibelelane nomyalezo ochanekileyo kubaphulaphuli ekujoliswe kuwo kwaye ube nefuthe kwindlela ababona ngayo uphawu. Nazi ezinye zezona nxalenye zibalulekileyo zesazisi esibonakalayo. Makhe sijonge nganye kuzo.

Inyathelo lokuqala kukuqonda abaphulaphuli ekujoliswe kubo. Izinto ezibonwayo zibonisa inkcubeko kunye nomxholo wabaphulaphuli. Ukwazi iimfuno zabaphulaphuli ojolise kubo kuya kukunceda ukhethe iimveliso kunye neenkonzo ngokufanelekileyo. Ngokunjalo, iya kukunceda ukuba uqonde imeko yokhuphiswano kwaye ubone ukuba abaphulaphuli bakho bathanda ntoni na. Yazi into abaphulaphuli bakho abakuthandayo nabangakuthandiyo, kwaye wenze esona sigqibo sifanelekileyo sokwakha isazisi esibonakalayo esiya kubatsala. Isazisi esibonakalayo esiphuhliswe kakuhle siya kwenza kube lula ukuguqula abathengi abanokubakho.

Isazisi esibonakalayo kufana nokuthenga ibhayisekile yakho yokuqala: unokufuna ukuthenga imodeli ephezulu yohambo olude, okanye ungakhetha efikelelekayo ngakumbi kusetyenziso lwesixeko okanye uhambo lwempelaveki. Isazisi esibonakalayo ayilonqaku elinye, kodwa kunokuba iphakheji epheleleyo evuselela impendulo yeemvakalelo kubathengi. Sisiseko sophawu lwakho kwaye siphefumlela ubomi kwibhrendi yakho. Iinzuzo zesazisi esibonakalayo esilungileyo azinakugqithiswa.

Isazisi esibonakalayo sibalulekile kwishishini ngalinye, uphawu, kunye nenkampani. Ingaphezulu kakhulu kunelogo. Inyaniso, isazisi esibonakalayo esigqibeleleyo siqala ngemibala yequmrhu, iifonti, kunye neemilo ezisisiseko. Inkampani egxile kukhuseleko lwe-IT iya kuba neseti eyahlukileyo yezinto ezibonakalayo kunentlangano engenzi nzuzo egxile kwi-ecology.. Kubalulekile ukukhumbula ukuba isazisi esibonakalayo siya kutshintsha ngokuhamba kwexesha. Umzekelo, uphawu olusebenzisa umbala ozuba nomhlophe awaziwa jikelele ngumntu wonke.

Ukuhambelana kombala

Ingqikelelo yokuvisisana kombala kuyilo lwenkampani ibalulekile kuphuhliso lwesazisi sophawu olusebenzayo kunye nobudlelwane bomthengi.. Iskimu sombala yindlela esebenzayo yokubhenela iimvakalelo zabantu, yenza umdla obonakalayo, kunye nokuseka uzinzo lwechromatic. Ukuhambelana kombala kunokufezekiswa ngeendlela ezahlukeneyo, kuquka ngokusebenzisa eprayimari, yesibini, okanye imibala ephakamileyo. Isihluthulelo sokuphumeza oku kukufumana ukudibanisa okufanelekileyo kwee-hues.

Iindlela ezimbini eziphambili zokuhambelana kombala ziyafana kwaye ziyahambelana. Ukuvisisana ngokufana kuthetha ukuba imibala isondelelene enye kwenye kwivili lombala. Le ndlela isetyenziswa kuyilo olunentsingiselo encinci okanye engekhoyo. Ukungqinelana okuhambelanayo, kwelinye icala, ifuna imibala ibekwe phambi komnye kwivili lombala, kwaye ijolise ekudaleni umahluko ophezulu phakathi kwemibala emibini. Ngeziphumo ezingcono, sebenzisa iindlela zombini. Nangona kunjalo, ukuvisisana kombala kuyilo lwequmrhu kufuneka lwenziwe ngokucokisekileyo.

Inhlanganisela esebenzayo kakhulu yemibala i-monochromatic. Le ndlela ivumela iqondo elikhulu lokuyila kwaye ikuvumela ukuba ube nobuchule kuyilo lwakho. Nangona kunjalo, kubalulekile ukusebenzisa eyakho imvakalelo yokungcamla ukuqinisekisa ukuba imibala oyisebenzisayo iyahambelana. Ifakwe kuyilo lwakho lweshishini, ii-monochromatic color schemes yeyona ndlela isebenzayo yokudala uyilo oluphumeleleyo. Ngoko, yeyiphi eyona mibala ilungileyo onokuyisebenzisa kuyilo lweshishini lakho?

