Udidi: blog

Izinga le-bounce ligama lokuthengisa lokuhlalutya i-traffic search web. Oku kubhekiselele kwipesenti yabatyeleli, abangenayo baze bashiye iwebhusayithi (“Buyela kwiziphumo zophendlo”) kwaye uqhubeke undwendwela amanye amaphepha ewebhusayithi efanayo.

Oku kunokwenzeka ngamanye amaxesha, ukuba umsebenzisi ixesha elide kune 25 bis 30 imizuzu ngokuqhubekayo ehleli kwindawo engasebenziyo.

Xa i-website inezinga eliphezulu lokuqhawula, ayisoloko ithetha oku, ukuba kukho ingxaki. Kusenokuba njalo, ukuba umntu uhlala kwiphepha lakho, kumfowunelwa- kwaye ufumane iinkcukacha zedilesi, kwaye uyabuya umva, emva kokuwafumana. Eyona ngxaki, xa abantu besiza, gxuma kwaye ungaguquki. Kufuneka ufumane isizathu, kutheni abantu betsiba-tsiba ngamanani amakhulu kangaka.

Bounce Rate Statistics

1. Ngaphantsi 25% Ithetha into efuna ukulungiswa.
2. 26-40% ukuthi, ukuba kulungile.
3. 41-55% ukuthi, ukuba unomlinganiselo ophakathi.
4. 56-70% ukuthi, ukuba ungaphezulu komndilili.
5. Ngaphezulu 70% ukuthi, ukuba kukho into engalunganga okanye yophukile.

Izizathu zesantya esiphezulu sokugxumeka

• Iphepha lokulayisha kancinci – Iwebhusayithi, ixesha elide kune 3-5 imizuzwana, inokuba sisizathu sezinga eliphezulu lokutsiba. UGoogle ufuna ukunika iindwendwe zakhe amava akhuthazayo, ukuze babone amaphepha, ezilayisha ngokucothayo kwaye ziqhuba kakubi. Ungajonga isantya usebenzisa izixhobo ezifana nePingdom, Fumana i-GTmetrix kunye neGoogle PageSpeed ​​​​Insights.
• Umxholo ozimeleyo – Ngamanye amaxesha umxholo, oyisebenzisayo kwiwebhusayithi yakho, ukuzimela ke ngoko, ukuba abaphulaphuli bayifumana ngokukhawuleza loo nto, oko ikufunayo, kwaye utsibe umva nje. Oku kunokuba kuhle, kuba wenze umxholo omkhulu, ezifezekisa injongo, ukufumana umyalezo ngeyona ndlela ilula nekhawulezayo.
• Iimeta ezilahlekisayo – Ukuba izihloko meta ozisebenzisayo- kunye neethegi zenkcazo azihambelani nesayithi lakho, undwendwe lwakho lunokufumana oku, into ayifunayo, kwaye ukuba akayifumani, uya kubuya umva. Ungayilungisa ingxaki ngokulula, emva kokujonga umxholo wewebhusayithi yakho.
• Amakhonkco amabi okanye angalunganga asuka kwezinye iiwebhusayithi – Ungenza nantoni na, ukufumana ireyithi ye-ounce eqhelekileyo, kodwa usenezinga eliphezulu lokutsiba kwitrafikhi edityanisiweyo yewebhusayithi. Oku kunokuba ngenxa yekhonkco elibi, apho uqhagamshelwe khona kwaye othumela iindwendwe ezingabalulekanga, kubangele izinga eliphezulu lokutsiba.
• Umxholo womgangatho ophantsi – Esinye isizathu somlinganiselo ophezulu wokubhobhoza unokuba nomxholo olula, ethatha ixesha elide ukuba iindwendwe zakho ziqonde.

Umyinge wokugxumeka unokumisela, indlela isayithi yakho isebenza ngayo. Nangona kunjalo, ukuba awuziphathi ngobuchule, zinokuba yingozi.

usenokucinga, leyo yeyona ndawo ibalulekileyo yokuthengisa kwishishini lakho lefashoni, ikhangeleka njani ngaphandle kweintanethi. Kodwa kukwayinyaniso, ukuba awukwazi ukuthengisa iimveliso zefashoni, ezingathandekiyo kubathengi bakho. Awunakukwazi ukufumana abathengi abatsha nabaninzi, ukuba uthembele kuphela kwishishini elingaxhunyiwe kwi-intanethi.

Enye yeyona ndlela ilungileyo, ukusasaza ulwazi ngeshishini lefashoni kwi-Intanethi, kukwenza eyakho iwebhusayithi. Ngewebhusayithi enomtsalane obonakalayo, unokudlulisa umyalezo wenkampani yakho kwihlabathi elikwi-Intanethi kwaye utsale abathengi kwiimveliso zakho ezingaxhunyiwe kwi-intanethi.!

• Ukuba ufumana iwebhusayithi yefashoni, uphawu lwakho lufumana ilizwi, kwaye akuyomfuneko ukuba wenze umzamo omkhulu, ukubonisa iimveliso zakho. Xa ufuna ukuthetha ngokuthe ngqo kubathengi bakho, kufuneka ube khona kwi-intanethi.

• Iwebhusayithi enye inokuvula indlela eya kwiingcango ezininzi, ukuze ukwazi ukusebenzisa amathuba. Bekuya kukunceda, ukwandisa intengiso.

• Ungafikelela kubathengi bakho imini nemini usebenzisa iwebhusayithi. Ungabanika ixesha, apho bajonga khona iinkonzo zakho, nokuba awufumaneki kwi-intanethi. Unokukhetha ngokuguquguqukayo iqonga, apho unemifanekiso, Thumela ividiyo okanye umbhalo, ukubonelela abathengi ngomgca wokufika kwi-intanethi, apho banokuthanda khona ubugcisa bakho. Iwebhusayithi yakho ibonelela ngecandelo, apho eyakho, eqhuba rhoqo show ingaba, ukutsala abathengi!

• Kwishishini lefashoni kufuneka ube ngofanelekileyo, xa unikezela ngeemveliso zakho kunye nophawu lwakho. Ihlabathi elibonakalayo linokwenza kube nzima, Ukubonisa ingqokelela yakho yamva nje, kodwa isiza siya kukunceda ngaloo nto, Nikeza ilungelo lakho elitsha ngoku.

Iwebhusayithi iya kuba lilizwi lophawu lwakho kwaye kokukhona intle iwebhusayithi, ngakumbi abathengi baya kuzithanda. Ndiyathemba, Unayo, kutheni inkampani yefashoni idinga iwebhusayithi kule mihla. Ngoko ukuba ufuna ukwazi, apho unokufezekisa oku, ungaqhagamshelana nathi, ukufumana ezona nkonzo zibalaseleyo zophuhliso lwewebhu.

Ukufudukela kwiwebhusayithi yinkqubo, echazwa ngokutshintsha ukuseta okanye iteknoloji yewebhusayithi. Umzekelo, ukuba umntu wenza isiza kwiMagento 1 kuMagento 2 ingathanda ukuhamba, iteknoloji kufuneka itshintshe, eyimfuduko yewebhusayithi. Ngokwemigaqo ye-SEO, ukufuduka kuchazwa ngotshintsho lwesakhiwo kwi-URL yewebhusayithi.

Iindidi zokuFuduka kweSiza

1. Nanini na umntu esenza utshintsho kwiprotocol yewebhusayithi, d. H. Ukutshintsha ukusuka kwi-HTTP ukuya kwi-HTTPS, olu lutshintsho lweprotocol.

2. Xa umnini wewebhusayithi ethatha isigqibo, hambisa iwebhusayithi ukusuka kwi-ccTLDs ukuya kwisubdomains okanye iifolda, isizinda esisezantsi siyatshintsha.

3. Xa inkampani ithatha isigqibo, tshintsha igama lesizinda okanye uguqule igama kwakhona, kufuneka itshintshe isizinda esinye siye kwenye.

4. Ukuba iwebhusayithi iphantsi kweqonga utshintsho, ubandakanyeka kwimfuduko yesiza.

5. Ukutshintsha ubume okanye uyilo lwewebhusayithi kuchaphazela ireferensi yangaphakathi yewebhusayithi kunye nesakhiwo se-URL. Olu luhlobo lokufuduka kwewebhusayithi.

Yintoni omawuyenze xa ufuduka kwiwebhusayithi?

1. Qinisekisa ngaphambi kokuba ufuduke iwebhusayithi yakho, ukuba wazise bonke abasebenzisi ngayo, ukuba uthathe isigqibo sokufuduka iwebhusayithi yakho, kwaye uya kubuya kwakamsinyane.

2. Ngokucwangcisa ngokufanelekileyo kunye nokubeka esweni ukufuduka kwewebhusayithi yakho, unokufuduka iwebhusayithi yakho ngelo xesha, apho ulindele ukukhula okucothayo.