Ngelixa izikimu zemibala ye-triadic zilula kakhulu kwiso kunendibaniselwano yombala ohambelanayo, kunokuba nzima ngakumbi ukufezekisa ngokwempembelelo yembonakalo. Ukuba awuqinisekanga ukuba izikimu zemibala ye-triadic ziya kusebenza kwi-brand yakho, zama ukusebenzisa i-hue enye ene-shades ezimbini ezahlukeneyo kwi-accent. Kukwangcono ukusebenzisa imibala ye-accent kuphela ukunqanda ukwenza umfanekiso womdlalo onjengomntwana. Okuchasene, Imibala ye-tetradic ibonakaliswe ngama-hues amane ngamnye, umbala omnye isitshixo kunye shades ezintathu equidistant kuyo kwivili umbala.

Ukuchwetheza

Kukho izinto ezininzi ekufuneka ziqwalaselwe xa usebenzisa ukuchwetheza kuyilo lwakho lweshishini. Abantu banobudlelwane nayo yonke into ebangqongileyo kwaye iifonti nazo ziyahluka. Zithathwa njengezakudala okanye zanamhlanje ngokuxhomekeke kwinkangeleko yazo. Ngelixa kunokuhenda ukunamathela kwisitayile esinye, kufuneka uzame ukubandakanya indibaniselwano yazo zombini. Uluhlu olungezantsi zezinye zeentlobo eziphambili zeefonti onokuthi uzisebenzise kuyilo lwakho. Ukukhetha ifonti ebonisa ubuntu bophawu lwakho kuya kuhamba indlela ende ekusekeni isazisi sakho esibonakalayo.

Isimbo soyilo lweshishini lakho sibalulekile. Kukho iindidi ezimbini eziphambili zohlobo lokubhala, ezizezi serif kunye sans serif. Ngelixa ii-serif zinokubonakala zidlala ngakumbi, I-sans serifs zezona fonti zisetyenziswa kakhulu kuyilo lweshishini. Inkampani ethengisa itekhnoloji yekhompyuter inokukhetha inkangeleko entle yobufazi okanye uhlobo oludlalayo. Konke kuxhomekeke kwithoni ofuna ukuyiprojekthi. Umzekelo, inkampani enenjongo yokutsala umdla kwabaselula inokusebenzisa amagama adlalayo.

I-IBM ikwaphumeze uhlobo lweshishini olubizwa ngokuba yi-IBM Plex. Olu hlobo lohlobo lweshishini lenzelwe ukubonisa amaxabiso ophawu lwe-IBM. Kulula ukufunda kwizikrini ezincinci kwaye ineeglyphs ngaphezulu 100 iilwimi, ukwenza kube lula ukubandakanya abasebenzisi kumava ohlobo nokuba baphi na. Kulula ukubona ukuba kutheni i-IBM ikhethe i-IBM Plex njengohlobo lwabo lokhetho. Ilogo yenkampani yenye yezona mpahla zayo zibalaseleyo, kodwa ngumxholo owahlula inkampani.

Ukuchwetheza kunendima ebaluleke kakhulu kwintengiso kunye nokuthengisa. Ayidali nje inkangeleko ekholisayo ebonakalayo kodwa igcina ixabiso lobuhle bomxholo. Abantu abanamava amancinci okanye abangenawo amava kuyilo lwegraphic kufuneka baqwalasele ukubaluleka kochwethezo kuyilo lweshishini. Ukuchwetheza bubugcisa bokucwangcisa oonobumba ngendlela yokwenza umyalezo wophawu ufundwe kwaye ucace.. Faka i-typography efanelekileyo kuyilo lwakho kwaye uya kuba nesazisi esibonakalayo esinamandla.

Amajelo onxibelelwano

Enye yezinto eziphambili ezimisela ukusebenza koyilo lweshishini yindlela enokunxibelelana ngayo. I-imeyile, ukuthi ngqo, sisixhobo esingasebenziyo sentsebenziswano kwimisebenzi eyahlukeneyo. Nangona inokuqulunqwa ngokukhawuleza kwaye igcinwe kwi-inbox, abasebenzi bafumana i-imeyile yonke imihla, ukwenza kube nzima ukubamba eyona miyalezo ibalulekileyo. Awona majelo onxibelelwano asebenzayo alingisa usetyenziso esilusebenzisayo kubomi bethu babucala. Nokuba uzama ukunxibelelana nabasebenzi kwihlabathi liphela okanye uziqhelanisa nenkcubeko yenkampani yakho, kukho iindlela zokwenza umsebenzi we-imeyile kuwe.