3. Lawula, ukuba onke amakhonkco e-HTML asuka kwindawo yakho yangaphambili kufuneka abuyisele abaphulaphuli bakho kwindawo yakho entsha. Usenokuba uyacinga, ukuba kulungile, Sukwenza naluphi na utshintsho kwii-URL eziza kuphinda zikhonjwe, kodwa ibalulekile, ukwenza utshintsho.

4. 404 Amaphepha kwiwebhusayithi anokunceda abasebenzisi bakho, ukwazi, apho kufuneka baye khona, ukuba bafaka ii-URL ezingalunganga. Unokwenza nephepha lokufika 404 Yenza amaphepha, nto leyo idala ukhokelo oluninzi.

5. Ukuba ufudukela kwenye indawo, sukuphulukana nendawo yakho endala. Endaweni yoko, kufuneka ibuyisele umsebenzisi kwindawo entsha. Ukuba ulwalathiso lulahlekile, Onke amakhonkco angaphakathi kwisiza esidala nawo aya kulahleka.

Ukufuduka kwewebhusayithi kubalulekile kwaye kufuneka kusingathwe ngononophelo. Ngaphandle kokuba, Ndingakhokelela kwilahleko enkulu kumanqanaba kunye netrafikhi. Ngoko ke, qiniseka, ukuba uqhube imfuduko ngononophelo.

Uyilo lwewebhu lubaluleke kakhulu kulo naliphi na ishishini elinobukho be-intanethi kunye newebhusayithi. Ukuba iwebhusayithi yakho ibonakala ilungile, unokulindela, ukuba abaphulaphuli bakho bayakuthanda kwaye bayaphenjelelwa. Akukho mntu ufuna ukuthenga kuwe, ukuba ufumana iwebhusayithi yenkampani yakho iyadika kwaye icacile. Inyathelo lokuqala leshishini elilungileyo kuyilo lwewebhu.

Indima yoyilo lwewebhu kwishishini lakho

Ukuthengisa ishishini ngewebhusayithi ekhangayo yinto ehlakaniphile, ukuphucula ilizwi lakho kunye nabathengi abalindelekileyo. Uyilo lwewebhu lukwanegalelo elikhulu kwimpumelelo yazo zonke iinkonzo zentengiso yedijithali.

Gxininisa kuloo nto, Yila iwebhusayithi yakho ngemizobo enomtsalane kunye neenjongo zabasebenzisi.

Ndiyenza njani uyilo lwewebhusayithi olululo?

IiWebhusayithi ziyimbonakalo ebonakalayo, emele iinkcukacha zakho ngqo. Loluphi uhlobo lweenkonzo ozinikezelayo? Unokubabonelela njani ababukeli bakho ngezona zisombululo zilungileyo?

Ukuba ufuna ukuyila iwebhusayithi yakho, ibalulekile, ukulandela iimpawu zoyilo lwewebhu ngokuxhomekeke kwizinto eziphambili kwiindwendwe zakho. Ukuba iwebhusayithi yakho ibonelela ngamava omsebenzisi anobuhlobo kubaphulaphuli bakho, Unganyusa ukubonakala kumaphepha eziphumo zenjini yokukhangela.

Apha sidwelise uluhlu lweempazamo eziqhelekileyo, ekufuneka uyiphephe xa uyila iwebhusayithi yakho.

Ulwazi oluninzi kakhulu

Iyafuneka, Dwelisa lonke ulwazi malunga nenkampani yakho kwiwebhusayithi yakho, kodwa ukunika umxholo wakho indawo yokugcina eyaneleyo, yintoni ebaluleke ngakumbi. Ilayisha iwebhusayithi yakho ngomxholo omninzi, Infographics, imifanekiso njl. inokuchaphazela amava omsebenzisi. Zama, dlulisela umyalezo wenkampani yakho ngokucacileyo nangokufutshane, z. B. ngokwahlula umxholo ube yimihlathi emifutshane, imifanekiso ephuculweyo, izithuba njl. yahlula.

Ayihambelani neselula

Uninzi lwabantu lukhangela iiwebhusayithi, ezisabela mobile. Ukuba iwebhusayithi yakho yenziwe ngolu hlobo, ukuba ibonakala isabela, Ukubamba isixhobo sefowuni esiphathwayo kuba yimpepho. Kukho iintlobo ngeentlobo zezixhobo ezifana noVavanyo oluLungelelekileyo lukaGoogle, I-RankWatch njl., onokujonga ngayo, nokuba iwebhusayithi yakho iyaphendula okanye hayi.

Ngaphandle kokuthatha i-SEO ingqalelo

Iwebhusayithi eyilwe kakubi iya kusilela ukubandakanya abasebenzisi. Ikhona into enokwenzeka, ukuba iinjini zokukhangela ezifana noGoogle azihoyi ezi webhusayithi, ukwenza izikhundla ezikumgangatho ophezulu. Uyilo lwakho lwewebhu lunempembelelo enkulu kwindawo ye-SEO yewebhusayithi yakho. Musa ukongeza naziphi na izinto, ekunzima ukuba iinjini zokukhangela zichonge. Iinjini zokukhangela zinika indawo ephambili kwiiwebhusayithi, ezixhotyiswe ngeempawu eziphendulayo kunye nokugxila komsebenzisi.

Ndiyathemba, Ufumana ingcamango, yintoni emayingayihoyi kwaye yintoni emayigxile kuyo, xa kuziwa kuyilo oluhle lwewebhusayithi.

Iwebhusayithi ye-e-commerce iphakathi, ehambisa iimveliso zakho kubathengi bakho okanye amaqela anomdla. Luhlobo lwe-portal ye-intanethi, eqhuba uguqulo kunye nengeniso yempahla kunye neenkonzo, osebenza ngayo ngokutshintshiselana ngolwazi kunye neentengiselwano kwi-Intanethi. Abantu abaninzi bayayikhetha namhlanje, ukuya kuthenga emakhayeni abo. Akukho mntu ufuna ukuphuma kwintuthuzelo yakhe ngeli xesha, ukuthenga nje izinto ezimbalwa, ukuba unokuzifumana kwi-intanethi.

Iintlobo zeewebhusayithi ze-eCommerce

• Ishishini-ukuya-kwiShishini (B2B) – Utshintshiselwano lwempahla kunye neenkonzo phakathi kweenkampani njengamashishini, ethengisa iimpahla zayo kwezinye iinkampani.

• Ishishini-kuMthengi (B2C) – Utshintshiselwano lwempahla kunye neenkonzo phakathi kwamashishini kunye nabathengi.

• uMthengi-kuMthengi (C2C) – Iimpahla kunye neenkonzo, ezidla ngokuthethwana phakathi kwabathengi kusetyenziswa amaqela esithathu. Kucingelwa, umthengi uthenga iimpahla kwivenkile ye-intanethi kwaye azithengise kwenye ivenkile.

• Umthengi-ukuya-kwiShishini (C2B) – Apha kulapho abathengi banikezela kwaye bathengise iinkonzo okanye iimveliso kwiinkampani.

Eminye imizekelo yeevenkile eziphambili ze-e-commerce yiAmazon, Flipkart, eBay, Etsy, Alibaba nabanye abaninzi.

Izibonelelo ze-E-Commerce Website

1. Ivenkile ye-intanethi ye-intanethi ihlala ivuliwe 24/7, kunye neeWebhusayithi, sele ziqalwe kanye, zihlala zivuliwe. Abathengi banokuthenga iimveliso nangaliphi na ixesha.
2. Ivenkile ye-intanethi yindlela engcono, Jonga iimveliso zakho. Unokwenza okuninzi ngayo njengaye –
3. Yongeza iifoto kunye neevidiyo, ukuphonononga ngempumelelo iimveliso zakho.
4. Guqula uyilo nangaliphi na ixesha.
5. Guqula umbala kunye nomxholo wendawo yakho.
6. Yabelana ngesenzo senkampani yakho.
7. Ukumela abathengi abathile abanelisekileyo, ukwakha ukuthembana.
8. Ukuba ulishishini kwi-intanethi ye-eCommerce, akukho zithintelo ngokwejografi, ukuze ukwazi ukuqhuba ishishini lakho ukusuka naphi na ukuya naphi na.
9. Unokufuna imali, ukuvula ivenkile yezitena kunye nodaka, ukuthengisa iimveliso. Nangona kunjalo, ukuba ulishishini le-intanethi, akunyanzelekanga ukuba utyale imali kwishishini okanye kwishishini. Ngotyalo-mali oluncinci unokuhlala ubonelela ngevenkile ekhoyo.
10. Ukuba ivenkile yakho isebenziseka lula kwaye abathengi bakho abanangxaki yokuthenga, unamathuba, ukwandisa intengiso. Banike iinketho zokuthenga eziguquguqukayo, uluhlu olubanzi lwamaxabiso, Iinkqubo zeengxelo kunye nenkonzo yokuhanjiswa ngokukhawuleza.