Xa ukhetha amajelo afanelekileyo onxibelelwano lwangaphakathi, qinisekisa ukuba uzithathela ingqalelo zombini iindlela zonxibelelwano ezisesikweni nezingekho sikweni. Awufuni ukunika ulwazi oluninzi okanye oluncinci kakhulu. Ukuqhawuka konxibelelwano ngumba obalulekileyo kulo naliphi na ishishini, kwaye zinokuchaphazela yonke indawo yeshishini. Ukuqinisekisa ukuba unxibelelwano lwakho lwangaphakathi luyasebenza, khumbula ukuba imibutho eyahlukeneyo ineendlela ezahlukeneyo zokunxibelelana. Iingcebiso ezimbalwa ziya kukunceda uhambe kweli candelo lemigodi kwaye wenze uyilo olusebenzayo lweshishini.

Chonga awona majelo abalulekileyo onxibelelwano lwangaphakathi nangaphandle. I-imeyile yeyona ndlela ixhaphakileyo yonxibelelwano lwangaphakathi. Nangona kunjalo, kukwabalulekile ukuqinisekisa ukuba isetyenziswa ngokufanelekileyo kwaye iyasebenza kangangoko. Xa kuchazwa amajelo afanelekileyo onxibelelwano, khumbula ukuba uhlobo ngalunye lunamandla kunye nobuthathaka. Okukhona umbutho wakho unazo, unxibelelwano oluntsokothileyo lunokwenzeka. Ukusebenzisa amajelo onxibelelwano afanelekileyo kunokukunceda uphucule ishishini lakho kwaye ukhulise umgca osezantsi.

Uhlobo lwejelo elisetyenziswa lishishini lakho liya kuxhomekeka kubume bemiyalezo ofuna ukuyidlulisela kubaphulaphuli bakho. Qwalasela zombini iindidi zeendlela zonxibelelwano ukuba ufuna ukufikelela kubaphulaphuli ojolise kubo. Uhlolisiso lwakutshanje luye lwabonisa oko 86% yabathengi baya kuhlawula ixabiso eliphezulu ngamava abalaseleyo omthengi, olusekwe ubukhulu becala kunxibelelwano olukhawulezileyo nolusebenzayo. Uyilo lwakho lweshishini kufuneka luthathele ingqalelo amajelo akho onxibelelwano, kuquka nabo usebenzisa ukuhlala unxibelelana nabo, kwakunye nezinto abazilindeleyo.

Ifilosofi yoshishino

Ifilosofi yoshishino echazwe kakuhle ibalulekile kulo naliphi na ishishini. Iseta ithoni kuyo yonke intsebenziswano kwaye ihamba kuyo yonke inkalo yeshishini. Ifilosofi kufuneka ibe mfutshane, icace kwaye imfutshane, kwaye imfutshane ngakumbi, ngcono. Rhoqo, elula ingcono. Nanga amanye amacebiso okwenza ifilosofi yeshishini lakho ikhumbuleke:

Ekuqaleni, qinisekisa ukuba ifilosofi yeshishini lakho ayinde kakhulu okanye intsonkothile. Gcina ukhumbule ukuba akufanelekanga ngaphezu kwezivakalisi ezintathu. Ngesi sizathu, ungaqala ngokuphonononga isampula yefilosofi yeshishini. Oku kuya kukunika umbono wokuba ithini na imigaqo kunye nendlela onokuyibandakanya ngayo kwishishini lakho. Emva koko, bonisana ngamagama kunye neengqiqo eziya kuwuchaza ngcono umbutho wakho. Kungumbono olungileyo ukubuza abathengi bakho ngegalelo labo. Khumbula, ifilosofi kufuneka ibe mfutshane kwaye ifikelele kwinqanaba. Akufuneki iqulathe iingongoma eziphambili ezingaphezulu kwezintathu.

Ifilosofi yoshishino isekelwe kwingcamango yokuba abantu ngokusisiseko banengqiqo. Le ngcamango inxulumene ne-atom, ebonisa ukuba abantu bayazilawula. Umgaqo wokuziphatha ungachaza ukuba abasebenzi kunye nabathengi kufuneka baphathwe ngentlonipho nentembeko. Ifilosofi yeshishini inokuthi kwakhona inkampani iya kudala iimveliso utatomkhulu anokuzingca ngokuzisebenzisa, kwaye iya kuyixhasa ngesiqinisekiso se-ironclad. Ifilosofi yeshishini kufuneka ibonise amaxabiso aphambili enkampani.

Ifilosofi yoshishino kunye noyilo kufuneka luhambelane. Umzekelo omhle nguApple, eyayikhokele iphulo elithi Think Different ukusuka 1997 ukuya 2002. Cinga i-Different imele i-mindset engaphandle kwebhokisi, kwaye inxulunyaniswa neendlela zokuyila kunye nezobukrelekrele zokusebenza. I-Think Different ibe yinxalenye yophawu lwe-Apple kwaye ibonakala kuyo yonke ivenkile kunye nakuSteve Jobs., umseki wenkampani. Yingqondi eqhekeza umhlaba.