Ukuba newebhusayithi yakho kubalulekile kwishishini lakho le-eCommerce. Yindlela enkulu kuwe, Yazisa ibhrendi yakho, ukufumana abathengi abathembekileyo, zuza iimbono ezintsha kwaye wenze ubuchule kunye nesicwangciso sakho sokuthengisa. Nangona kunjalo, kunokuba yingozi, ukufunga ngendlela enye kuzo zonke iintengiso.

Iwebhusayithi ephendulayo iluncedo, ukuba ugxininisa kuyo, Ukubonelela abaphulaphuli bakho ngamava anempilo kunye nolonwabo kuzo zonke izixhobo. Siyayazi loo nto, ukuba abantu basebenzisa iiselfowuni ixesha elininzi yonke imihla. Ngoko ke ibalulekile, ukukubonelela ngamava obuhlobo xa ufikelela kwiwebhusayithi.

Inzuzo yoyilo oluphendulayo

• Ukufikelela ngakumbi kubasebenzisi, abafikelela kwiiwebhusayithi ngeefowuni eziphathwayo okanye ngeetafile.

• Ukuphuculwa kwamazinga oguqulo kunye neentengiso.

• Ukunyuka kokubonakala kwiinjini zokukhangela.

• Ixesha kunye neendleko zigcinelwe uphuhliso lwe-app yeselula.

• Ukuphuculwa kwamava okhangelo kubasebenzisi.

Ngokunyaniseka, uyilo lwewebhusayithi oluphendulayo alusekho ukhetho, kodwa imfuneko, ukuyenza.

Ungalufumana njani uyilo oluphendulayo?

Njengoko abasebenzisi behamba ukusuka kwidesktop ukuya kwilaptop kwaye ukusuka kwilaptop ukuya kwiselfowuni, Iwebhusayithi idinga utshintsho njengesisombululo sesikrini, Lungisa ngokuzenzekelayo umbhalo kunye nobukhulu bomfanekiso. Kuninzi malunga naloo nto, ukucinga ngoyilo lwewebhu ngeendlela ezintsha.

• Xa ukhangela ulawulo lomxholo kubaluleke kakhulu, ukuqonda iimfuno zomsebenzisi. Umxholo kufuneka ube ngokwezifiso kwaye ufikeleleke ngokulula nokuba sisiphi isixhobo esisetyenzisiweyo. Eyona ndlela ilungileyo, ukuqalisa, iqulathe kuyo, ukuqala ngomxholo ohlangeneyo, ezicwangciswe ngendlela efanelekileyo.

• Imifanekiso yenye into ebalulekileyo, ukuphucula ukuphendula kwewebhusayithi. Ukuba imifanekiso iboniswa ngokufanayo nakwimo yedesktop, iwebhusayithi yakho iyaphendula.

• Iwebhusayithi ubukhulu becala ilandela uyilo lwegridi. Nangona kunjalo, uyilo lwewebhu oluphendulayo lulandela uyilo, ehambelana nesikrini sesixhobo. Qala wenze uyilo, equlethe umxholo kunye neekhowudi kwaye yenza kube lula kwaye kulula, ukugxila ekusebenzeni kunye nokusebenzisana.

• Emva kokuba wenze isigqibo malunga noyilo, ngoku ufuna uphawu, ukukhangela, misela i-breakpoints kunye nesakhiwo somxholo usebenzisa i-wireframe. Iiprototypes zikhawuleza kakhulu, nceda kwaye ugcine ucinezelekile. Unokusebenzisa izixhobo zeprototyping, ukwenza umsebenzi.

Uninzi lwee-arhente zewebhu, ababonelela ngoyilo lwewebhu kunye nophuhliso, landela iindlela ezingcono ezifanayo, ukubonelela ngewebhusayithi ephendulayo. Ukuba ufumana iwebhusayithi ephendulayo, unokuba ngomnye wababoneleli abaphezulu kuGoogle.

Ayinamsebenzi namhlanje, yintoni inkampani yakho. Ngokuzimeleyo, nokuba unayo ikhefi encinci, ngumthengisi omkhulu okanye umboneleli wenkonzo, ubukho be-intanethi bubalulekile. Iwebhusayithi iyimfuneko kwimpumelelo yophawu lwakho. Ubukho bakho bewebhu bubonisa, oko abathengi bakho banokukubona, wenzani, ziqhelanise okanye ufumanise ngebhrendi yakho, indlela inkampani enokukunceda ngayo, ukufumana isisombululo esifunekayo.

Uninzi lwabathengi bayayikhetha, Nangona 4 bis 5 Ukuchitha iiyure ngosuku kwi-intanethi. Ngoko ke ibalulekile, ukuba unomdla wakho, iwebhusayithi enomtsalane kunye nentengiso-yokuthengisa ikhala kakhulu, ukwazisa abasebenzisi ngayo, ukuba inkampani yakho inobukho bewebhu. Sisizathu esibalulekileyo, ukuba newebhusayithi. Nangona kunjalo, ukuba ufuna ukwazi izizathu, funda ngezantsi.

Iwebhusayithi isebenza njengekhathalogu ye-intanethi okanye umboniso weemveliso kunye neenkonzo zakho, onokuthi uhlaziye nangaliphi na ixesha. Le ndlela ilula kakhulu, Ixabiso eliphantsi kwaye likhethwa ngakumbi kunelomzimba. Iyakunceda, ukuba nokhuphiswano kwimarike ekhula ngokukhawuleza ngoku.

1. Ukuthembeka ngakumbi – Namhlanje, abathengi babuza malunga newebhusayithi yenkampani ngalo lonke ixesha bendwendwela inkampani. Kwaye abathengi abaninzi abacingi nokuba yinkampani, ukuba ayinayo iwebhusayithi esebenzayo. Iwebhusayithi esemthethweni ithetha, ukuba uwuthathele phezulu umsebenzi wakho kwaye banokukuthemba.

2. Zuza kuphendlo lwendalo – Iwebhusayithi ibalulekile, ukuze ibonakale kuluhlu lophendlo lukaGoogle. Ukuba unewebhusayithi kwaye wenze i-injini yokukhangela efanelekileyo, iya kuvela kwiziphumo zophendlo eziphezulu.

3. Phawula uphawu – Xa kungekho mntu waziyo malunga nenkampani yakho, akukho mntu unokukufumana. Iwebhusayithi esemthethweni iya kubonisa ibhrendi yakho kakuhle, ngoko unokutsala abathengi abaninzi, ukuba unaso isisombululo kwingxaki yakho.

4. Umlo onzima ngokuchasene nabachasi bakho – Abantu okhuphisana nabo sele benayo iwebhusayithi. Ke ukuba ufuna ukwenza ishishini elingaphezulu kunabo bakhuphisana nabo.

5. Ukufikeleleka ngakumbi – Ukuba ungumnikazi wewebhusayithi, Abathengi bakho banokufikelela kuwe nangaliphi na ixesha losuku. Ngewebhusayithi unika abathengi bakho ukufikelela ngakumbi, ukukufumana.

Uzifundile ezi zizathu, ukufumana iwebhusayithi. Yonke inkampani ephumelelayo namhlanje inewebhusayithi, emnika ubukho obusebenzayo. Ukuba nawe ufuna ukuphumelela, unokuphuhlisa iwebhusayithi namhlanje.

Uninzi lwabantu namhlanje luyakwazi ukubaluleka kwewebhusayithi. Iwebhusayithi ibonisa, oko unikezela ngokwenene kwinkampani yakho. Iwebhusayithi epheleleyo iya kukunceda kule nto, Ukusa ishishini lakho kwindawo ephezulu yokukhula kunye nempumelelo. Siza kukunceda ngaloo nto, ukufumana iwebhusayithi enokusebenza okuphezulu kunye nokusebenziseka kunye nokufezekisa umphumo wokugqibela. Sinegama eliphambili kuyilo lwewebhu kunye nophuhliso kwaye sinikezela ngeenkonzo ezikumgangatho wehlabathi. Eyona njongo yethu yokubonelela ngeeNkonzo kuku, ukukunceda kule nto, Ukubonelela abasebenzisi bakho ngewebhusayithi entle, ebamba ingqalelo yabo kwaye iguqule ukusuka kwiindwendwe ukuya kubathengi.

Uyilo-Webhusayithi

Iwebhusayithi ngumsebenzi, osebenzela wena imini nobusuku, kwaye inxalenye engcono, ukuba awusayi kubuzwa, ukuhlawula umvuzo. Kufuneka uqonde, ukuba iwebhusayithi yakho yifestile yeshishini lakho, ekufuneka isoloko ivuliwe, umoya omtsha (Iindwendwe) inokwenzeka. Qiniseka nje, ukuba iwebhusayithi yakho inoyilo olunomtsalane nolunomtsalane, ukuze iqela lakho ekujoliswe lizive litsaleleke kuyo.

Uphuhliso lwewebhu

Ukuphuhliswa kwewebhusayithi yeyona ndlela ilungileyo, ukukhuthaza inkampani ngendlela, eyenza uguqulo oluphezulu. Qala ngewebhusayithi yobungcali, ngubani oza kukunceda, ukuba sendleleni eya empumelelweni. Iya kuphumeza izimvo zakho kwaye ikuqinisekise, Fumana izikhundla eziphezulu kwi-injini yokukhangela.

Intengiso yeeDijithali

Inkonzo yentengiso yedijithali inceda ishishini, ukuze ubonakale ngaphezulu kwe-injini yokukhangela kwaye wenze ishishini. Inkqubo iyadalwa, ukuba inkampani inokulandela, ukuphucula ukubonakala kwayo kunye nokuphucula isiseko sabathengi.

Iinkonzo zoyilo lwewebhusayithi yethu zibonelela ngantoni?

Kule minyaka imbalwa idlulileyo, iqela lethu liphuhlise zonke izakhono eziyimfuneko, ukuphumeza ubukho obusebenzayo kwi-intanethi yenkampani. Iiwebhusayithi zethu zijolise kuzo zonke iiparameters. Iiwebhusayithi, ukuba sidale, zi-SEO friendly, mobile friendly, isebenziseka kakuhle, babe nesantya sokulayisha esilungisiweyo kunye noyilo olunomtsalane, ukuze inkampani yakho iphuhlise ubukho bayo obuqinileyo.

Ukuba unewebhusayithi ephendulayo kunye newebhusayithi elungiselelwe ngokupheleleyo, i-traffic kwiwebhusayithi yakho iya kuphucula kwaye uya kufumana amazinga aphezulu okuguqulwa.

Ukuba ujonge uyilo olulungileyo lwewebhusayithi- okanye ukhangele i-arhente yophuhliso, ungaqhagamshelana nathi, ukwandisa inani lezikhokelo kwaye ufumane amazinga oguqulo aphuculweyo. Sisebenza neenkampani zabo bonke ubukhulu, ukusuka kwiinkampani ezincinci ukuya kwezinkulu.

Wonke umntu usebenzisa i-Intanethi namhlanje, ukuthenga iimveliso okanye ukufumana iinkonzo kwiinkampani ezincinci okanye ezinkulu. Kwaye ukuba uyinkampani ye-IT, udinga iwebhusayithi yenkampani, onokukumela egameni lakho kubaxumi bakho. Iwebhusayithi ayimeli nje inkampani yakho, kodwa uyakunceda, Guqula abathengi bakho abanokuba ngabathengi. Ukuba iwebhusayithi yakho inomtsalane, iyabandakanyeka kwaye ibonelela ngokufikelela ngokulula kubathengi bayo, ukugcwala kwewebhusayithi yakho kuya kwanda.

Siza kukunceda apha, ukufumanisa, indlela yokunxibelelana nenkampani elungileyo yophuhliso lwewebhusayithi. Ngokunyuka kwenani leenkampani zoyilo lwewebhusayithi, kunzima, ukufumana inkampani efanelekileyo, oko kuhlangabezana nolindelo lwakho. Oku kunokuba nzima ngamanye amaxesha ukukufumana, ukuba awuyazi, into ekufuneka uyijonge, ngelixa ufumana i-arhente efanelekileyo.

Iingcebiso zokukhetha eyona nkampani yophuhliso lwewebhu

Izigqibo, Ingaba uguna ntoni

Ukukhetha inkampani efanelekileyo yophuhliso lwewebhu, kufuneka ube nomfanekiso ocacileyo wayo, Ingaba ufuna ntoni. Khangela, nokuba kunjalo, Ingaba ufuna ntoni, Iinjongo zakho zokuthengisa zidibene okanye hayi. Kwaye ukuba ungumbutho weendaba, injongo yakho kufuneka ibe njalo, ukukhuthaza ulwazi lwebrand yakho.

Umlinganiselo wokusebenza kwexabiso

Kubalulekile ukuqonda, ukuba kufuneka ufumane imbuyekezo ephezulu kutyalo-mali xa ukhetha inkampani encinci okanye enkulu yoyilo lwewebhu. Awunakulinda, ukuba iwebhusayithi elula okanye ekumgangatho ophantsi izisa ishishini elininzi.

Ubume bePotfoliyo

Ngaphambi kokukhetha inkampani yewebhusayithi yomsebenzi wakho, kufuneka ujonge ipotfoliyo yenkampani. Khangela, ngowuphi umsebenzi wangaphambili abawugqibileyo nabawuhambisayo. Ngale ndlela unokuhlalutya, nokuba kufanelekile, Ukuchitha imali kuyo okanye hayi. Iza kujongwa kamva, zeziphi iinkonzo abazinikezelayo kunye nezakhono abanazo. Kwakhona buza malunga namaqonga, esetyenziswa yinkampani.

Sukulibala, ukujonga ubungqina babathengi babo bangaphambili.

Ukuqonda iprojekthi

Hlalutya, indlela inkampani eziqonda ngayo iimfuno zakho. Mamela amacebiso, ukuba babelane, ukuphucula umbono wakho wewebhusayithi. Kwaye ubuze, kufuneka wenze ntoni, ukunyusa ishishini lakho.

Ngeengcebiso ezingentla unokuba noyilo lwewebhu olufanelekileyo- okanye ukhethe inkampani yophuhliso, enokubonelela ngewebhusayithi epheleleyo. Sazise, ukuba ufuna uncedo ngeenkonzo ezinxulumene ne-Intanethi.

Iwebhusayithi yeshishini ngalinye yindlela yokuqala, apho umthengi okanye undwendwe anxibelelana nalo. Abathengi abaninzi bayayikhetha, ukuchitha ixesha elaneleyo kuphando, phambi kokuthenga iimveliso okanye iinkonzo kwi-intanethi. Umkhwa, uphando kwaye uthenge kwi-intanethi, yavusa inkanuko, yenza iwebhusayithi yenkampani. Iwebhusayithi esebenzayo nebukekayo isisiseko seshishini lakho le-intanethi. Ixhasa zonke iindlela zakho zokuthengisa, ukuba ufake isicelo, ukuphucula umgangatho wenkampani yakho.

Masibone, zeziphi iingenelo oya kuba nazo ngewebhusayithi entle.

Ukuphuculwa kokubonakala

I-Intanethi ikuvumela ukuba ufikelele iqela elikhulu labantu. Uninzi lwabantu benza uphando lwabo kwi-Intanethi, phambi kokwenza izigqibo zokuthenga. Ngoko ukuba ubonakala kwi-intanethi, abantu banokukuqwalasela kwizigqibo zabo zokuthenga. Xa abathengi befuna kuGoogle kwaye bengakwazi ukufumana iwebhusayithi yakho, usenokungafumaneki kubo.

Nika ukufikeleleka

Umthengi wakho unokufikelela kuwe imini yonke ngewebhusayithi. Ngewebhusayithi unika abathengi bakho ithuba, Ukuba kuyimfuneko, fumana ngakumbi malunga nebhrendi yakho kunye neemveliso kunye neenkonzo zayo. Xa abathengi bakho benokufumana iimveliso zakho ngokulula kwi-intanethi, ungaguqula ngokulula izikhokelo.

Yenza ukuthengisa kube lula

Ukuba iwebhusayithi yakho kunye nomxholo wayo ubekwe ngokufanelekileyo, Iinzame zentengiso zenziwa lula. Uyilo lwewebhusayithi olulungileyo lukunceda ukuba uqonde, yeyiphi imizamo yokuthengisa eyona nto ilungileyo kwiwebhusayithi yakho kwaye yintoni enokuvelisa izikhokelo ezininzi kwaye ke ishishini kuwe.

Yakha ukuthembeka

Iwebhusayithi esebenzayo nesebenzayo, edalwe ngomxholo opheleleyo, inegalelo koku, Ukwakha intembeko nokuthembeka. Kuya kunceda abathengi bakho, ukuphuhlisa imvakalelo yokunyaniseka kuwe.

Ukwandisa ukwaneliseka kwabathengi

Xa umthengi ebalula, Fumana inkampani yakho, unamava amnandi kuyo, ukwenza ishishini nawe. Xa udala uyilo lwewebhusayithi olutsala amehlo, Le yindlela abathengi bakho abaphathwa ngayo, ufuna njani.

Ukuba unobuhle, Qinisekisa uyilo lwewebhusayithi olusebenziseka lula kunye neselula ephendulayo, unokufumana imali eninzi ngexesha elide. Ukufunda ngakumbi malunga noyilo lwewebhusayithi kunye nophuhliso, ungajonga iinkonzo zethu zophuhliso lwewebhusayithi.